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Sun's "Java Powered" Campaign

scapermoya writes "eWeek is reporting that Sun has started blitzing consumers , trying to increase public awareness about Java, with everything from accosting pedestrians to "Java Powered" logos begining to appear on some devices that are J2ME (Java 2 Media Edition) compatable. Tiny cup logos will now be pasted on everything from cell phones to microwaves." But not on Space Invaders clones.

6 of 286 comments (clear)

  1. Consumers? by JohnFromCanada · · Score: 3, Informative

    Consumers don't care what language there application is written in as long as it does what is requested. I am a Java programmer and Sun seriously has to start doing something relevant with the language itself as it is loosing developers at an extremely fast pace. Java powered stickers will do no good when they have no developers left.

    1. Re:Consumers? by rythos · · Score: 3, Informative

      I can account for the other side of Canada. In Vancouver the University of British Columbia just finished re-working all of their first and second year courses to be run with Java instead of C++ and Scheme. (yeah Scheme!)

  2. Last time I checked by SwansonMarpalum · · Score: 4, Informative

    Last time I checked, J2ME is Java 2, Micro Edition, not Java 2 Media Edition. The point being that it is a very small virtual machine (as far as memory footprint and storage required)

    --
    "Give away the stone, let the oceans take and transmutate this cold and faded anchor." - Maynard James Keenan
  3. Did you count'em? by Anonymous Coward · · Score: 4, Informative

    The last time I looked at the numbers of Java developers, it was continuousily rising.

    But don't take my word for it:
    http://uk.news.yahoo.com/040629/221/eww5e.htm l

  4. Media Edition? by lenhap · · Score: 3, Informative
    Umm come on...
    J2ME (Java 2 Media Edition) compatable.


    J2ME standands for Java 2 Micro Edition, a subset of J2SE, Java 2 Standard Edition. J2ME is meant for devices with limited resources. Wow, how did that get through to the front page...

    Heres a link...http://java.sun.com/j2me/index.jsp
  5. Media Edition by essreenim · · Score: 3, Informative

    some devices that are J2ME (Java 2 Media Edition) compatable.

    Isn't it Java_2_Micro_Edition. Im sure it is..


    And what of it? They are Java powered. They have every right to. Just as long as there isn't a really annoying noise like Intel's everytime a Dell add . etc comes on.