Advertising Hits Arizona County Government Website
Combuchan writes "Just when you thought that pages on your local government's website were the last bastion of the advertisement-free WWW, that may soon change. Maricopa County (seen on slashdot before), home to 3.4 million people in the Phoenix metropolitan area, has seen their GIS website "become an every day tool for realtors, developers, mortgage and title companies, appraisers, inspectors, attorneys and many other professionals associated with the real estate industry." As a result, they are now accepting bids for Web advertisements. As the county is one of the best-run in the nation, this could set quite the precedent."
Someone's got to pay. I don't see the big deal.
How much revenue would advertising bring to the site? Would it be worth the degraded image that advertising will bring? Do they really need that extra money?
As long as my Adblock still works they can advertise all they want.
I'd much rather keep my money for myself to spend on the products the corporations make than contributing to the country I live in. What a horrible concept!
Unfortunately, now I won't have anyone to complain to when things start going wrong, because I'm not paying them.
Let Maricopa County have advertisers on their real estate website. That will distract people from the fact that they're buying land in the desert
...it seems that few people are actually following any links before posting corporate conspiracy theories.
Now, I will admit that there's something slightly unsettling about a government giving official coverage to particular businesses. Though, as pointed out above, it may be better than taxes.
But in any event, these ads are specifically for their GIS (Geographic Information Systems) portal. That's relatively specialized stuff - people visiting it (property owners and developers) have a pretty high probability of needing some kind of service the businesses advertise there. If they don't see the ad there, they'll go to the Yellow Pages - so who do you want the money to go to, the local gov or the telecoms?
While this still strikes me as a little odd, it's not like Aunt Tilly is going to be checking a web site for the garbage pickup schedule and be confronted with flashing ambulance chaser ads or something.
The Hohokam had a peak population of less than 50,000 people, and their society collapsed. Some people think the Hohokam society collapsed because their irrigation technology overextended the population, which was then wiped out by drought and poor soil management. I see a parallel with Maricopa County. Yes, technology allows 4 million people to live in the desert. But in adverse conditions, the Maricopa County society is just as apt to evaporate as the Hohokam did 600 years ago.