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Study on the Effects of Spam on End Users

An anonymous reader writes "'About a third of people responded to a spam, seeking more information. And 7 percent actually bought a product or service.' Who are these people? Is this really what non-techies do with Spam? They can have my Spam if they want it :-)"

33 of 448 comments (clear)

  1. One problem... by Chuck+Bucket · · Score: 4, Interesting

    One problem is people ignoring email that isn't spam, simply because the subject line looks like it it. It may change the way subject lines are written. In the end, I think email will be like IM, you'll have to 'approve' what email you'll accept, like you have to 'approve' additions to your buddy list now. This will take away much of the openness and functionality of email, so I hope it doesn't come to that.

    CB

    1. Re:One problem... by Vadim+Grinshpun · · Score: 5, Insightful

      See, the problem with the 'approve' scheme (at least the simple, naive version that comes to mind) is that instead of being flooded with annoying messages you will get flooded with no-less-annoying and no-less-intrusive requests for approval/authorization, still creating a DOS-like situation due to the low SNR...

      So that won't necessarily ease the problem.

    2. Re:One problem... by CelloJake · · Score: 5, Insightful

      Sure, at first the approval system would suffer from DOS like problems. But once 99.999% of spam never reaches the end user, there is less incentive to send it.

      The problem will be if a large group of people still accept and read spam. The only way to stop spam will be if A) people do not buy the shit they sell or buy into the scams they offer, or B) spam is controlled by methods outside of the end users hand.

      I still think this will not be a legislative solution. I really think that a large majority of mail hosts should implement white listing, at least for messages that are sent to multiple recipients. If multiple similar messages are received by a mail host from the same or similar mail host(s) then they should be blocked. If a user wishes to be part of a legitimate mail list then there should be a way to authorize that host to send messages. Sure, it will be a pain for some mail lists but utilities will pop up to make it easier for them to do the authorization dance.

      If the top 5 mail hosts would participate, spammers would be obsolete.

      Some people would argue that blocking unauthorized messages would prevent some people from receiving mail that they would like to receive. But companies that send mail to so many people obviously are being harmful to more people than they are providing a service to. (If you call con-ing people into buying useless crap a service, even to people who fall for it.)

      -Jacob

    3. Re:One problem... by meta-monkey · · Score: 4, Insightful

      This may work well for personal use, but it's an entirely seperate matter for business use. I run a small business with a heavy web presence. My business email address is on my web site, and it gets spammed constantly. Thankfully I've got a pretty good junk mail filter (OS X mail) that I check every week or so to make sure I didn't miss anything. I couldn't employ your suggested scheme, because I don't want to make it too difficult for potential clients to contact me. The more hoops I make them jump through, the less likely I am to get their money.

      --
      We don't have a state-run media we have a media-run state.
  2. I've yet to meet by andih8u · · Score: 5, Funny

    an intelligent person who bought something off a spam. These are the same people who are getting herbal viagra while dreaming of a larger penis while writing up their resignation since they'll get so much money from that nice Nigerian man.

    --


    slashdot, news for crazed liberal socialist zealots
  3. sadly by 2MuchC0ffeeMan · · Score: 3, Funny

    until these numbers drop, spam will continue to push it's way into our email boxes...

    but, there is hope, you can only enlarge your penis so many times.

    --
    Runnin' On Empty .... I'm Still Alive
  4. I'll tell you who they are. by winkydink · · Score: 5, Insightful

    They're your friends, family and/or neighbors. In short, they are people who view a computer as merely a tool, not a hobby or profession. It would be interesting to run this every year and study trends. I expect that Joe & Mary Sixpack are becoming more aware of spam very quickly.

    --

    "I'd rather be a lightning rod than a seismometer." -Ken Kesey

  5. huh? by thentil · · Score: 4, Insightful

    Am I reading the same report?

    For this report, we collected original data from two sources. The first was a national telephone survey of 2,200 adults, including 1,380 Internet users that we conducted during June 2003. The second was a compilation of more than 4,000 first-person narratives about spam that were solicited since September 2002 by the Telecommunications Research & Action Center (TRAC), a national consumer group.

    It's been a while since college statistics, but I thought that in general, once you got to a sample size of 400, your results weren't going to get much better...??

  6. spamassassin.org by mirko · · Score: 5, Interesting

    My provider just installed it.
    Now, the spam comes with a modified subject (beginning with *****SPAM*****) and a report such as :
    SPAM: . : . . : . : . . Start SpamAssassin results . : . . : . : . .
    SPAM: This mail is probably spam. The original message has been altered
    SPAM: so you can recognise or block similar unwanted mail in future.
    SPAM: See http://spamassassin.org/tag/ for more details.
    SPAM:
    SPAM: Content analysis details: (6.4 hits, 3 required)
    SPAM: Hit! (2.7 points) Subject contains lots of white space
    SPAM: Hit! (3.7 points) BODY: Information on getting a larger penis
    SPAM:
    SPAM: . : . . : . : . . End of SpamAssassin results . : . . : . : . .


    Now, I'd suggest you ask your provider to install such a filter on his servers.

    --
    Trolling using another account since 2005.
  7. Article Omission by Anonymous Coward · · Score: 3, Funny

    Oxman's 15-year-old son, Robert, says five out of six e-mails he gets daily are spam, often including offers of pornography or dating services. Robert says he simply deletes them.

    Robert would neither comment on the delay between when he received the pornographic emails and when he deleted them, nor would he comment on his activities during that time.

  8. Responses to Spam by soluzar22 · · Score: 5, Interesting

    I've got my Dad well trained... he usually blocks anything that's not from a user in his address book, and deletes anything with an attatchment that he was not expecting. He's not exactly a techie, but he's a lot more savvy than a lot of non-technical internet users


    My mom on the other hand, still seems to believe that it's all personally directed at her, and that she should either respond, get angry/offended/whatever, just as if someone she knew in meatspace said/sent it to her. :-)


    She's learning, now, but quite often she looks at stuff like those banner ads saying "Speed up your internet connection..." or "You have won..." and she's just not worked out yet that it's all lies. The worst are those emails which claim it's a new critical update from Microsoft. It took ages to convince her that Bill's Boys don't send out neccesary updates through email.


    It's the folk who don't have a reality check in the form of a friendly techie around that I'm worried about. If not for me, my folks PC would be riddled with trojans, virii and other malicious software.



    -- Soluzar
  9. Re:with a sample size that small by alexre1 · · Score: 5, Funny

    Unfortunately, most media companies don't care about the statistical validity of their surveys; they only care about how interesting the survey will seem to their readers. One of the newspapers in my city (Toronto) ran a huge university ranking story last week, based on student reviews. The funny thing was that two of the universities in the top-10 ranking for medical schools didn't actually HAVE medical schools.

    Awhell :) What can you do. Aside from complaining on Slashdot, of course.

  10. It's math by K8Fan · · Score: 4, Funny

    A few years ago I had a rather nasty realization; as 100 is the mean IQ, that means fully one half of the population has an IQ below 100.

    This realization has brought me peace. I'm no longer frustrated at the stupidity of the "average" person...they just can't help it.

    --
    "How perfectly Goddamn delightful it all is, to be sure" Charles Crumb
    1. Re:It's math by sco08y · · Score: 3, Funny

      A few years ago I had a rather nasty realization; as 100 is the mean IQ, that means fully one half of the population has an IQ below 100.

      But that doesn't explain where you found 3 people who would moderate that as "Insightful."

    2. Re:It's math by Strange+Ranger · · Score: 4, Interesting

      A sense of peace? Please share how you arrived there?

      That little realization is really scary to me. I don't FEEL above average. Actually I feel I could be a hell of a lot smarter. My IQ is above 150, and I'm well educated. (It's not bragging from an "anonymous handle" is it?) Yet I feel dumb often.

      Which makes me feel fairly hopeless to think about your 'realization'. There are many people under 100, marginally educated, who are: driving, voting, holding office, raising children, listening to Rush Limbaugh, purchasing firearms... OMG !! If I sometimes wonder if I'm properly qualified to do all those things...

      Not to mention the loneliness.

      Excuse me now I have to go purchase a small island and fortify it.

      --

      Operator, give me the number for 911!
    3. Re:It's math by K8Fan · · Score: 3, Insightful
      A sense of peace? Please share how you arrived there.

      When I assumed that "most" people were reasonably intelligent, I would get frustrated, angry and depressed at how stupid the "average" person could be. Now it no longer bothers me. Oh, of course individual acts of stupidity can be annoying, but the general stupidity of the masses is no longer unexpected, and therefore no longer frustrating.

      That little realization is really scary to me. I don't FEEL above average. Actually I feel I could be a hell of a lot smarter. My IQ is above 150, and I'm well educated. (It's not bragging from an "anonymous handle" is it?) Yet I feel dumb often.

      "Feeling dumb" is a sign of intelligence. Actual dumb people usually feel they are smarter than they are. Limbaugh listeners, for instance, feel they are more well-informed about news than average. When tested, they prove to be less well-informed than average.

      Note: I had originally typed "median", and replaced it with "mean". I knew that it was a Gaussian distribution and that the mean and median in this case were the same. But I also knew that, this being Slashdot, there would be a dozen people to "correct" me no matter which one I used.

      --
      "How perfectly Goddamn delightful it all is, to be sure" Charles Crumb
  11. Effect on me? by The+Tyro · · Score: 4, Interesting

    I'm rolling my own.

    I'm setting up my own Email server (yes, paid the extra bucks to get a business broadband account), complete with filters, attachment blocking, etc. Even purchased and read a couple of books on the subject... it's proven to be quite an educational endeavor.

    When my kids are old enough to use Email (pretty soon now), I want to provide them with something at least partially filtered by dear old dad... I' ve even saved about 2000 spam emails to help train the filters. I don't want to have the birds-and-the-bees conversation with my kids any earlier than I have to (and explaining some midgets-in-leather porno spam is NOT on my preferred activities list).

    Doing something is so much better than just bitching, and so much more satisfying.

    --
    Even if a man chops off your hand with a sword, you still have two nice, sharp bones to stick in his eyes.
  12. it's not simple by RMH101 · · Score: 4, Interesting
    There are always going to be people new to email who are not going to have our level of cynicism about people offering us stuff via email.

    Take my Dad, for example. He's happy keeping in touch with his operatic society via their mailing list, and using email - you forget how big a "Wow!" moment you had when you first got your head around the whole idea of free global communications - but he's still printing out the latest "MS Security Patch" fakes and asking me if he needs to do anything with them.
    He also keeps asking if there's anything I can do to stop the semi-porn spam - and other than the usual precautions, the answer is still "not really".
    It may be natural to us old pros to just hit delete, but to people new to the technology it's not that straightforward.
    People think it's polite to mail back saying "actually, I don't want this mail" rather than LARTing them to the ISP, looking up their address from WHOIS, burning down their house and sowing the ground with salt like we do (it's not just me doing this, is it?
    Basically, there are always going to be enough people making enough mistakes whilst learning to keep spammers happy...

    Mind you, anyone who buys a Penis Patch probably deserves all they get!

    1. Re:it's not simple by ReelOddeeo · · Score: 3, Insightful

      [my dad]...also keeps asking if there's anything I can do to stop the semi-porn spam - and other than the usual precautions, the answer is still "not really".

      Yes you can! Easily!

      Get Mozilla. Use it as your e-mail client. It can either POP or IMAP. It has bayesian filtering. Just start training it, and your spam will be filtered. It doesn't save your bandwidth, but it does save your time.

      I was talking with someone just yesterday evening. She is not a geek. She does use Mozilla for both browsing and e-mail as I recommended. She was raving about how she never gets popups, and hardly ever sees any spam. Her boyfriend gets tons of both. (Again a non-geek.) She keeps recommending that he get Mozilla. He thinks it is too much trouble to download it and run Setup.exe.

      It is the easiest thing to do for a Windows user.

      It is very sensible. Switch from a corporate-friendly e-mail client that can't filter, and a corporate-friendly browser to a user-friendly one of each. Mozilla's agenda is different. It is open-source, which is automatically user-oriented rather than vendor-oriented. Mozilla is never going to have the internal conflict whether they are being "too" harsh about filtering out vendor's potential advertising.

      It just astounds me that so many Windows users complain about both pop-ups and about spam, when it is so amazingly easy to get rid of both in one fell swoop. Truly amazing.

      --

      Those who would give up liberty in exchange for security and DRM should switch to Microsoft Palladium!
  13. From what I gather... by aardvarkjoe · · Score: 4, Interesting

    this report says that 33% of users have "clicked on a link" in order to find out more, sometime in their lives, and 7% of users have ordered something from a spam message at some point. (At least I interpreted the blurb to mean that some spam had a 7% return rate -- that's not the case.) I don't think that these numbers are really all that surprising. For a beginning internet user, spam may seem like no more than commercials on TV. It shouldn't be surprising that occasionally people get interested.

    Much more interesting would be a survey of the last time they responded or bought something from spam, versus how long they have been using e-mail. You could draw more conclusions from that.

    --

    How can we continue to believe in a just universe and freedom to eat crackers if we have no ale?
  14. The average person is of average intelligence by bigberk · · Score: 4, Insightful

    You can not get around this fact: the average person is of average intelligence. Most of us know a lot about how to 'properly' use computers because this is either our hobby or job. But the average person has no idea. Our secretaries at work, for instance, haven't a clue about anything beyond click, type, drag.

    Then there's just plain stupid people, who think that an anonymous advertisement in their email, with spelling mistakes, lots of exclamation marks, and garbage writing warrants a legitimate product or service. A fool and their money...

    So you'll either have to require better training for all computer users, which probably won't happen. Or you'll have to revise the types of software that laypeople use to protect them from the world.

  15. Re:My coworker has done it by m00nun1t · · Score: 5, Insightful

    Don't confuse intelligence with knowledge.

    I'm sure a few very intelligent /.'ers have had some mechanic laugh at them behind their back - "can you believe they agreed to pay an extra $200 to have their air filter replaced? They can't be very intelligent".

    Just because you know nothing about how much an airfilter costs doesn't mean you are stupid, and likewise with photoshop.

  16. Increase Your Sample Size By 50% Overnight! by Anonymous Coward · · Score: 3, Funny

    No longer do you have to be rediculed because your sample size is too small! With our new, patented system you can increase your sample size GARANTEED! Just click here and impress those survey ladies at the mall with your new, bigger sample size!

  17. Re:how to trace spam? by djh101010 · · Score: 3, Interesting

    Go to spamcop.net and click on "report spam". It parses the headers for you, sends the reports, and uses the report to build up a pattern of abuse. Doesn't charge for the reporting service. I use them to filter my personal email; they clean the inbox & deliver the contents to where I want it...that takes a subscription,but reporting is free.

  18. Re:Whats the big deal about spam... by Anonymous Coward · · Score: 3, Funny

    I never hide my email when posting on forums or anywhere online.

    Profile for Garak

    Garak (100517)
    (email not shown publicly)

    Come again?

  19. Confusing clients by pubjames · · Score: 3, Interesting

    Our company maintains web sites for a number of clients. We frequently get clients forwarding us spam that they have received, saying things like "your web site is not optimized for search engines", "why aren't you in this great directory...?", "your web site would recieve a lot more visitors if...", asking us what we should do about it.

    It can be a bit annoying, because of course clients don't understand these things are just spam sent out in their thousands, and think they are from real people criticising their web sites. Of course the standard Slashdot response is to laugh at such people for being dumb, but often this type of spam is created in a deliberately deceptive way to make it look as if it is from a real person.

  20. I Answered All My Spam by GillBates0 · · Score: 4, Funny

    I never know what I might find,
    on any day I go online.
    I used to get in quite a huff,
    while wading through unwanted stuff.
    But then I changed the man I am,
    the day I answered all my spam.

    Now every time I check my box,
    I load up on fantastic stocks.
    I'll gladly say I felt no loss,
    when, with a smile, I fired my boss.
    With just one click, the best thing yet,
    I freed myself of all my debt.

    I have, paying a few small fees,
    ten university degrees.
    Now that I'm losing all this weight,
    I'm sure, someday, I'll get a date.
    Instead of going to a show,
    I spy on everyone I know.
    (That's easy, since I have in hand,
    this nifty wireless video cam.)

    I spend my evenings viewing screens,
    of barely legal horny teens.
    And with a little credit charge,
    Whoopee! My penis was enlarged!
    Meanwhile these shots of Britney Spears
    should be enough to last for years.

    And so I lead this online life,
    my monitor is now my wife.
    It has become my greatest dream,
    to launch my own get-rich-quick scheme.
    And if you think you might get missed,
    relax, you're on my e-mail list.

    SATIREWIRE'S 2ND ANNUAL POETRY SPAM
    2001 FREESTYLE WINNER:
    "I Answered All My Spam"
    by Alex Silbajoris, Columbus, Ohio
    http://www.satirewire.com/features/poetry_sp am/01f ree_winner.shtml

    --
    An Indian-American Hindu committed to non-violent thought/speech/action alarmed by the global explosion of radical Islam
  21. Phone Survay ! by SomethingOrOther · · Score: 5, Insightful


    The report is based on a randomized, national phone survey of 2,200 adults.

    Now, I wonder why a survay carried out in this manner recorded an unusually high number of people responding to spam?

    Maybe a truer responce would have been acheved if every time someone told them to fuck off and slammed the phone down they treated this as an 'I dont respond to spam' reply

    --
    Anyone quoted by a reporter knows how little they understand
    Don't believe what you read is the truth.
  22. Unenforcable, Political by goldspider · · Score: 5, Interesting
    Exactly how would such a law be enforced? It's not as if these companies sending all this SPAM readily identify themselves. And what about SPAM originating from outside of the U.S.?

    I see this as more toothless-tiger feel-good legislation that politicians sign to get votes. I for one don't buy it for a second.

    --
    "Ask not what your country can do for you." --John F. Kennedy
  23. Re:Newbies by bigberk · · Score: 4, Insightful
    Educating these people will not always work (as in real life)

    This whole issue goes hand in hand with security, and software design. The onus is on the software developers.

    Software that laypeople use should be designed to protect them from the real world (geeks use what they wish). And no, Microsoft software is not appropriate for the lay person: it requires frequent security updates, has too many complicated features that users misunderstand or misuse, has too many bells and whistles in Outlook etc. that introduce unnecessary security risks. There's no reason for script support in emails. I stip all my HTML mail to plaintext and have not missed a single word of meaning.

    I have started looking at laypeople with Internet connections as very real risks to the digital world. If you consider this statement overblown, then consider the most serious network attacks to date. Almost all of them have used unsecured machines to launch attacks, or spam. And you must also realized that it is because of these unsecured hosts that plague most of the Internet that ISPs are forced to use increasingly restrictive filtering: they filter dangerous ports and drop mail from suspect IPs. Both of these are of huge detriment to all of our Internet experience.

  24. Re:Whats the big deal about spam... by petard · · Score: 3, Insightful
    > I've never really understood why people kick up such a fuss about unwanted email.

    You've never paid by the byte for your data transfer, then, have you? I imagine you've also never paid for your storage space or paid by the minute for your connection time. Any of these things make spam suck much worse. Also, it really sucks if you get so much spam in your mailbox that your provider starts bouncing legitimate messages. These conditions (among others) can cause unwanted email to become costly rather than merely annoying.

    > I never hide my email when posting on forums or anywhere online.

    Liar. You hide it when posting on slashdot.

    --
    .sig: file not found
  25. mean and wrong by obtuse · · Score: 3, Interesting

    There is a large group of people with IQs of 100, so fewer than half are less than 100. In a normal distribution (bell curve) median, mean & mode are at the same point. IQ tests are constructed to fit the normal distribution, so for IQ tests:
    100 is the most common value, or the Mode.
    100 is the midpoint of the values, or Median.
    100 is the average value or Mean.

    If you're talking about something without a normal distribution, then extreme values on one side will drive the average down, but most of the population is above average.

    In Lake Wobegone, "All the children are above average." Maybe they have a lot of terribly stupid adults, so that all the children can be above average. I knew something bothered me about that place.

    --
    Assembly is the reverse of disassembly.
  26. Not currently experiencing your concern. by Shivetya · · Score: 4, Informative

    I have received over 100 messages in the last 24 hours. Less than a dozen made it through to me.

    I had one request for passage of mail, which I accepted as I knew what it was about.

    In the whole time I have used Earthlink's challenge system only two businesses have requested permission to be added to my link.

    None of the big delivery or sales sites have asked, but I did add them as my daily summary of blocked "suspicious" mail was large.

    Earthlink has two categories. know and suspected. it is from suspected that permissions can be asked about. their known spam category does not send out notifications of blocked mail

    Getting my permission requires the user/company to follow a link and ask for it. It uses the standard picture challenge technique that some advanced systems can defeat.

    In the end I love it, I no longer have to filter at my end. I also have cut down my spam to zero.

    I have yet to experience a case of repeated requests. I know I can block them permanently, so unless they roll addresses all the time all they could be at most is a request hassle.

    PS: This system is great for those who have grand parents who don't need to see that seedy side of the net. You can setup their address books for them and even review their spam online if they give you the passwords.

    --
    * Winners compare their achievements to their goals, losers compare theirs to that of others.