Sun's "Java Powered" Campaign
scapermoya writes "eWeek is reporting that Sun has started blitzing consumers , trying to increase public awareness about Java, with everything from accosting pedestrians to "Java Powered" logos begining to appear on some devices that are J2ME (Java 2 Media Edition) compatable. Tiny cup logos will now be pasted on everything from cell phones to microwaves." But not on Space Invaders clones.
> The point here is to make sure that people (and in the case of mobile phones,
> young people) equate "Java" with "cool games"
I have a Sony Ericsson T610. When I see a Java logo I think "Slow game, possibly won't work on my phone and if it doesn it'll be very, very slowly...wonder if there'll be a Mophun release? It won't be free but it WILL work, and at an adequate speed.".
It'll take more than posters, t-shirts and shouting at my mother to fix that little issue.