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Macintosh's 1984 Debut
Stephen E. Jobs writes "SiliconValley.com is celebrating the 20th anniversary of the Mac by republishing some of its coverage of the machine's 1984 launch. 'After two years of secrecy, brainstorming and sometimes zany company maneuvering, Apple Computer Inc. will unveil a new personal computer Jan. 24 that is the size of a stack of paper and, for about the same price, contains more power than the basic IBM PC.' That's how one writer described the Apple Macintosh in 1984. There's more at SiliconValley.com."
Well, that's a mighty tall stack. Maybe if you'd purchased the original Macintosh with 1 Yen notes, we'd have some equivalency here. (No, I can't be bothered to look up historical exchange rates and do the math. So sue me.)
Quantum materiae materietur marmota monax si marmota monax materiam possit materiari?
We're finally tossing the last of our original Macs. Some are Mac Plus, or a little newer, but it's remarkable how much use one could get out of those things. Can't quite say the same about PC's as we're chucking crates of those that are only 3-5 years old.
A feeling of having made the same mistake before: Deja Foobar
I remember all of this, and one of the things quite a few people said at the time
"This is the end of apple. They're dead"
heh. Apple. Going out of business since 1977
The Macintosh appealed to everyone who had the cash really, remember, 1984 still had the ring of niche markets and professional roles in computing, games demoted to the Commodore 64 amongst others
p ag e=personal&subpage=mac
I remember seeing the first Mac in school around 1990, it was bought in 1985 with the UK introduction and people asked where it all sat, what did it do etc...
http://www.theapplemuseum.com/index.php?id=tam&
A great page for somemore Apple history, especially technical details and those legendary Code Names!
http://www.uriah.com/apple-qt/1984.html and new version: notice the ipod?
Creationists are a lot like zombies. Slow, but powerful and numerous. And they all want to eat our brains.
This is just my opinion, but I think that Mac has always been geared towards the artist, while IBM has always been aimed at engineers. Using either of these machines one could see the begining of this trend, and now in the year 2004 it is still true. I do not believe that either machine is better than the other, and they never were. The difference between the two is more right-brain left brain.
3 degrees of separation from Vladimir Putin
I remember being completely skeptical of that new "point and click with a mouse" thing, in the macintosh. It looked like a cool idea, but in my keyboard-oriented mind, I just couldn't imagine how, lord, HOW you could tell the computer what to do by entirely relying on clicks on graphics. Steve Jobs was a great envisioner (or xerox copycat, depending of your point of view).
This statement really tells a lot about the problems that Apple had throughout the mid 80's to late 90's. They were so innovative, that they often fell "off of the curve". In 1984, Joe Consumer wasn't about to spend $2500 on a computer; an appliance that was, at the time, a luxery, and not a necessity. And certainly, it had no where near the ubiquitiy that it enjoys today. Microsoft knew that the timing for a "computer for the masses" was around the mid 90's, ten years after the Mac debuted. So they *ahem* borrow the Mac's look and feel, and release Win 95. IIRC, '95 was around the time that Apple decided that the next revolution in computing was in handhelds and palmtops that could respond to a user "writing" rather than keying in data. The Newton exploded onto the market, and promptly gathered dust on the shelves as users passed it by. A scant four years later, 3Com capitalizes on Apple's brilliant but horribly timed innovation with the Palm series.
It looks like after 20 years, Apple is finally getting it right. The IMac was the first "sexy" computer. Only a year later, I see that I can buy neon ground effects for my transparent PC. ITunes was released at exactly the perfect time. And should be, and rightly so, a cornerstone of Apple's brand identity for the first decade of the 21'st century. So, Happy Birthday to the Mac, and congrats to the great engineers at Apple that have finally learned that innovation and market timing are inseperable.
Xenon, where's my money? -Borno
Sure, back in the day, I had an Apple IIgs, and used Apple II computers at school - but when I got out on my own, I built a PC (for games of course).
Now that my gaming has been replaced by other things, I find that my last objection to going to Mac is moot. Of course, this is even more moot (can that happen?), because there is a fine selection of games available for the Mac.
I still would like to see GTA for the mac, as that is one you can play for 10 min, or ten days...
My last PC will be my last.
I look forward to see what else Apple will improve - I still think that I should never have to wait for anything on a computer, that I should be able to comunicate with it in plain language, and that it remains a tool for me, rather than a 'content delivery and licensing kiosk' like many of our Windows friends are ending up with.
Shut up, you had me at hello. *tear*
heh.
But remember that when Microsoft came up with Windows, it was actually a very innovative thing too - a Mac-like interface for you DOS machines!
Of course Windows 1.0 was not the first attempt to do this. Don't forget such wonders as IBM's TopView, Quarterdeck's Desq, Digital Research's GEM and a number of others. For a while in the early/mid 1980's there was a swirl of innovation and copying (not to mention a lawsuit or two) as people tried to bring the Xerox-invented GUI to desktop computers.
Sailing over the event horizon
From the article: "Within the next few months, Microsoft Inc., a Bellvue, Wash. software publisher closely allied with IBM, is scheduled to introduce a spreadsheet package for making financial projections, a graphing package and the Basic programming language."
Seeing the introduction of some things from the past can be facinating in how much our world has changed. But in this case, it's especially interesting in how FAST it's changed. I'm sitting here typing on a laptop that is a year or two old. That said my laptop (for about that price, ignoring inflation) has a hard drive that's half a million times larger than the machine's RAM, has more power than a building full of old Macs running together weighs 1/3 (or less) what that mac did, can do TONS of other things that the Mac could never dream of, and my laptop is OLD AND OUT OF DATE. Of course, I owe a HUGE amount of this stuff to that little Mac (which I have 4 of im my basement ;). Go Apple!
Comment forecast: Bits of genius surrounded by a sea of mediocrity.
can you really claim Media Center PCs, Tablet PCs, Pocket PCs, the XBox, Media Player 9 (player and codecs), etc... stagnation?
Let's see...
Media Center PC -- What's that? I've yet to see anyone who has one.
Tablet PC -- A fantastic step backwards in design. If you're already lugging two pounds and something the size of a notebook around, why not just use a notebook PC? It does everything a tablet PC does and more, and has a much easier input interface.
Pocket PC -- Oh, huge innovation there. Apple beat them. Palm beat them. Handspring beat them. That's just another ripoff.
XBox -- Everyone's got a PS2. Sorry. Putting a P3-700 in a box with a harddrive and a TV-out running a stripped down windows kernel and DirectX doesn't count as "innovation". That's called "building a computer that plugs into the TV". And Sony's done it better.
Media Player 9 -- The player sucks. Sure, there are some good new codecs, but the best interface they ever had was in 6.4. Ever since spacebar-to-pause-and-play was removed, they've gone downhill. Whoever thought that was a good idea seriously needs a smack with the cluestick.
a year ago and haven't looked back. Unix functionality with a nice GUI. I use the Mac for development (perl and C utilities), music and video production, and plain old web surfing and email. I have never really had a computer in the past that could handle all of my different interests w/ this much ease.
For example, we shot a low budget indie short film two years ago. After shooting, we went to my PC and tried to edit it. We ended up giving up due to frustration. A year later, I bought an eMac and edited with no problem using iMovie and then distrubuted it w/ iDVD.
I've been recording music in my home studio for quite a while now, and while I had an ok setup with my PC, it got sooo much easier when I got the Mac. Especially now, with Garage Band, I've been able to scratch out songs with half of the effort I had to put into my Windows box.
Keep in mind that I'm a network engineer, and I maintain over 500 Windows servers - so I'm not really biased. For the enterprise, Windows is your choice (for now), but for the home user, I'd encourage everyone to consider the Mac.
I wondered if I would ever find out exactly how Microsoft was ever able to take the Mac GUI, complete with Mac icons.
Windows 1.x was a toy which I'm guessing Apple just ignored. Windows 2.x was licensed. Windows 3.x was found to have been covered by the Windows 2.x agreement. Windows 4.x (Windows 95 and Windows NT 4) was first published after Lotus v. Borland, which held that UI is a process, not a copyrightable expression. None of them copied anything from the Mac pixel-for-pixel.
I still have two Mac 128k machines in the garage and they still run. They were amazing machines in their day. Compared to the green-screen PC's running cumbersome software with manuals inches thick, the Mac was a beautiful machine to use. The sense of control and interaction was so immediate!
Does anyone remember the lovely tutorial disk that came with the Mac? I can't remember what it was called (i.e. what was on the label), but there was a disk that you booted from that just taught you how to use the machine. It walked you through a lovely animated tutorial with sound that went through use of the mouse, windows, menus, icons, files, etc. using little games -- a maze, an on-screen piano... and it provided feedback in how skilled you were with all of these things. It only took about 10 minutes to get through it, and then you could use the Mac like a pro! But it had graphics and sound! People take these things for granted today, but I had a steady stream of friends over who just wanted to go through that amazing tutorial over and over again and couldn't believe their eyes and ears.
I still remember seeing MacWrite/MacPaint for the first time, just after having set the machine up and gone through the tutorial. Without ever reading a single manual, I knew how to use this incredibly powerful (for its time) WYSIWYG text editor (unheard of on the PC) and paint program. I must have spent hours just doodling in MacPaint, and friends who owned PCs would come over to do the same and then to print out their doodles on the ImageWriter, which, as a graphics-oriented printer that printed fonts as they appeared on-screen, was about as wild an idea as the Mac itself was. To the friends, who had single-font dot-matrix or daisy wheel printers, even the idea of dot-matrix graphics from a printer seemed like a visit from the kool aid fairy.
The disks were a pain, it's true, but they stored more than the PC floppies and were much more compact and durable, and nobody else but mid-sized and large businesses at the time had any way to afford a hard drive. The 5MB (yes, 5 megabyte) full-height hard drives for PCs were prohibitively expensive, thousands of dollars... Not to mention 10MB (there were no 20MB PC drives yet, IIRC).
Even just the black-on-white display was stunning. Everyone was so accustomed to the notion that computer displays were by necessity some sort of harsh green... Even though Tandy had had a white-on-black display for their TRS-80 Model I some time earlier. I remember one of my friends commenting that if there was no technical reason for making green displays, he'd be happy never to have to see one again after seeing my Mac's display.
Even when Windows 3.1 and Windows 95 came out years later, the computing environment that they created was nowhere near as integrated or as usable as the original Finder 1.0 had been for the Mac. The Mac is quite a testament to the vision of Apple computers, the influence of Xerox notwithstanding... I mean, how often is the devil really in the details (look at Windows, for example), and yet Apple in a remarkable number of cases over the years seems to have gotten 95% of the details in their products right... more often than not when Steve Jobs has been around.
STOP . AMERICA . NOW
My Dad has been using his Mac Plus problem-free for about 17 years. He has a G4 that he uses for his graphic design work, but when he needs to do billing or add/search contacts he turns to the Mac Plus running his do-everything Hypercard stack running under System 6.0.8.
The machine has an 8MHz 68000, 1MB RAM, a 20MB hard drive (external under-mac that I spent three years convincing him to use), and an ImageWriter II dot-matrix printer that screams to high-heaven, but prints beautiful three-part forms.
I don't think the machine has ever been opened for even a cleaning. They don't build 'em like they used to.
"Sometimes, I think Trent just needs a cup of hot chocolate and a blankie." -Tori Amos on Nine Inch Nails
I personally consider the Macintosh to be the "official platform" of zealotry. Mac zealots are a unique bunch and I think are the most obnoxious of zealots. Plus they have the original "figurehead" in Steve Jobs. Sure Linux has "The Linus" and Windows (can you be a Windows zealot?) has "Gates of Borg" but Jobs came before them and his reality distortion field is IMO stronger.
What I found really strange was that I didn't expect it to happen to me. All of the Mac nuts I know (with a small handfull of exceptions) all just got a wild hair up their ass and oneday just went and bought a Mac. That's the first step and it seems like all of them suddenly began to hold all other platforms in deep contempt.
Then comes the inevitable collecting of old Apples, Macs, and Next computers. Before you know it you have a room in your house dedicated to a bunch of old computers you didn't even care about 6 months before. You're watching keynote speeches you didn't care about 6 months before.
BSD and Linux would be I think more relevant so maybe you want to be one of those guys. With those you've got cool operating systems and there's nothing wrong with that. With Macs though you've got old hardware AND old software that's unique to your new hobby. You've also got all kinds of collectible junk to spend cash on.
I'd go Mac but then I'm biased
Appended to the end of comments you post. 120 chars.
Diamondsw says that the original Mac didn't have a GUI, sound, etc. He also says that I made up a "lot of history". Please give me an example or two. The example has to be something I actually said or wrote, not what somebody else said or an example of bad reporting. For example a web site recently said that I said that I "started Apple". I wrote to them to tell them it was wrong and they corrected it: I had said no such thing (and never have).
:-) Raskin
Before you respond, consider taking a look at the "Holes in the Histories" article on www.jefraskin.com. If you want dates and want to see original documents dating back to 1979, read "The Book of Macintosh" much of which is in the Stanford University History of Technology collection.
If you want proof that I wanted computers to be graphics-based and human-centered (and that I had invented and built my own graphic input device in 1965 or 66) see "The Quick Draw Graphics System", my thesis, which was published (Penn State) in 1967 -- 5 years before PARC was established. This puts the lie to the often-stated claim that the Mac stole its basic orientation from Xerox PARC. Not that we didn't learn a lot from PARC's brilliant work later.
So, diamondsw, even if the original Mac didn't have a GUI as most people now know it, but it did have a graphics-based interface that was (IMHO) even easier to learn and use. As for sound, it had it from the first -- I've been doing computer music for years before the Mac and there's no way I'd design a product without built-in sound.
Also see the Appendices to my book, "The Humane Interface" which has a detailed, button-press-by-button-press, account of some of the differences between PARCs interface and the one I designed.
Jef (I was there
BookRead has some facts sort of sideways. The Lisa certainly did not start "the mouse thing" for Apple. What most people don't know is that the Mac and the Lisa were started within a few months of each other and were parallel products. When I started the Mac project, the Lisa was still a character-generator, green-on-black, machine. I sold the Lisa team on going graphic.
:-) Raskin
The Mac was a lot more than something that "simply brought" the Lisa price down.
Jef (I was there
One of the posts states: "In 1984, IBM still had a stranglehold on the corporate market. This was, in all honesty, the market the Mac was originally intended for. It was designed as an easier computer for non-technical company drones to use - rather than spending weeks training on how to use an IBM PC, they just sit down and start clicking around with their mouse. "
:-) Raskin
The poster correctly identifies one of the original marketing directions. But the original major application I proposed was the Net (which didn't exist yet). If you want to read the original document about what I expected people to do with it, see the Appendix (written in 1979, when I started the Mac project) to my article "Holes in the Histories" on www.jefraskin.com.
Jef (I was there