Unicast Claims Success With Internet Commercials

LightForce3 writes "Remember that trial run of full-motion commercials on sites like ESPN.com and MSN? The BBC reports that Unicast, whose caching technology makes these ads work, is claiming a strong favorable response from Internet users who viewed the advertisements. It looks like they could now be making long-term deals with clients (the article mentions Forbes.com and weather.com). As a dialup user, I am less than thrilled about the idea of an extra 2 MB download each time I visit one of these sites."

Comments

Dialup woes

[gazbo]

As a dialup user, I am less than thrilled about the idea of an extra 2 MB download each time I visit one of these sites

Then get with the times, Luddite.

Re:Never works for me...

[c4ffeine]

You don't really want this "Windows" thing. Here's something that looks a hell of a lot better: tubgirl.com