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Build-to-Order Cars?

Posted by ryuzaki0 on from the side-order-of-ram-and-a-free-printer dept.

MadMonk writes "Baseline has an article about a new car company that wants to be 'the Dell of the auto industry.' Build-To-Order, Inc. could turn the auto industry on its ear. At worst, BTO will be an interesting technology petri dish. I want a customized car to match my customized computer."

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