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Intel Delays TV Chip Launch

portscan writes "The Financial Times is reporting that Intel has dropped a planned technology that would have halved the price of big-screen televisions by year end. This is the latest mistep in Intel's consumer market strategy. Slashdot has reported on the technology, LCOS, before."

19 of 136 comments (clear)

  1. TI had "stolen" the lead... by beh · · Score: 3, Interesting



    Somehow I like this little press twist on that - as if it was *illegal* for TI to take the market lead on something before intel could get the market for themselves...

    1. Re:TI had "stolen" the lead... by kevingolding2001 · · Score: 3, Funny
      ..if I just said, I'm going to develop "purely mind controlled/powered teleportation" and by that immediately block any competition from doing something in the same direction.

      No, No, No!

      You've got it all wrong.

      You don't want to block the competition from working on it.

      The "American" way is to patent the idea, let the others work on it while you sit back and do nothing, then make them pay you for the right to use "your" invention that they developed.

    2. Re:TI had "stolen" the lead... by Aphrika · · Score: 4, Insightful

      I think this is more of an anglicised expression than a legal dig at competitors, although I agree with your comments and wouldn't be surprised if it was selected for the subtext that it conjours up. The quote came from David Mentley - an analyst at Stanford Resources, not the reporter - so I'd expect him to be the kind of guy that chooses his words for effect.

      Then again, I personally don't agree with Mr Mentley's opinions. If you asked me 5 years ago whether Intel or TI would succeed in the LCOS/DLP or large size TV arena, I would've said TI. The lead wasn't stolen - not even in the metaphorical, it's just that Intel were always second and still haven't got their act together. Citing 'clear product differentiation' as a reason for pulling a product usually translates to 'we spent so much time on it, it's not any better than what's out there now...'

    3. Re:TI had "stolen" the lead... by Ben+Hutchings · · Score: 3, Insightful

      "Steal" is used here to mean moving stealthily, as in the baseball term "stealing a base". (I believe the words steal and stealth have the same origin.)

  2. Comment removed by account_deleted · · Score: 5, Interesting

    Comment removed based on user account deletion

  3. Disappointing by Silwenae · · Score: 5, Interesting

    This is extremeley disappointing. After seeing the technology at this past CES, I've specifically held off buying an HDTV to wait until next spring to get one of these.

    With Toshiba canceling their LCOS earlier this year, and now this, I'm starting to wonder exactly what is wrong with LCOS. I've heard rumors that the yield isn't high enough, but still.

    From what I was told at CES, Intel was hoping to revolutionize TVs like they did computers. Their goal in creating a LCOS chipset was to basically create a motherboard for TVs. Want to build a 36" LCOS HDTV tv? Use this board plus this chip. Want a 50"? Same board with a slightly bigger socket to hold the chip / mirror.

    It wasn't even the price reduction that got me excited - the quality of the picture was supposed to have been a step up from current DLP (and at half the price, I wasn't going to complain). Ah well, back to drooling over the Samsung or JVC DLPs.

  4. Next up for TI... by meganthom · · Score: 5, Funny

    Now that it can continue its hold on big-screen technology, Texas Instruments can implement its new plan to please geeks everywhere...the big screen graphing calculator! No more squinting to see how that integral came out with the TI-8900--no sir!

    --
    Live free or die
  5. Re:DLP, LCD Projection by sita · · Score: 4, Funny

    be sold very near the price of a similary sized rear projection

    Rear projections have not been very successful in Europe. I guess it is cultural thing. We just don't have big enough rears to make it worthwhile projecting anything.

  6. Question by leathered · · Score: 4, Funny

    Does this new chip make the Internet go faster like other Intel chips?

    --
    For all intensive porpoises your a bunch of rediculous loosers
  7. Re:Whoa! by tomhudson · · Score: 4, Insightful
    And I almost forgot. That half means half the price of manufacturing the TV, not half of the retail price.
    In today's agressive retail market, the final sale price would have also quickly dropped in near-lockstep with the wholesale cost. Look what's hapened with other consumer electronics - dvds, camcorders, computers, monitors, blank cds and dvds (picked up 50 blank dvds yesterday for $20 CAN - that's under $15 US).
  8. widescreen by caitsith01 · · Score: 5, Interesting

    Perhaps this is a little off topic, but can someone explain to me why there is such a huge price discrepency between standard 4:3 televisions and standard widescreen televisions? For instance, here in Australia a 68cm 4:3 Sony TV costs around A$850-900. A 76cm widescreen costs about A$2000-2500.

    Am I missing something obvious, or is this just blatant pimping of the market while demand for widescreens is high? I can't see why there would be much more tech involved in a widescreen vs. standard ratio screen.

    As a secondary question (for extra credit), are people really so dumb that they don't realise that a large 4:3 TV is the same *width* as a marginally smaller 'widescreen' TV at a fraction of the price? If consumers are this dumb, what hope is there for market-driven 'evolution' of technology?

    --
    Read Pynchon.
    1. Re:widescreen by mchenrytl · · Score: 3, Informative

      You bring up some great points. Occasionally, the smaller widescreen TV's will be more oriented towards the HDTV market so some of them will have HDTV tuners built in whereas most 4:3 screens won't. I personally prefer for my TV just to be a monitor and I'll provide the tuner. For just the point you mentioned I bought the 40" Sony Wega 4:3. It's letterbox picture is the same as the 34" Sony widescreen. So when I watch HDTV on it (via Samsung T-351 tuner) it's the same picture, but then with regular TV the picture is huge. And the price... the same if not a little less than the 34" model. -Troy

    2. Re:widescreen by Archibald+Buttle · · Score: 4, Insightful

      The reason why 16:9 screens are more expensive than 4:3 screens is two-fold.

      Firstly many wide-screen TVs are high definition. This necessitates a whole load of extra technology and a significantly higher-spec display, which costs more money.

      Secondly TV manufacturing was geared up to 4:3 screens, and to produce 16:9 screens means having to start over. Demand for 16:9 screens in some markets like Europe has now caught up with 4:3, where wide-screen generally isn't high-def yet. In North America wide-screen TVs are almost exclusively high-def, so there's a double price premium to be paid, and demand for 16:9 screens is a tiny fraction of that for 4:3 screens.

  9. Re:DLP, LCD Projection by Jeff+DeMaagd · · Score: 3, Interesting

    LCOS has already been around for five or ten years. JVC and I think some others have been selling some LCOS RPTVs for a few years now.

    It has the advantage of having the highest fill ratio, which means a very minimal gap between pixels. While the LCOS systems are more expensive, they are the most affordable digital display for high resolutions such as SXGA+, UXGA and even 1080p.

    Currently TI holds the patent on micro mirror arrays. If you want DLP, it must use a TI chip. I'm not sure if home DLP has the huge manufacturer mark-up that you claim, but I've never seen any dealer vs. street price comparisons, anywhere.

  10. Re:DLP, LCD Projection by RealErmine · · Score: 5, Interesting

    For reference on the value of DLP systems, I had my 43" DLP TV serviced by a technician (under warranty of course) because of startup problems and he replaced the light engine. The light engine is basically all of the important parts of the TV (DLP chip, control circuitry and optics) which is built onto one large assembly.

    Being an electrical engineer I of course asked what he was going to do with the old one, I mean it still worked 95% of the time. He told me that they get sent back to Samsung (probably to be reworked) and that they are an $1800 assembly. Basically this tells me that if you add on the rest of the components (outer case, projection surface, input jacks and circuitry) a price of about $2200-$2400 is not too unreasonable for what most would consider a luxury item.

    It turns out that I didn't do too poorly when I bought it for about $2600 new after a crazy set of good deals that included a sale on large TVs, a $300 rebate sign that was left out on the floor past the rebate period (hooray for threats of false advertising!) and no sales tax =)
    This unit normally sold for about $3500

    For further reference, Samsung DLPs are awesome.

    --
    Dewey, you fool! Your decimal system has played right into my hands!
  11. Front Projectors by Rick+Richardson · · Score: 4, Insightful

    Entry level DLP front projectors like the Benq PB6100 and InFocus X1 are now sub-$800, and will be less than that by XMAS.

    These are now priced within range of the average consumer, and will kill sales of the overpriced flatscreen TV's.

    There is a reason that Best Buy et al do not place these projectors anywhere near their TV department. They don't want the consumer to walk out of the store with an $800 (or less, by XMAS) purchase when they can suck them into to paying $2000 or more for plasma/LCD flatscreens or rear projectors.

    Intel might have missed the boat on this one. It wouldn't be the first time.

    -Rick

    1. Re:Front Projectors by ArsonSmith · · Score: 3, Insightful

      Front projectors are not for everyone. I have one and I love it. but there are a lot of setbacks that can make them unreasonable for many. Things like bulb life, luminescence of the room, space, etc can easily turn people off of the projector. I have minimized these by also using a 27" CRT just to the right of the screen that is used for watching news and regular tv shows. The projector is then used for video games and movies, or other desired to be big entertainment.

      Most of this was put into place when I had to replace the bulb. $280 repair bill on the projector will help to make you limit it's use. Some research into the new sub $1k projectors do show a decrees in the bulb cost to about $100 but still a pretty high cost.

      --
      Paying taxes to buy civilization is like paying a hooker to buy love.
  12. that should read - by kulakovich · · Score: 3, Insightful


    "double the profit on big-screen televisions"

    No doubt they have "dropped" this technology until someone else threatens to do it. Why kill the market? There are plenty of suckers out there willing to pay $50/mo for the rest of their lives to own a giant tv. Especially with the holiday season upon us.

    Don't foret the x8086 machines, at some point, were $3000.

    kulakovich

  13. Inherent Flaws by konfoo · · Score: 3, Interesting

    I can't believe no-one pointed this out yet - LCOS in current implementations is critically flawed. Part of the chip used for image display deforms over time and cannot be 'undone'. No amount of screensavers or screenblanking will keep this from happening. I'm not sure what Philips is doing, but all the others pulled their sets because of this problem.