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Take Lara Croft To Work Day

Posted by simoniker on from the chris-barrie-can-tag-along-too dept.

Thanks to an anonymous reader for pointing to a Spong.com article discussing publisher Eidos naming this Friday, 4th July, as 'Take Lara Croft To Work Day' in the UK. According to the official site, "The 'Take Lara To Work Day' initiative was devised following a recent report from the London School of Economics on how creating a happy working environment stimulates the workforce", and the publicity stunt even has an 'Email Your Boss' link so you can beg him to let you play Lara Croft Tomb Raider: Angel Of Darkness in work hours. Unfortunately, any companies that do this may not actually be making their employees happy.

2 of 27 comments (clear)

  1. Good link. by Violet+Null · · Score: 3, Interesting

    Just another blah blah games.slashdot.org story about another stupid advertising trick for another stupid game...but including that gametabs.com link was classic. Finally an editorial comment I can agree with.

  2. Re:Happy? Think again... by Jouni · · Score: 3, Interesting
    After taking the time to read some of the links of the post, it seems my comments were in line with others who waited for this one. Mod parent down as redundant if necessary. :-)

    To stay somewhat on topic, Japan declared a law back in the day to stop Dragon Quest games from being released on any other day than a Sunday or a holiday.

    While the Tomb Raider phenomenon is huge, I can't see many skipping work to spend the afternoon with Lara instead this summer.

    Wonder what happens when Half-Life 2 comes out, though? Or EverQuest 2?

    Jouni

    --
    Jouni Mannonen | Game Designer, Consultant