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Google Cancels Spring IPO

securitas writes "Google fans and potential investors will be disappointed to learn that they must wait a while longer before they can own a piece of Google. The Times of London's James Doran reports that Google's IPO plans are on hold. CEO Eric Schmidt appears to think that market conditions are not right. When pressed for details about the delayed IPO, Schmidt said, "An IPO is not on my agenda right now." A commentary about the delayed Google IPO follows. Mirror at Australian IT."

45 of 246 comments (clear)

  1. ugh by Tirel · · Score: 4, Interesting

    Analysts estimate, however, that Google's annual revenue is between $500 million and $1 billion, with profits between $150 million and $300 million.

    Wow, where do they get that kind of money? Surely not the ads..

    1. Re:ugh by ceejayoz · · Score: 4, Informative

      Deals with Yahoo, AOL, and other big sites... sales of their standalone intranet search servers... and I'd imagine they're doing well on the ads, too.

    2. Re:ugh by akedia · · Score: 4, Informative

      Any website you see with a search function that says "Powered by Google" under it, means that site is most likely paying Google a fee to use that, and make sure their site is indexed. Two I know for sure are AOL and MSN for their ISP software, they license their search functions from Google.

    3. Re:ugh by PetWolverine · · Score: 3, Interesting

      Yahoo also uses Google. In fact, I read recently (probably in an article I found on /., though having not slept last night I have no interest in trying to find the link) that Yahoo traffic accounts for something like 20% of Google's queries.

      If anyone wants to find the link, I think it was in the recent article about Macrosquash's efforts to develop a competitive search engine. Of course, it was probably a gross estimate anyway.

      --
      I found the meaning of life the other day, but I had write-only access.
    4. Re:ugh by Greyfox · · Score: 4, Insightful

      More to the point, with numbers like that why do they even need an IPO? Why bother whoring yourself out to Wall Street when you can already afford to fill your swimming pool with cash?

      --

      I'm trying to teach myself to set people on fire with my mind... Is it hot in here?

    5. Re:ugh by wo1verin3 · · Score: 5, Informative

      Yahoo may however be leaving google..

      http://www.theage.com.au/articles/2004/01/15/10738 77971434.html

      Meanwhile, there are reports that Yahoo! and Microsoft are preparing next-generation search technologies to beat Google, the world's most popular search engine. Microsoft, according to one report, is working on a "Google killer" and analysing the Web with its own internet spider, a piece of software critical to building search engines.

    6. Re:ugh by martingunnarsson · · Score: 3, Funny

      Fill another swimming pool?

      --
      Martin
    7. Re:ugh by alexatrit · · Score: 3, Informative

      Don't forget the Google search appliances that are sold/licensed/maintained. I know of numerous Fortune 500 companies that use the appliances for their internal sites.

      In addition, when I was searching for jobs I checked up on Google. There were a few positions in the DC area that required high level security clearances, indicating that the government is using the appliances internally as well. To what extent, we don't know.

      --

      Nothing but the finest in meaningless drivel
    8. Re:ugh by gmack · · Score: 3, Insightful

      " It might be the ads - they're awfully expensive for a decent campaign"

      They are expensive only if your looking exclusively at the initial cost and don't take results into account. Clickthroughs from google are far more likely to actually make a purchase than from almost every other source I've looked into. The result is that a google adword page view is a lot more valuable than an ad elsewhere.

      The fact that they alert you if they think it's not effective enough only adds to the value.

    9. Re:ugh by glinden · · Score: 4, Informative
      • Surely not the ads.
      Why not the ads? A simple back-of-the-envelope calculation shows it's at least plausible.

      250M searches/day * 3 ads/search * 1-2% clickthrough/ad * 365 days/year * $.10/clickthrough = $274M-$548M/year.

      The 250M searches/day may be low since it's from Feb 2003. It also doesn't include Google's Adsense program, putting Google ads out on other sites, which probably doubles the amount of page views.

      Google has unusually high clickthrough rates and payments per click because of their AdWords targeted advertising. Ads are matched to keywords and then optimized, with the most effective ads showing more and least effective dropping away.

      Certainly enterprise revenue (licensing the Google search engine for use on other sites) is part of their revenue, but I suspect the majority is from advertising.
    10. Re:ugh by dubiousmike · · Score: 4, Insightful

      ok, I'll bite at the parent comment that I can't believe is modded up insightful.

      Companies can either grow or stagnate. If Microsoft didn't venture into new areas, other companies would. Microsoft is interested in capitalizing in every area they can and they owe it to their stock holders to do so (I am not one and am not generally a Microsoft fan).

      But to play devils advocate....
      Remember when Apple concentrated on making computers and allowed others to make hardware that was compatable with their OS? Now they sell MP3 players, sell music online, drive businesses who made major software for their platform away by building competing products (Adobe and FCP), force all of us to use their hardware, ect...

      To paraphrase your comment, "Can't they (Apple) be satisfied just making umpteen...dollars in profit a year on their operating system...and leave the rest of the industry to try to eek out a profit on the crumbs leftover?

      Of course not, that would be silly and shortsighted, just like your comment...

  2. Oh Darn... by DarkHelmet · · Score: 4, Funny

    Instead of getting my free advertising stock benefit with google, I think I'll just buy some more Krispy Kreme and get another free box of doughnuts.

    --
    /^[A-Z0-9._%+-]+@[A-Z0-9.-]+\.[A-Z]{2,4}$/i
  3. Not terribly surprised by wawannem · · Score: 5, Insightful

    I mean, before the .com boom, companies usually only went public because they needed money to grow. Google seems to sustain a very healthy bottom-line and I think they have yet to figure out what they want to grow into.

    1. Re:Not terribly surprised by goatasaur · · Score: 4, Insightful

      Until of course they go ahead with the IPO, become so top-heavy and ad-driven in a couple years that they topple over.

      Enjoy it while it lasts.

      --
      ~D:
  4. Bravo Google by Cr3d3nd0 · · Score: 5, Insightful

    Frankly I'm all for them never releasing an IPO. Sure it brings in extra cash in the short term but in the long term, your buisness focus shifts from your product and customers to the whims of your shareholders. One of the primary reasons people use google that I've seen isn't the qualit of searches, it's the lack of abusive adds, and genereal "customer friendly" enviroment that google provides. So the longer they put off selling stock the longer they don't have shareholders breathing down their necks for better profit margins.

    --
    This is not a sig
    1. Re:Bravo Google by sphealey · · Score: 4, Interesting
      Frankly I'm all for them never releasing an IPO. Sure it brings in extra cash in the short term but in the long term, your buisness focus shifts from your product and customers to the whims of your shareholders.
      Problem is that without a public offering it is very difficult to reward the worker bees who created the company by working 20-hour days for the first x years. You can only distribute closely-held shares up to a point, as Microsoft found.

      sPh

    2. Re:Bravo Google by 1000101 · · Score: 4, Insightful
      "Sure it brings in extra cash in the short term but in the long term, your buisness focus shifts from your product and customers to the whims of your shareholders."

      You make it sound like every company that is traded publicly doesn't produce good products. I am a shareholder of a number of different companies and the only thing I care about is that they keep producing quality products so customers continue to buy them. Companies that fit your description typically don't last.

    3. Re:Bravo Google by NixLuver · · Score: 3, Informative
      I completely agree. Particularly in extremely technical corporations, the average stockholder is adrift in attempting to evaluate a given technically driven decision; thus a valuable technical decision can cause a shitstorm of selloffs, driving stock into the ground and reducing the credit rating of a company, making it impossible for them to get cash-flow loans, ultimately (in the worst case scenario) driving them into bankruptcy because of their inability to pay their accounts payable so that they can collect their accounts recievable.

      It can make the decision makers who care about the product gunshy, and drive them to 'middle of the road, risk free' behavior. Innovation and advancement doesn't come from this type of behavior.

      It's a sad day when the decision makers have to consider the value of their stock tomorrow more highly than the viability of their company in ten years. Why should the CEO care? He won't be there in ten years - he'll have moved on with his rapidly-excercised stock options and golden umbrella payouts; He's liquid enough already (unless he makes really stupid decisions) that he'll be rich even if he never gets another job.

    4. Re:Bravo Google by sphealey · · Score: 3, Informative
      Huh? MS is publicly traded. What are you talking about?
      I start up a company and hire some crazy Generation Q'ers to get it going. It is quite successful.

      I split the company into 1000 shares:

      • 700 I keep.
      • I give my superstars options on 199 shares at $1.00.

        300 I sell in an IPO, taking the company public

      Following the IPO, fortune continues to smile on us and the stock goes up to $1000/share. My friendly employees want to cash out their 199 options. No problem: I give them 199 from my stash, mourning the $2,000,000 it costs me but leaving me with 501 shares and control of the company. Life is good.

      Same scenario, except this time I gave 400 options. Now when my happy friendly employees want to cash out, I have to either go out into the market and buy those shares at $1000 to give them, or issue more shares. Either course of action has problems from my point of view. At best it will reduce the value of my holdings; at second worst it will leave me no longer in control of my company; at worst it will zero out my net worth.

      That's about where Microsoft stands today: if any significant number of their "old hands (say post-1995 hires) decide to cash out their options in a single quarter or even a single year, Microsoft has a bit of a problem on its hands.

      Of course, that scenario has been around since before the dotcom bust, and it hasn't happened yet, so maybe it won't. But let Microsoft report just one quarter of declining revenue and the results might be interesting.

      sPh

  5. Google didn't "cancel" anything... by bc90021 · · Score: 4, Interesting

    ...and their IPO has been a lot of speculation from the start, and wasn't ever "official".

    While there have been some hints, it has largely been hype that is responsible for people thinking that Google would have an IPO.

    Furthermore, it seems that it would be a smart move for Google to capitalise on this, and have their CEO say that an IPO wasn't even on his agenda. That would make people want it all the more, so it's a smart move that they've done that! Using the hype to their advantage without committing to anything... very shrewd.

  6. Good by wizarddc · · Score: 5, Insightful

    I find this good news. The longer that Google's technology interests are held in private hands, rather than the public interest of their stock price, I think the world is a better place. I'll be crying when I see GUGL -1 3/4 running across the bottom of my TV screen.

    --
    Th
  7. Why would I be disappointed? by andih8u · · Score: 4, Insightful

    Look what happened to Yahoo when they went public. An IPO is not a good thing. Letting a bunch of Wall Street financial people have a say in what to do with your tech company is just a bad idea.

    --


    slashdot, news for crazed liberal socialist zealots
  8. hmmmm by graveyardduckx · · Score: 4, Funny

    well if google hasn't gone public yet, can I invest in booble?

  9. "Market conditions are not right?" by StyleChief · · Score: 4, Interesting

    I wonder what exactly the "right" conditions might be? The market seems to be picking up, so does someone have insight into what we should be waiting for? Someone out there must have their finger on the pulse of good information . . . .

    --
    StyleChief
    Strange women lying in ponds distributing swords is no basis for a system of government! -M. Python
    1. Re:"Market conditions are not right?" by ill_mango · · Score: 3, Informative

      If they are indeed intending to go public, they might be waiting for the tech market to peak so they can make the same amount of capital while selling less shares.

      This is good for the company, because not only do the private owners still totally control the company, but they:

      a) can buy back the shares on the open market for less than they sold them if they want them back

      b) can sell more shares later if they need more capital (since they didn't sell as many shares on the IPO to make the initial capital)

  10. Good thinking, Google by 192939495969798999 · · Score: 3, Insightful

    I am happy to see Google not go on the market. I fear that Microsoft would simply try to buy all of the shares immediately. While google might be worth a few billion, to Microsoft it's worth a lot more, because they need a good piece of search to integrate with Hotmail and their other services... it's worth whatever they're losing!

    --
    stuff |
    1. Re:Good thinking, Google by tackaberry · · Score: 5, Informative

      It's not quite as simple as that. First off, the IPO would only be for a portion of the shares now held in private. So Google insiders would still hold significant control. Second, there are disclosure rules pertaining to buying up shares. The SEC requires shareholders to file statements once they cross thresholds in ownership. Third, Google could implore a number of various defences against any "take-over", including a share rights agreement (aka poisin pill), staggered terms for directors, etc. For one company to buy out another, it either has to be a friendly deal between the parties, or hostile - offers shareholders $$$ to tender their shares to the acquiring entity.

      The reason for IPO-ing is either 1) to raise capital for growth, expansion, etc. - Google seems to be doing fairly well so far, and money is still cheap enough that they could tap the debt markets or private placements before going public, or 2) (which is likely more the reason), to provide liquidity for the current shareholders - the currently management team is sitting on millions of dollars, but they don't have any easy means to convert their ownership position into cash.

      By having a public float, Google would have to disclose their financial information (as well as other stuff). With all that is happening, increased competition, maybe they take a wait and see approach, especially if they aren't in dire needs for cash.

  11. This is good news by Tassach · · Score: 4, Insightful
    Going public is very often the worst mistake a company can make. Knowledgable private investors are very often more forward-thinking and tuned in to long-term performance, whereas stock market investors are very fickle and often don't look any further forward than the next quarterly earnings statement.

    I'm not interested in Google as an investment opportunity; I just want a search engine that doesn't suck. Staying private lets Google concentrate on what they're good at -- making good tools -- and not worry about having Wall Street yahoos questioning every decision they make and penalizing them for long-term strategy over short-term profit.

    --
    Why is it that the proponents of "one nation under God" are so eager to get rid of "liberty and justice for all"?
  12. glad they cancelled by ciaran_o_riordan · · Score: 3, Insightful

    I'm glad they've cancelled. Right now, Google have control over their company, and they seem to be pretty nice guys. After floating the company they can face greater market pressure which could easily spoil it.

  13. Easy answer by r_j_prahad · · Score: 3, Insightful

    I wonder what exactly the "right" conditions might be?

    Not being in SCO's sights, maybe?

  14. Is it the right thing? by Pedrito · · Score: 4, Interesting

    Going public is a major change for a company and while it can bring in a great deal of cash to work with, it also creates a new layer of accountability as well as more strict and public operations. It's not always in a company's best interest to go public and I question if it's in Google's best interest.

    From everything I've seen of google, financials don't appear to be their weakness (though maybe it is and it's just not visible). So what do they need the cash for? Sure, the directors will make tons of money from doing it, but is it in the best interest of the company? Do they have acquisitions they want/need to make?

    Frankly, Google has done quite well as a private company and I have some concerns about what may happen if they go public. As an example, there are some people that claim Google has unfairly ranked them and have sued. Google is, in many ways, a monopoly in the search business. Were they to go public, these kinds of suits might get further in court as Google would likely be under more scrutiny regarding this. I think Google does a good job of modifying page ranks of people trying to trick the system. I'd hate to see them lose that ability.

    There are other areas as well where Google being privately held is an advantage. I could certianly be wrong about some of this. I'm not a corporate attorney nor an accountant, but this is my interpretation.

  15. Conditions really aren't right by mcc · · Score: 5, Interesting
    • Microsoft has been making constant noises about their new, upcoming search engine and how great it's going to be, basically doing the full-tilt vaporware thing, almost certainly with the purpose of adding uncertainty to Google's IPO. Microsoft would do something like release, with a huge media blitz, their new search product the day before Google's IPO. Waiting either pushes MS to actually release their product or allows Google, on the not wholly unrealistic possibility that MS drops the subject and then suddenly starts making noises again when Google reschedules their IPO, to accuse MS-Search of being vaporware.
      .
    • SCO is being the computer industry loose cannon, until the money from their donation from Microsoft (and, hypothetically, Sun) runs out; they are under no obligation to do anything at all to make more money; and they seem to be desperately, greedily obsessed with doing exactly two things: Hurting linux in any way, public relations or otherwise, and getting press attention. They've been making noises about suing Google; this is probably because making such noises keeps them in the press and because they know Google's about to IPO so they want to push Google to pay SCO some money so they'll go away and stop making uncertainty. However, it's not inconcievable they may well actually sue Google; their case with IBM may be about to unravel, and if so they need to start up a new lawsuit of some sort to keep up the illusion they have some sort of revenue model; and doing so on a nearly-IPOing Google would greatly help MS, which, how shall I put this, SCO at least seems to feel grateful toward, what with the fact their only documented profit ever happened solely because if MS's donation. SCO's a minor consideration, but still delaying IPO at least gives them time to die or deflates their lawsuit threats.
      .
    • The economy is changing, and since the president may well change or nearly change in about six months it may be set to change a lot more in a very unpredictable and drastic way. This is a big deal. IPOs are of much less good if the economy changes drastically shortly afterward. (Can you say "Andover"?)
    I'm sure you can think of more reasons if you think about it.
    1. Re:Conditions really aren't right by bad-badtz-maru · · Score: 3, Informative

      Uh, vaporware? MS has been spidering for over six months now and the search interface is at http://beta.search.msn.com . The system definitely exists.

  16. Of course a skeptical person.... by Angostura · · Score: 3, Interesting

    ...might wonder whether Google is afraid of IPOing because of the level of detail about their business operations and technology that they would have to reveal.

    There has been speculation about the Internet search engine's ability to scale, or the lack thereof. Filing for an IPO forces any company to come clean about the potential shortcomings or problems that it faces. Not always nice.

    Probably nothing of the kind, but worth keeping at the back of your mind.

  17. SCO related? by Anonymous Coward · · Score: 4, Interesting

    I wonder has this anything to do with the rumours recently about SCO targetting Google?

    In the midst of an IPO, impending court action would cause the price of stock to plummet. I'm guessing Google are holding out until this whole SCO debacle has been laid to rest.

  18. Here's the deal by peterdaly · · Score: 5, Insightful

    People are asking why Google wants/needs to go public.

    Here's the deal...private Google stock is held by too many people. They are at the threshold of legally be required to make their books public, and for all intentensive purposes acting like a publically held company.

    As long as they will be required to act like a public company, there is a large financial incentive for them to take the next step and trade publically.

    Whether they need the money or not...it is knocking on their door (both corp. and personally) asking to be taken. This knocking is (or maybe was) too hard for them to resist.

    -Pete

  19. Altavista as an example by Tarwn · · Score: 5, Interesting

    Before I knew about Google I was using Altavista. In the beginning they had a simple search interface, similar to how google is setup now. Basically it got the job done. After a while they started to get more widely known and started adding ad's to the front page and basically changing their mode of operation. People switched to google.
    I see the same possibility occurring. If google goes down the same trampled path that Altavista went, then a lot of people will be moving on to find another search engine with a clean interface that simply does the job.

    Google: Thats what we want. When we go to a search engine we want to search. We don't want links to buy garden tools when we are searching for benchmarks, or links to tech consultants when we are searching for a definition for an error message. Just a search. It's not broken the way it is.

    --
    Whee signature.
  20. Gov't regulation that's why by jobugeek · · Score: 3, Informative
    Private companies that get to a certain number of employees and a couple other factors are required to file certain extra documents to the SEC.

    I remember reading an online article about it. Apparently, it's a real pain in the ass. Basically you have to do the same amount of paperwork as a public company, but without the benefit of the extra money.

    --
    I'm not drunk, I just have a speech impediment. And a stomach virus. And an inner ear infection.
    1. Re:Gov't regulation that's why by RazzleFrog · · Score: 5, Informative

      Perhaps this will help:

      A private company must report its finances once it has more than 500 common shareholders--or stock-option holders--and $10 million in assets, according to section XII(g) of the Securities and Exchange Act of 1934. That means a private company must file quarterly forms with the Securities and Exchange Commission (SEC) that disclose operating expenses, profits, partnerships, shareholders and many other details--a laborious process that can cost as much as $2 million annually.

  21. Not disappointed at all by sacrilicious · · Score: 4, Insightful
    Google fans... will be disappointed

    Nope. I'm a huge fan of google, but I'm quite happy at this turn of events. Going public puts pressure on a company to push for maximum short-term profit, and I like google just the way it is. If they needed the money to stay alive then that'd be one thing, but they don't.

    --
    - First they ignore you, then they laugh at you, then ???, then profit.
  22. M$ will never duplicate this technology by pjones · · Score: 4, Funny

    http://www.google.com/technology/pigeonrank.html
    I can say no more the links speaks for itself.

    --
    Certified Black Helicopter Pilot *** Unwitting Dupe of One World Gov'ment
  23. Schmidt will instead IPO in a bear market by Ars-Fartsica · · Score: 3, Interesting
    The tech bubble of 2003 is ending. Schmidt should learn the lesson of other firms like the Motley Fool and worry less about "viability" of their IPO and more about general market conditions. Motley Fool execs were famous for saying conditions weren't right when the NASDAQ was in the 4000 range. Are they better now guys???

    Schmidt needs to IPO NOW, this market is already moving into selloff range. Sentiment has changed now that everyone knows the Fed will raise rates in 2004 and the evacuation from stocks has begun.

  24. If I were in charge.. by Alioth · · Score: 3, Insightful

    It looks as if MS are shortly going to be along to destroy Google. Past experience shows that whenever MS bundle something with their OS (such as WMP, killing Real, or IE, killing Netscape), the competitor is doomed.

    If I were running Google, I'd be thinking of getting out of it right about now and starting something else. Sadly, just like Real, Netscape and others, Google will be quickly decimated by MS once they make their own search tools the default. MS understands human nature well - people generally don't want freedom, they just want safety and the path of least resistance.

  25. Don't worry everyone by sdcharle · · Score: 3, Funny

    There are still plenty of other ways to lose your shirt in the stock market.

  26. My theory: MSN will buy Google by dirc · · Score: 3, Insightful

    As several posters have pointed out, the statement that "market conditions are not right for an IPO" is just a smokescreen. As they say, the market conditions are the more favorable now than any time in the last 3 years, and with the Federal Reserve ready to start moving interest rates up after the November election, conditions are not like to get any better.

    Google is faced with a few problems, and a challenge:

    1. It is being dropped by Yahoo! as a its algorithmic search provider. This will have a minor effect on Google's revenue and profit.

    2. MSN is developing its own search engines (for paid advertisements and algorithmic search). While Slashdotters will deride Microsoft's efforts in these areas, it will be additional competition that Google cannot ignore.

    3. Out of the three biggest portals (Yahoo!, MSN and AOL), Google is supply advertisements to the least healthy one: AOL.

    4. Google realizes that algorithmic search is on the way to becoming a commodity. The difference in quality of the results is becoming minor. There is not a lot of money to be made there because people do not pay much to see or be seen in algorithmic results.

    5. The money is in the advertising results that are shown with the algorithmic results. (No, Virginia, there is no Santa Claus, and Google does make most of its money through ads.) There are two ways to get people to see those ads: get them to come directly to your own site, or get those advertisements to the sites that people visit. Most normal people (i.e., not people who read Slashdot) go to portals.

    So the challenge for Google is to become a portal. Becoming a portal means offering a lot of services beside "search in a box". It means news, chat rooms, music, games, auctions, free email, the list goes on and on. Google recognizes this. That is why it has added other products, such as news and free email. But building a portal from scratch takes a lot of time and money. If Google were planning to make itself into a portal, it would launch its IPO and use the money to build a portal.

    Which brings me to my theory. Some portal is negotiating with Google to buy Google. There are only two portals big enough: AOL and MSN. AOL is a declining portal, but it already has a deal with Google, and terms of that deal apparently include a partial ownership stake in Google if Google goes public. Microsoft has piles of cash, has missed chances to buy an algorithmic search engine in the past, and regrets that failure. It sure would be easier for Microsoft to buy Google than build another Google.

    In summary, my theory is that Microsoft is trying to buy Google, and Google is seriously considering accepting the offer. Microsoft wins by getting a terrific search engine and ad machine, and Google wins by getting a lot of money for its employees, a permanent partnership with best available portal, and the opportunity to stay focused on search.

    If it happens, the "popping" sound that you will hear all over America will be the heads of Slashdotters exploding when their favorite search engine is owned by their favorite villain.