eBay Running Trial for Downloadable Music
supersandra writes "Looks like eBay has been inspired by all those millions of iTunes song sales. They're running a six-month test offering downloadable music through authorized sellers, who would have to 'ensure copyright protection for the content and meet service-level agreements.' Also of note, 'music buyers won't be allowed to resell the files on eBay.'"
Seriously, I would never pay for DRM-encrusted windows-only music files; and I don't get why it has taken off as much as it has.
If you want my money, either give me unemcumbered files; or (if you're an online station) give me a large selection of music that I can pick and choose what individual songs are being streamed to me. Launchcast has a great selection; but if there's a way to pick and choose what you want to hear (instead of "well, you like the ramones, have some greenday") I'll be damned if I can figure out what it is.
Here's what Ebay should do: take mp3.com's formula for indy music and tweak it; auction off download rates for each artist by the number of songs sold, and start with $0 per song, then start slowly charging more and more until the song reaches a cap of say $1.50 USD that goes directly to the artist. Calculate the popularity of the song by the number of purchases, and raise/lower the cost for the audience. This would be a really good model to make money. I would likely forget about selling RIAA titles because they all sound the same to me, per genre. Indy music is the way to go for me.
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I find this more than a little hypocritical, since the entire concept of eBay is about reselling physical goods. In an entirely digital world, eBay's own policies would preclude it from selling anything.
If this is their best idea for how to grow the business, I'm worried. iTunes Music Store had a 'small profit' last quarter - but it really exists to sell iPods - what equivalent business model does eBay intend to use, or for that matter , what better model do they intend to use?
Never pet a burning dog.
This would be a great way for independent musicians to sell their music directly to their fans, without giving a "slice of the pie" to the RIAA. At least now, they can be assured of getting a majority of the sale proceeds.
3rd - "sellers chosen for the pilot have to ensure copyright protection for the content and meet service-level agreements." If I wrote it, it's got copyright protection. That's what copyright does - protects my work when I create it. Or are they talking about some DRM scheme? It's not clear.
4th- If DRM is required, how does it get put on? Will someone send me a Windows-Only exe to screw with my track? Do I have to send a wav somewhere? Again not clear.
Ebay. Stick with what you do. Leave the failing at a Digital Music Store to everyone else.