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How Objective Is Microsoft's Search?

bot writes "There have been a number of stories on Microsoft trying to do a 'Netscape' on Google.. what would a world in which Microsoft provides search look like? A search for 'linux' on msn.com give amazon and ebay as the top two results, and a microsoft site promoting migration from Linux to Windows as the fourth listing. A search on MSN India is even more amusing -- the top result is a dead link, and the second one is Linuxsucks.com."

23 of 470 comments (clear)

  1. Actually, the top links are ads by Surak · · Score: 5, Informative

    The top links are for 'featured sites' (~= 'ads') and 'sponsored sites' (~= 'ads') and after you get past the ads, the results are roughly similar to google's results, with linux.org and redhat.com being in the same #1 and #3 spots, and linuxjournal surpassing linux.com as the #2 spot.

    1. Re:Actually, the top links are ads by ceejayoz · · Score: 5, Funny

      Wow... inaccuracies in an article on Slashdot that make MS look worse than it actually is?

      Sheesh, it's like the Twilight Zone! ;-)

    2. Re:Actually, the top links are ads by freeweed · · Score: 5, Insightful

      linuxsucks.com pays for high msn search rankings?

      Wow, some people really DO have an axe to grind.

      --
      Endless arguments over trivial contradictions in books written by ignorant savages to explain thunder in the dark.
    3. Re:Actually, the top links are ads by Slycee · · Score: 5, Insightful
      The top links are for 'featured sites' (~= 'ads') and 'sponsored sites' (~= 'ads')


      Right you are. Interestingly, I would never have noticed that had you not pointed it out. Google, at least, does a much better job separating the sponsored links from the results (and the sponsored links are more appropriate to the search, too, I might add).

      At this stage of the game, MSN doesn't look like much of a threat to the One True Search Engine.

    4. Re:Actually, the top links are ads by Pharmboy · · Score: 5, Informative

      And they only started doing this under pressure from people who figured out what was going on. Google is a souless company, just like all the others.

      Not true. I know for a fact they have a soul. We have tried to get them to mix ads with results because we are a huge advertiser and want better return for our investment. You can't even BUY your way to the top of the advertising list. You place a bid, but the highest bid doesn't get the best position, it is also based on "relevence". They have used this method for over a year now.

      --
      Tequila: It's not just for breakfast anymore!
    5. Re:Actually, the top links are ads by Anonymous Coward · · Score: 5, Interesting

      Wow... inaccuracies in an article on Slashdot that make MS look worse than it actually is?

      If an MS article was posted WITHOUT an anti-Microsoft slant I'd probably start running through the streets for fear that the apocalypse is coming.

      Here's what happened, plain and simple. People are so eager to find something against Microsoft that they turned into typical "users" and didn't read. Now instead of admitting their typical "user" mistake of not READING they're trying to justify it by saying "most users will be fooled into thinking the ads were real results." Wait, you're telling me that a business is trying to get stupid people to click on ads through a little deception? Wtf is this world coming to. If you can't trust a business to not mislead you with ads, who can you trust?

    6. Re:Actually, the top links are ads by Alsee · · Score: 5, Informative

      'featured sites' (~= 'ads')

      No. The top 4 results are not paid advertizements. They are HAND PICKED by MSN. About Featured Sites results.

      Featured Sites are links that MSN Search editors believe are likely to be particularly relevant and useful.

      It is quite reasonable to look at the objectivity of that editorial process. Rather than including one of the top sites in Linux news they provided a link on how to UNINSTALL Linux and other open source software. I find it hard to believe that link is one of the top 4 "relevant and useful" results for a general search on Linux. At best it look like a clear case of editorial bias, and at worst it is deceptive concidering that is it far from clear that the top 4 results are "editorial".

      -

      --
      - - You can't take something off the Internet! That's like trying to take pee out of a swimming pool.
  2. Re:News like this... by Cytlid · · Score: 5, Funny
    makes me a firm believer in the fact that Microsoft is not objective in any way. Then again, neither is any company, but hey, it's Slashdot, where Microsoft bashing is almost a national pastime :)


    Not true! There are tons of people who hate Microsoft without even knowing what Slashdot is!
    --
    FLR
  3. Priceless by Narphorium · · Score: 5, Funny

    I can only imagine the look on thier faces when they see how many times "Linux" has been queried on their search engine in a single day.

  4. OTOH, look at the title ... by Roy+Ward · · Score: 5, Funny

    MSN Search: Linux -- More Useful Everyday

    so they got something right :)

  5. I don't think Microsoft has thought this through by Hamster+Lover · · Score: 5, Insightful

    If Microsoft wants to compete and beat Google then the results of a search will have to be relevant. If they are not, then people will continue to use Google.

    Would you continue to use a particular phone book if it failed to supply you with accurate or consistent phone numbers? Of course not and you would tell your friends the same thing. Word of mouth is still the most powerful force the Internet has and if the Microsoft search engine supplies searches with "sponsored" links or sub-quality links that do fuck all for your search then that is going to get around.

    End of story.

  6. Check out msn's search for linuxiso by Rick_Clark · · Score: 5, Interesting

    Linuxiso.org is a featured site. We even get a little MS butterfly.
    http://search.msn.com/results.asp?RS=C HECKED&FORM= MSNH&v=1&q=linuxiso

  7. Re:Pretty obvious by Kpau · · Score: 5, Informative

    In all my business and personal dealings with Microsoft, I've always gotten the feeling I'm really dealing with a maturity level equivalent to the "100sr sux!! We r0xx0rd U!!! doofuses that infest many online games. Really... Bill and his companions may use complete sentences but anyone who's worked internally with the folks knows the "if you don't agree with me, you suck and are stupid" culture inside MS. They can put all the suits on they want and have thug Ballmer dance the monkey dance... but they really are kind of pathetic.

  8. Re:News like this... by gurumeditationerror · · Score: 5, Insightful

    The main demographic for /. is people that are into high technology and understand it
    It's only logical that the majority are going to hate what Microsoft is and does.

  9. MSN Linux section by JayJayEm · · Score: 5, Funny

    A search on msn.com also brings up the rather amusing

    http://tech.msn.com/software/OS/Linux/

    section of the MSN website. Watch MS try and sell you boxed RedHat!

  10. Bueller? by Anonymous Coward · · Score: 5, Funny

    I bet the people who wrote that Apache->IIS migration page are pretty excited to see people actually reading it all of a sudden.

  11. Classic search by IamTheRealMike · · Score: 5, Interesting
    On the other hand, try searching for "Microsoft" on MSN Search:

    Latest News: microsoft

    • Microsoft warns of critical IE flaws (MSNBC - Aug. 21)
    • Microsoft Windows: Insecure by Design (Washington Post - Aug. 24)
    • Microsoft finds security flaws (Boston Globe - Aug. 22)

    It cuts both ways :)

  12. MS ODDITIES by segment · · Score: 5, Funny

    I was starting up an MS program today and came across the following error:

    SoBigF is not your default worm
    would you like to make this your
    default worm?

    click yes cancel

  13. Search for Open Source on MSN by CapS · · Score: 5, Interesting

    It's pretty obvious that the results on MSN are biased. Do a search for open source on MSN. You get back a bunch of results that don't really apply. That is, except for the first result, which is an article on Infoworld about how SCO is hurting the open source movement. Now do the same search on Google--the results are _much_ more appropriate.

  14. Re:Oh come on... by bogie · · Score: 5, Insightful

    Well if MS does indeed out-Google Google, then good for them. But they obviously have long way to go if that's what they really are planning.

    As far as resources go, MS may have 40B in the bank, but Google has the ENTIRE internet behind it and that's not something to take lightly. Outside of OS's, web browsers, and office suites, Microsoft hasn't exactly done well with every venture they've tried. Look at Smartphones,TVboxes,Consoles, etc. Beyond its desktop monopoly its not as successful a company as one would think. I guess we will see if they are able to leverage their OS to force users into making MS their default search engine. Up till now setting MSN to the homepage has ensured they can claim the page hit crown from Yahoo, but we all know when it comes to actually finding things on the Internet everyone goes elsewhere.

    --
    If you wanna get rich, you know that payback is a bitch
  15. This is Just Too Funny by fidget42 · · Score: 5, Funny

    Just for giggles, I did a search for "SCO" and you wouldn't believe what I found at the #1 "Featured Site":

    # Santa Cruz Operation Top Pick
    Long-time vendor of UNIX for PCs has made the transition to Linux. [emphasis mine] Learn about their consulting services and their software offerings.
    www.sco.com

    --
    The dogcow says "Moof!"
  16. The True MSN telling by gerf · · Score: 5, Insightful

    This might take a bit, but bear with me. On google.com, you can search for how many times a site is linked from another site. You use the command (e.g.) link:www.websitehere.com This search is very cool to discern how popular a site is. For example, google.com itself is linked almost a half million times. Yahoo, well over a million times.

    However, www.msn.com has a lot fewer than half million. Fewer than a thousand even! In fact, there are only 51 (yes, Fifty One) People in the world who link to www.msn.com. www.MSNBC fares even worse with 7 (SEVEN) links to it. Compare this to www.cnn.com with 74,000 links.

    What does this mean? Well, if you consider these links as votes (which they are... if you like a site, you link it from your website or blog), it means that no one likes MSN or MSNBC at all. But, i wonder, why do people still go to these sites? The only answer i can give is this: Monopolistic practice. If you have almost a complete monopoly on the desktop, and you link your website on every one, of course you'll get some people to go to it. Could this example be used in a court case? Possibly, i guess (IANAL, but my bro-in law is

    Do what you want with this info, i just thought the /. crowd would like to see this.

  17. there is no MSN search engine by georgescriban · · Score: 5, Informative

    Searching search.msn.com for "linux" will really highlight the weakness of MSN's search features -- the results are actually supplied by three different companies, then stitched together.

    MSN provides up to five "featured" sites for a search phrase, usually to companies that have marketing relationships with MSN (like Amazon or eBay).

    Overture gets to throw three "sponsored" sites at the top of every page of results, so these are companies who bid to be shown for a particular search term.

    LookSmart provides the "directory" results. Of course, you get into the LookSmart directory by paying a fee to have your URL(s) associated with certain (a) certain search phrase(s). In the case of a search for "linux", you have to wade through 400+ directory results before you get to...

    "Web" results, which are provided by Inktomi. Inktomi's engine collects URLs in one of two ways: through a regular crawl of the Web (like any search engine), and through a fee-based "paid inclusion" program where companies can submit their sites through a direct XML feed into the Inktomi index.

    At least, that's the way it works for now. Given that both Inktomi and Overture have been bought by Yahoo!, there's very little chance that Microsoft wants MSN to fatten a competitor's coffers. Microsoft's moving as fast as they can to get their own technology in shape to replace the outside vendors. But MSN Search isn't powered by Microsoft quite yet.