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Where Did the Games Go?

Gamaroo writes "EuroGamer.net has up an interesting editorial by Kristan Reed in regards to the lack of hits that result from so many game releases near the Christmas shopping season, and the resulting post-Xmas lull. As Reed stated, 'Note to publishers; we can't afford to buy 20 games in the run up to Christmas. Even 10 would be a struggle, and the truth is gamers are forced to play safe and go for the games they know are going to be good.' He goes on to state that, 'Of the eight or so games that Microsoft put out exclusively on Xbox, just one of them (Project Gotham Racing 2) actually sold in decent numbers. Of Sony's extensive line up, literally all of them flopped; leaving its summer hit Eye Toy: Play to fly the flag for its first party strategy.'" It's worth noting that the editorial refers to the UK charts/sales figures, so Xmas release dates differed somewhat from the States.

9 of 53 comments (clear)

  1. Not to troll, but... by Snowspinner · · Score: 2, Interesting

    What does the title of this article have to do with its content?

    In terms of US releases... and in terms of the Game Cube, which is where I do most of my gaming... I got Prince of Persia, 1080, Mario Kart, Pac-Man Vs., and Rebel Strike. Which of the big releases did I miss?

    On GBA, I got Mario and Luigi, SMB3, and FF:TA.

    Again, did I miss anything?

    It's perfectly easy to buy all the good games around Christmas. I mean, 4 games at $50 and 4 at $20-30 isn't that much...

    1. Re:Not to troll, but... by Kris_J · · Score: 2, Interesting
      Games come out in November and December because thats when everyone is out buying toys
      Ah, but is everyone only buying toys at that time because that's when they're released?

      Not just video games but also gadgets, I noticed a huge upsurge in available cool stuff in the lead up to xmas. I would have bought what I bought at any time of the year.

      If companies really are going to just head for Nov/Dec releases, they should tell us and we can all just close our gadget weblogs for the other ten months.

    2. Re:Not to troll, but... by Roman_(ajvvs) · · Score: 2, Interesting
      I don't know about you, but I'm somewhat reluctant to spend AU$80- $120 on a single game, let alone shell out 4 times that much. I can buy a decent mobile phone, a PDA or a PC-part upgrade for that amount (, which by my estimates comes to around AU$400)! And for reference, I haven't upgraded any part of my PC for the last 16 months, and I'm saving up to replace my broken mobile. It'll last longer than "Sands of Time" is lasting my cousin ( took him 5 days to get to 50%). I earn a decent living, but my budget allocation for games has never in my life gotten me more than 6 games in an entire year.

      On top of that, these days I have a backlog of games to start and finish and limited time to spend on them. What's the point of buying 4+ games (good or otherwise) at once when one game will take up the time I can afford to spend?

      I'd say a successful release would be sales from the 100,000+ mark. In a large market of tens of millions of consoles, that's a relatively small percentage. For every person that buys all the top hits over christmas, there might be 6 to 10 others who get one or two arbitrary games at most. The gaming flood that happens over christmas is riding on herd instinct and offering the game when there are the most buyers. This ignores the fact that buyers are there across the year. The key is to find a release date where the competition is relatively absent compared to the number of buyers. Truly good games should leave christmas "to the masses" and focus on being able to find a time when people can more easily find the game.

      I'm kind of wondering when people will start collating all the independent observations about game quality, purchasing periods, gamer demographic changes and game development evolution and introduce a unified theory of the video game market. It's long overdue

      --
      click-clack, front and back. I'm not moving this car otherwise.
  2. Better Question: Where did the website go? by b0r0din · · Score: 4, Interesting

    Ahh /. effect.

    Anyway, it's simple supply and demand. When you have 100 games all released for Christmas, it's not surprising that the huge supply and lower demand causes losses. Of course for that one game that outsells the best, maybe it's worth losses on other titles. Let's not also forget that a lot of titles just plain suck or are retreads. I can't tell which industry has suffered more from sequelitis, the movie industry or the video game industry.

  3. I can certainly relate to this by toiletsalmon · · Score: 2, Interesting

    The last 3 and next 3 months, at least for me and my beloved Xbox has seen a glut of games that might not be considered A+ titles by all, but are certainly a look:

    Prince of Persia
    Ninja Gaiden
    Manhunt
    SplinterCell 2
    Chronicles of Riddick
    Fable
    Driv3r
    Halo 2 (maybe soon?)

    And probably a few others I've forgotten right now. And that doesn't even include PC titles.

    It's always been somewhat of a problem, but it appears to have reached an all time high this year.

  4. Re:"me too" "me three" by Mr.+Piddle · · Score: 2, Interesting


    I rented a Crash Bandicoot game once, and it was a disappointment. It was essentially a remake of a Looney Tunes game I had recently played where you go around doing mini games in various worlds and collecting stuff. Now that I think of it, Spyro and Ratchet and Clank are remakes of the same Looney Tunes game and/or that Crash game and/or themselves.

    --
    Vote in November. You won't regret it.
  5. Re:Don't have to worry about that by MMaestro · · Score: 2, Interesting

    Actually I talked to my friend about it once. He said that all shipment of used games temporarily get boosted a few weeks before Christmas and then stop until about February. I guess retailers don't want used games filling up the shelves, so the best time to shop for (rare) used games would be around Thanksgiving time.

  6. Why buy all 20? by Fizzlewhiff · · Score: 3, Interesting

    Why do people feel they have to buy every game that is coming out during the release week? What do you get for buying early or pre-ordering? Overcharged? I usually wait 2-3 months and save about $20, or the full price if I hear the game sucks and I skip it.

    --

    'Same speed C but faster'
  7. where do they go by DZign · · Score: 2, Interesting

    Where do the games go when they don't sell well -physically ?
    Do retailers do sell off all their stock at closeout prices, or can they return non-sold games to the distributor ?
    And what do distributors do with non-selling games, sell them off cheap somewhere (where ??), export them to other countries, or destroy them ?