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Japanese Anime Industry In Danger Of Fragmentation

ChibiOne writes "The Asahi Shinbun has a story about the critical state that the Japanese animation industry currently faces, claiming: 'As merchandisers grow rich, the animation industry is losing jobs to cheaper labor abroad.' The article quotes Oh Production President Koichi Murata as saying: 'Unless something is done, Japanese anime will be ruined.' An animator, toiling away on cels in a tiny Tokyo studio, might be fortunate to pull in just 50,000 yen [about $500 USD] a month."

17 of 435 comments (clear)

  1. No surprise there. by OwP_Fabricated · · Score: 4, Interesting

    Anyone notice that a lot of the AMERICAN cartoons we like (Simpsons, Futurama, Family Guy, Clerks, and I believe Invader Zim) are all animated primarily by Korean animation farms? Also, I will take this opportunity to interject my worthless 2 cents about current anime: It sucks. I haven't seen a decent anime made after 1998.

    1. Re:No surprise there. by FromageTheDog · · Score: 5, Interesting
      This is because, quite frankly, you must be making valiant efforts to ignore recent releases.

      A short list of currently running (or recently concluded) anime series which are of excellent caliber:
      • Macross Zero
      • Yukikaze
      • Gilgamesh
      • One Piece
      • Full Metal Alchemist
      • PLANETES
      • Monster

      I could go on and on. But anyway -- what I'm more concerned about:

      I'm a big fan of anime licensing, as it allows me to obtain high-quality DVDs of said anime, but that sentiment is dependent on the assumption that these animators toiling away benefit from this indulgence on my part... It would be nice if the article had gone into some more detail, such as:

      How do the really successful studios do? I'm thinking of places like Production IG, Studio Ghibli, Bones, etc. Are my hard-earned dollars reaching these guys, or is it getting absorbed somewhere along the way by the equivalent of the RIAA? That's a rather disheartening thought... As it is, I'm not sure what to think of the article since it's written based on the perspective of a small outfit, and the world being as it is, small outfits tend to get stepped on regardless of the industry...

      - Fromage
    2. Re:No surprise there. by blueZhift · · Score: 2, Interesting

      The only surprise here is that there were any animators doing cel work in Japan at all. As in the case of American animation, one would think that all of the cel work would have gone to South Korea by now. Though I hate to see people lose work to offshoring, I don't think that this alone will destroy Japanese anime. I'm more concerned that the recent popularity of anime in the U.S. will result in Japanese anime made for Americans. Just as suburbanized ethnic food tends to lack flavor (ie, suck), Americanized anime could be just as lacking in taste. Only time will tell.

  2. 50K yen? Can that be right? by Max+Threshold · · Score: 3, Interesting

    Where the hell can you live in Japan on 50K yen a month? When I lived in Okinawa, I think the cheapest rent on the island was about three times that.

    1. Re:50K yen? Can that be right? by bugbread · · Score: 2, Interesting

      The cheapest rent was $1,500?!

      And here I was thinking that Tokyo was expensive.

      As for where they can live, the cheapest rent I could find on chintai.co.jp in Tokyo itself was 13,000 yen (about $120). So it is possible.

  3. Animation field by dammitallgoodnamesgo · · Score: 5, Interesting

    It's worth pointing out that the people interviewed in the article who are complaining about the death of anime, are employed by production houses who work on the very family-friendly anime - and with specific reference to "Chibi Maruko-chan" there was a well-known legal case from the voice-actors last year, as they weren't being paid residuals. I suspect that the situation is rather different for companies which make otaku-friendly anime - and I [i]KNOW[/i] it's different for companies who work with NHK. Actually, it's the otaku-friendly anime, and bishoujo anime specifically, which is powering Japan's anime boom.

  4. Re:Spirited Away too mainstream? by meringuoid · · Score: 2, Interesting
    I'm going to get beaten to death with very small cellular phones for saying this, but I was never much of a Miyazaki fan.

    Yep, probably. They're queuing up right now to beat the crap out of you with cuddly toy catbuses.

    The only work Miyazaki or his studio have done that I've liked is Graveyard of the Fireflies, and I don't think Miyazaki himself had hardly anything to do with it, oddly enough.

    Nope, that was one of Takahata's. Bloody good film... I still can't believe that thing was in a double-bill with Totoro when first released. Watching Grave for the first time I couldn't help but see Mei in Setsuko... and that just made it even more painful to watch her inevitable decline. I'd missed the start, too, so I didn't know that she died - as it became clearer and clearer that she wasn't going to make it, I damn nearly had to stop watching :-(

    --
    Real Daleks don't climb stairs - they level the building.
  5. Re:New business model? by Lord_Dweomer · · Score: 2, Interesting
    I agree. I've always wondered how long it would be before a large anime studio partnered with a fansubbing group and sold an official release online via BT or something for a small price, maybe $3 or so. I realize sharing would be an issue, but I think the anime community would support DRM for something like that. For example, I could see it being very successful if the studio doing Naruto paired up with ANBU & Aone on something like this (although I'd be pissed cuz I love their free, excellent quality subs).

    Also, I wouldn't be surprised if more independent anime starts popping up like Hoshi no Koe which was all done by one man and his Apple. That way the creators reap all the profits from distro and merchandising.

    --
    Buy Steampunk Clothing Online!
  6. Why don't they just move to the USA or China? by Adolph_Hitler · · Score: 2, Interesting

    If all the money is in the USA you move to the USA. If all the jobs are in China you move to China.

    --
    People don't exist to serve systems, systems exist to serve people.
  7. Re:Saw on Japanese TV by identity0 · · Score: 4, Interesting

    I may be biased 'cause I'm originally from Japan... but does it really suprise you that Japanese kids do anime drawings better than other nation's kids?

    I remember when I was in Japan, the kids drew their favorite characters from anime all the time, and the constant drawing was probobly good practice. One kid in 5th grade or so made a good drawing of one the guys from Dragonball, and the other kids were making fun of him for having traced it instead of drawing it, as if he was expected to draw that well without tracing.

    It's kinda like the association of Americans with rock n' roll, or black people with rap. Race does not confer talent, but being immersed in a culture does help shape your talents.

  8. Re:Wrong by MidnightBrewer · · Score: 2, Interesting

    Apparently, the culture has a lot to do with it. How many other cultures do you know of that are currently producing good stories with good animation on the sheer volume of the Japanese industry? Remember, the emphasis is on "good," so choose your answer carefully.

    Besides the simple ability to observe the world around me and see that Japanese, not Chinese, stories with good animations are being sought after, I also live in Osaka.

    I am currently applying for a venture capital business incubator contest which is intended specifically to encourage upcoming talent with good ideas to create anime using more modern, computerized techniques, and put the money back in the hands of the Japanese animators. If you can read Japanese, you're welcome to find out more about it here:

    http://www.d-tokiwa.jp/

    --
    "Give a man fire, and he'll be warm for a day; set a man on fire, and he'll be warm for the rest of his life
  9. Re:Anime outsourced? by Genom · · Score: 2, Interesting

    Um... you don't think that little dot-bomb bust we had 4 years might have been responsible for the jump in unemployment we had then? Besides, unemployment in the USA has been going down, not up for the past few months now.

    Two things the unemployment numbers don't address - Folks who have had their unemployment benefits run out on them before being able to find work, and "underemployment" - folks who have taken low-wage jobs (food service, retail sales, etc...) in an attempt to make ends meet, while they are still looking for employment in the field they are trained in. I know a good many folks in both situations, and the unemployment numbers simply don't take either case into account.

  10. Re:Saw on Japanese TV by Anonymous Coward · · Score: 2, Interesting

    I've noticed what you said above as well. However, I always wondered if the drawing abilities weren't more related to the need to draw Kanji. The strokes required to draw a kanji require the skills to draw many different shapes consistently and neatly. Whereas with the english alphabet, the letters are somewhat primitive in comparison.

  11. Hand painted cels? by Lumpish+Scholar · · Score: 2, Interesting
    ... the wallets of the animators who piece the cartoons together are as thin as the cels they painstakingly paint.
    I was surprised to hear anime makers still do this. Disney started scanning inked sketches, then coloring them on computers, maybe a decade ago. The only hand colored cels Disney makes these days are those specifically for sale to collectors and tourists.

    This move has a clear downside: it eliminates a whole class of entry-level jobs available to those who want to enter the industry.

    Any thoughts on the disadvantages (or advantages) in terms of quality?
    --
    Stupid job ads, weird spam, occasional insight at
  12. Re:Some Facts by queen+of+everything · · Score: 2, Interesting

    Because the Japanese government isn't overbearing and doesn't feel it needs to control every aspect of daily life? I don't know that this is not the case, it just seems like it is to me. Its more like a capitalist environment in this case. If japanese animators can't afford to live, they won't be animators anymore. If the quality goes down the fans will reject new anime and the anime companies will be forced to pay japanese animators more money to use their talent. If they can have Korean animators do it for less and the fans still like it, why should a government step in and tell them they have to pay more just to have it done at home?

    --
    "Wisdom is not a product of schooling but of the life-long attempt to acquire it." -Albert Einstein
  13. No one uses cels anymore by Tsu-na-mi · · Score: 3, Interesting

    The anime industry in Japan has mostly moved away from cels to to computer-based animation. Only a few legacy shows, like Chibi Maruko-chan or Sazae-san (which has been running since the 60s, I think) still use cels. Most new shows are of the digital ink-and-paint variety and many also feature a lot of 3D CGI assist. 5 years ago this was not so true, but practically every show made in the last 2 years is almost entirely digital.

    This has stemmed the flood of outsourcing to a small leak. Almost any show you watch has a batch of Korean names in the end credits, but it's still mostly japanese. And all the top jobs are still held by japanese animators.

    I know someone who was a former animator, ran a small studio in the late 90s, and was later a consultant for a DIP software company (Animo). One thing he said sparked the changeover was this: In order to make sure that work farmed out to studio XYZ in Korea matched the next scene farmed out to studio ABC in Thailand, the industry created a standard set of colors for cel paint. Being a relatively small industry, this led to one company making all the cel paint for everyone. A small, old, established company that had been doing it forever. And an old man who had been doing the job of master pigment mixer forever, having things his way, etc. Well, one day he, the only guy who really knew how to mix all the colors, had a heart attack and the industry realized their livlihood rested on the health of some crotchety old man at the paint company. Most studios switched over to digital within a year. ^_^

    --
    I've built up so much character I have an alter-ego
  14. Not suprising by LordZardoz · · Score: 3, Interesting

    Its like any other media endeavour. The talent that is actually most directly responsible for creating the product gets a very small chunk of the pie.

    For animation, the publishers get the money.
    For videogames, the publishers get the money.
    For books, the publishers get the money.
    For music, the publishers get the money most of the time.

    The only exception is for movies and for music, where the stars get a big chunk of money. But that is because a singer is always directly associated with the song, and can choose not to sing so no one gets any money.

    TV and Movies (moreso for TV though), a particular actor usually comes to be known for the character and can destroy the endeavour by not co-operating.

    And the same happens with authors, though they need to hit it big before they can get a reasonable deal.

    Animation and videogames are more collaborative though, and one person is not able to just pull the plug on the deal as above.

    You will not get paid adequately for your services if your reasonably replaceible, or of the publisher can do the deal without you.

    END COMMUNICATION