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Intel Delays TV Chip Launch

portscan writes "The Financial Times is reporting that Intel has dropped a planned technology that would have halved the price of big-screen televisions by year end. This is the latest mistep in Intel's consumer market strategy. Slashdot has reported on the technology, LCOS, before."

37 of 136 comments (clear)

  1. TI had "stolen" the lead... by beh · · Score: 3, Interesting



    Somehow I like this little press twist on that - as if it was *illegal* for TI to take the market lead on something before intel could get the market for themselves...

    1. Re:TI had "stolen" the lead... by Orgazmus · · Score: 2, Insightful

      Intel might use DMCA or something to convince the courts that it is in fact illegal to make something that others were planning to make?

      --
      The system had the verbosity of HTML combined with all the readability of compiled assembly viewed as bitmap images
    2. Re:TI had "stolen" the lead... by beh · · Score: 2, Interesting

      Well, I wouldn't put it past American courts to actually pass a judgement FOR this....

      So it would be a pretty sad state of affairs, if I just said, I'm going to develop "purely mind controlled/powered teleportation" and by that immediately block any competition from doing something in the same direction.

      Just working on something shouldn't prevent others from working on similar ideas - unless it would result in patent clashes.

    3. Re:TI had "stolen" the lead... by kevingolding2001 · · Score: 3, Funny
      ..if I just said, I'm going to develop "purely mind controlled/powered teleportation" and by that immediately block any competition from doing something in the same direction.

      No, No, No!

      You've got it all wrong.

      You don't want to block the competition from working on it.

      The "American" way is to patent the idea, let the others work on it while you sit back and do nothing, then make them pay you for the right to use "your" invention that they developed.

    4. Re:TI had "stolen" the lead... by Aphrika · · Score: 4, Insightful

      I think this is more of an anglicised expression than a legal dig at competitors, although I agree with your comments and wouldn't be surprised if it was selected for the subtext that it conjours up. The quote came from David Mentley - an analyst at Stanford Resources, not the reporter - so I'd expect him to be the kind of guy that chooses his words for effect.

      Then again, I personally don't agree with Mr Mentley's opinions. If you asked me 5 years ago whether Intel or TI would succeed in the LCOS/DLP or large size TV arena, I would've said TI. The lead wasn't stolen - not even in the metaphorical, it's just that Intel were always second and still haven't got their act together. Citing 'clear product differentiation' as a reason for pulling a product usually translates to 'we spent so much time on it, it's not any better than what's out there now...'

    5. Re:TI had "stolen" the lead... by Ben+Hutchings · · Score: 3, Insightful

      "Steal" is used here to mean moving stealthily, as in the baseball term "stealing a base". (I believe the words steal and stealth have the same origin.)

    6. Re:TI had "stolen" the lead... by beh · · Score: 2, Interesting

      Well - I'm not debating the origin, nor say that the wording would be purely accusatory.

      But they might just as well have written "taken the lead", "secured the lead" or (probably) quite a few other wordings that couldn't be misread in such a fashion.

      Just look on what kind of thin ice some people and/or companies are skating in fron of media and/or courts... (i.e. SCO's "constructive misunderstanding" of what's linux)

      To me, writing "stolen the lead" seems a very clear case of doublespeak (as in William Lutz' book bearing the same title).

  2. Alternatives by lachlan76 · · Score: 2, Interesting

    Is this something that could also be done well with OLEDs?

    1. Re:Alternatives by EXrider · · Score: 2, Interesting

      They're still having trouble with the durability and longevity of OLED displays. Though I've started to see them pop up in some consumer devices with limited functionality.

      For example my LG VX6000 cell phone has a blue monochrome OLED external display, it's limited to being turned on for a max of 5 minutes, text is never stationary on it, it always either scrolls or flashes the information. So it seems like there might be some burn in issues that they're trying to cover up there.

      It's really neat looking though, a very brilliant blue that can light up a whole room in the dark, it looks really crisp and high contrast, the scrolling effect has no ghosting. I wish they could get it to function like a normal LCD though.

      --
      grep -iw skynet /etc/services
    2. Re:Alternatives by drinkypoo · · Score: 2, Interesting

      OLED will (supposedly) produce inexpensive and low-power (as if LCD weren't low power enough) flat panel displays. It's not applicable to projection televisions. This is because LCD is not light-emitting, it changes the color of light passing through it by filtering out colors, while OLED is light emitting (as the name implies) and it doesn't put out as much light as a projection lamp. It doesn't have to, because LED displays use additive color, while LCD displays use subtractive color.

      --
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  3. Comment removed by account_deleted · · Score: 5, Interesting

    Comment removed based on user account deletion

  4. Disappointing by Silwenae · · Score: 5, Interesting

    This is extremeley disappointing. After seeing the technology at this past CES, I've specifically held off buying an HDTV to wait until next spring to get one of these.

    With Toshiba canceling their LCOS earlier this year, and now this, I'm starting to wonder exactly what is wrong with LCOS. I've heard rumors that the yield isn't high enough, but still.

    From what I was told at CES, Intel was hoping to revolutionize TVs like they did computers. Their goal in creating a LCOS chipset was to basically create a motherboard for TVs. Want to build a 36" LCOS HDTV tv? Use this board plus this chip. Want a 50"? Same board with a slightly bigger socket to hold the chip / mirror.

    It wasn't even the price reduction that got me excited - the quality of the picture was supposed to have been a step up from current DLP (and at half the price, I wasn't going to complain). Ah well, back to drooling over the Samsung or JVC DLPs.

    1. Re:Disappointing by arrogance · · Score: 2, Insightful

      So much for Intel's Commitment to LCOS and the Future of HDTV.

      But seriously, what does this mean for LCOS? Manufacturers (e.g., Philips and Fujitsu) are still making and selling LCOS TVs or working on the technology. Does it just mean that they won't get as cheap as fast?

  5. Next up for TI... by meganthom · · Score: 5, Funny

    Now that it can continue its hold on big-screen technology, Texas Instruments can implement its new plan to please geeks everywhere...the big screen graphing calculator! No more squinting to see how that integral came out with the TI-8900--no sir!

    --
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  6. Nice link by ephemeraleuphoria · · Score: 2, Informative

    404 on the /. link Maybe he meant this article.

  7. Re:DLP, LCD Projection by sita · · Score: 4, Funny

    be sold very near the price of a similary sized rear projection

    Rear projections have not been very successful in Europe. I guess it is cultural thing. We just don't have big enough rears to make it worthwhile projecting anything.

  8. Question by leathered · · Score: 4, Funny

    Does this new chip make the Internet go faster like other Intel chips?

    --
    For all intensive porpoises your a bunch of rediculous loosers
  9. Re:Whoa! by tomhudson · · Score: 4, Insightful
    And I almost forgot. That half means half the price of manufacturing the TV, not half of the retail price.
    In today's agressive retail market, the final sale price would have also quickly dropped in near-lockstep with the wholesale cost. Look what's hapened with other consumer electronics - dvds, camcorders, computers, monitors, blank cds and dvds (picked up 50 blank dvds yesterday for $20 CAN - that's under $15 US).
  10. widescreen by caitsith01 · · Score: 5, Interesting

    Perhaps this is a little off topic, but can someone explain to me why there is such a huge price discrepency between standard 4:3 televisions and standard widescreen televisions? For instance, here in Australia a 68cm 4:3 Sony TV costs around A$850-900. A 76cm widescreen costs about A$2000-2500.

    Am I missing something obvious, or is this just blatant pimping of the market while demand for widescreens is high? I can't see why there would be much more tech involved in a widescreen vs. standard ratio screen.

    As a secondary question (for extra credit), are people really so dumb that they don't realise that a large 4:3 TV is the same *width* as a marginally smaller 'widescreen' TV at a fraction of the price? If consumers are this dumb, what hope is there for market-driven 'evolution' of technology?

    --
    Read Pynchon.
    1. Re:widescreen by mchenrytl · · Score: 3, Informative

      You bring up some great points. Occasionally, the smaller widescreen TV's will be more oriented towards the HDTV market so some of them will have HDTV tuners built in whereas most 4:3 screens won't. I personally prefer for my TV just to be a monitor and I'll provide the tuner. For just the point you mentioned I bought the 40" Sony Wega 4:3. It's letterbox picture is the same as the 34" Sony widescreen. So when I watch HDTV on it (via Samsung T-351 tuner) it's the same picture, but then with regular TV the picture is huge. And the price... the same if not a little less than the 34" model. -Troy

    2. Re:widescreen by Jeff+DeMaagd · · Score: 2, Informative

      A lot of 4:3 TVs do anamorphic squeeze too, so you can get the same resolution by collapsing the vertical scan height. It looks very nice. Until most of the video (TV, games, cable, DVD) you watch goes widescreen, there is little reason to get a widescreen with such large price discrepencies. It is sad that for less money you can get a wider 4:3 screen which will make even the 16:9 image area larger, and for 4:3 video, you get a MUCH bigger screen.

    3. Re:widescreen by ckelly5 · · Score: 2, Informative

      It's not so much the aspect ratio as it is the underlying technology. All the 4:3 TVs out on the market today are CRT-based or CRT-based Rear Projection. this technology has been around for many a year now, and it nice a cheap to produce, and hence sell at a low price. The hot new TV technologies that we are seeing in these widescreen TVs are such things as DLP, LCOS, and RPLCD (I'm not even going to touch on LCD or Plasma). These have some benefits such as a much thinner, lighter set (sub 100 lbs), no image burn-in, and arguably a better picture (big topic of debate). I am sure that companies like Texas Instruments (DLP) and Intel (LCOS) are charging a nice chunk of change for the chips. I think that most manufacturers are trying to sell the new tvs because once they ramp up production, It's going to be a lot cheaper in the long run, especially when your entire set consists of essentially a chip, a screen, and a bulb. and FWIW, I have not seen many of these new projection TVs in sizes smaller than, oh, say 42" (~106cm), so even at that size, the 4:3 image displayed would be larger than most CRT tube TVs. Besides, have you *tried* moving a CRT tv larger than 32"/ ~80cm?

    4. Re:widescreen by Archibald+Buttle · · Score: 4, Insightful

      The reason why 16:9 screens are more expensive than 4:3 screens is two-fold.

      Firstly many wide-screen TVs are high definition. This necessitates a whole load of extra technology and a significantly higher-spec display, which costs more money.

      Secondly TV manufacturing was geared up to 4:3 screens, and to produce 16:9 screens means having to start over. Demand for 16:9 screens in some markets like Europe has now caught up with 4:3, where wide-screen generally isn't high-def yet. In North America wide-screen TVs are almost exclusively high-def, so there's a double price premium to be paid, and demand for 16:9 screens is a tiny fraction of that for 4:3 screens.

  11. Learn more about FPGA by h00manist · · Score: 2, Interesting

    We've got to work more on FPGA programming.

    Depending more on the chip fab giants is going to start getting us nowhere.

    If some guys didn't start making computers in their garages, but rather they were made in corporate labs first, they wouldn't have come with cases that open and expansion slots, most likely.

    Now it's the chips that we have to make.

    --
    Build your own energy sources from scratch. http://otherpower.com/
  12. Re:DLP, LCD Projection by Jeff+DeMaagd · · Score: 3, Interesting

    LCOS has already been around for five or ten years. JVC and I think some others have been selling some LCOS RPTVs for a few years now.

    It has the advantage of having the highest fill ratio, which means a very minimal gap between pixels. While the LCOS systems are more expensive, they are the most affordable digital display for high resolutions such as SXGA+, UXGA and even 1080p.

    Currently TI holds the patent on micro mirror arrays. If you want DLP, it must use a TI chip. I'm not sure if home DLP has the huge manufacturer mark-up that you claim, but I've never seen any dealer vs. street price comparisons, anywhere.

  13. Re:DLP, LCD Projection by RealErmine · · Score: 5, Interesting

    For reference on the value of DLP systems, I had my 43" DLP TV serviced by a technician (under warranty of course) because of startup problems and he replaced the light engine. The light engine is basically all of the important parts of the TV (DLP chip, control circuitry and optics) which is built onto one large assembly.

    Being an electrical engineer I of course asked what he was going to do with the old one, I mean it still worked 95% of the time. He told me that they get sent back to Samsung (probably to be reworked) and that they are an $1800 assembly. Basically this tells me that if you add on the rest of the components (outer case, projection surface, input jacks and circuitry) a price of about $2200-$2400 is not too unreasonable for what most would consider a luxury item.

    It turns out that I didn't do too poorly when I bought it for about $2600 new after a crazy set of good deals that included a sale on large TVs, a $300 rebate sign that was left out on the floor past the rebate period (hooray for threats of false advertising!) and no sales tax =)
    This unit normally sold for about $3500

    For further reference, Samsung DLPs are awesome.

    --
    Dewey, you fool! Your decimal system has played right into my hands!
  14. Not just that... by Anonymous Coward · · Score: 2, Interesting

    Intel is stumbling over it's wireless initiative, and wondering if the last 5 years invested in that effort is being squandered. The original enthusiasm for seamless adoption of 'wireless computing' has left the building (cell phones, on the other hand, have taken off).

    Seems too many big gambles are making Intel big-wigs think twice these days. The LCOS effort is just another example of too little...too late by a company that is too big and too slow.

  15. Front Projectors by Rick+Richardson · · Score: 4, Insightful

    Entry level DLP front projectors like the Benq PB6100 and InFocus X1 are now sub-$800, and will be less than that by XMAS.

    These are now priced within range of the average consumer, and will kill sales of the overpriced flatscreen TV's.

    There is a reason that Best Buy et al do not place these projectors anywhere near their TV department. They don't want the consumer to walk out of the store with an $800 (or less, by XMAS) purchase when they can suck them into to paying $2000 or more for plasma/LCD flatscreens or rear projectors.

    Intel might have missed the boat on this one. It wouldn't be the first time.

    -Rick

    1. Re:Front Projectors by ArsonSmith · · Score: 3, Insightful

      Front projectors are not for everyone. I have one and I love it. but there are a lot of setbacks that can make them unreasonable for many. Things like bulb life, luminescence of the room, space, etc can easily turn people off of the projector. I have minimized these by also using a 27" CRT just to the right of the screen that is used for watching news and regular tv shows. The projector is then used for video games and movies, or other desired to be big entertainment.

      Most of this was put into place when I had to replace the bulb. $280 repair bill on the projector will help to make you limit it's use. Some research into the new sub $1k projectors do show a decrees in the bulb cost to about $100 but still a pretty high cost.

      --
      Paying taxes to buy civilization is like paying a hooker to buy love.
    2. Re:Front Projectors by adsl · · Score: 2, Interesting

      Ok so where do I go to get a $100.00 approx new lamp for either an InfoxusX1 or BenQ 6100? Both these projectors are now around $800, but I have held off buying either because of the need to buy $300.00 replacement lamps:( I too was holding off buying an HD TV waiting for the LCOS with "Intel" inside. I guess I am personally disappointed but I see where they are going. Why do a "me too" 720P chipset for One Megapixel when you could shake up the entire industry with a 2 Megapixel chipset at a decently low cost. You would OWN HD TVs sector going forward especially if the until upgraded DVDs to 1080P!!!! My mouth waters. Rumor has it they will show such a unit at the Jan 2005 CES... Can't wait.

  16. What's going on? by BCW2 · · Score: 2, Insightful

    Intell seems to be delaying everything. Are there that many bugs, or did testing reveal that they were behind AMD and they are redesigning the entire lineup?

    --
    Professional Politicians are not the solution, they ARE the problem.
  17. that should read - by kulakovich · · Score: 3, Insightful


    "double the profit on big-screen televisions"

    No doubt they have "dropped" this technology until someone else threatens to do it. Why kill the market? There are plenty of suckers out there willing to pay $50/mo for the rest of their lives to own a giant tv. Especially with the holiday season upon us.

    Don't foret the x8086 machines, at some point, were $3000.

    kulakovich

  18. Re:They think it's Good Strategy by santakrooz · · Score: 2, Insightful

    Intel doesn't make a DLP competitor today, so it would add revenue for Intel. For TV manufacturers, likely you will find one or two who will choose to be first movers and take advantage of the price competition. The TV manufacturer would likely not pass the entire savings on to the consumer giving themselves a period where they are making a higher margin until competition forces them to reduce that margin. In the end the TV manufacturers who are first movers on the technology could make more revenue selling cheaper TVs than the more expensive TVs. Remember that the DLP engine is a $1500 to $2000 part alone in big screen TVs. It's by far the most expensive part. So the margins on DLP TVs is not very big.

  19. Re:Euro Question by Jeff+DeMaagd · · Score: 2, Insightful

    In the past, the CRT RPTVs were the cheapest way to get a big screen, and well, they still are.

    The DLP ones are very thin, sometimes half as deep (or less) as the CRTs. You should at least know what you are dissing.

    I personally don't see a point in the displays that are thin, like plasma and LCD panels. I don't see a point in the display being thinner than the accompanying components are deep, because the components would protrude or you'd have a big air gap behind the display, if the display is flush with the DVD player, amp, etc. So I'd consider a 15" to 20" depth to be pretty comfortable.

  20. Inherent Flaws by konfoo · · Score: 3, Interesting

    I can't believe no-one pointed this out yet - LCOS in current implementations is critically flawed. Part of the chip used for image display deforms over time and cannot be 'undone'. No amount of screensavers or screenblanking will keep this from happening. I'm not sure what Philips is doing, but all the others pulled their sets because of this problem.

    1. Re:Inherent Flaws by Valdrax · · Score: 2, Informative

      Interesting. Up until I did some research to refute your post, I had never heard of a single-chip LCoS set. I thought DLP was the only technology to use a color wheel. Every LCoS projector or RPTV set that I've ever seen is a three-chip solution, including Toshiba's 61" RPTV monster from last year, and JVC's D-ILA series of front projectors .

      --
      If it's for-profit but free, you're not the customer -- you're the product (e.g., the Slashdot Beta's "audience").
  21. Shifting to 2 megapixel by rpfeil · · Score: 2, Insightful

    This article...
    http://www.theinquirer.net/?article=17 864
    mentions that Intel is scrapping their 1 megapixel implementaion (I'm assuming 1280x720) for a 2 megapixel (I assume 1920x1080). Seems like a smart move to me. I'd rather have a set upscaling 720p rather than downscaling 1080i. And if they do this right, they could support 1080p24. And if HD DVD movies are created properly, as 1080p24 with support for Telecining on the fly for older sets. Then you're talking something I'd like to buy.