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Firefox New York Times Ad, Soon

An anonymous reader submits "CNet has an update on the status of the New York Times Firefox ad. According to the article, the delays are largely because of the decision to go with 10,000 names rather than the original 2500. The amount of content means each change to the ad requires 15 minutes of rendering. They also must be careful in crafting the ad, so that stay on the advocacy side of things. As a non-profit, they can still qualify for the under $50,000 rate, but if the ad is too commercial, they would need to pay the $130,000+ business rate. They say they're close to finishing, and the ad should run by mid-December, or at the latest, by Christmas. Firefox is also close to 10,000,000 downloads in the first month of release."

21 of 389 comments (clear)

  1. The reason... by Adhemar · · Score: 5, Funny
    The trouble for Mozilla's ad campaign is that about 1,000 of the contributors didn't follow instructions in submitting their names. Now Davis is going through the list manually and contacting contributors who submitted Web addresses, company names, joke names and the like to clarify how they want to be listed in the ad.

    Now I can understand the delay.

    After all, would we really like to see Osama bin Laden support Firefox in the New York Times?

    1. Re:The reason... by dkleinsc · · Score: 4, Funny

      You forgot Biggus Dickus and Naughtius Maximus. Of course, those names are a little out of date.

      --
      I am officially gone from /. Long live http://www.soylentnews.com/
    2. Re:The reason... by EnronHaliburton2004 · · Score: 2, Funny

      Of course, those names are a little out of date.

      Yeah, they are wayyy out of date. I think those people endorsed Netscape 4.0 in the 90's or something...

  2. 15 minutes of rendering by Tackhead · · Score: 5, Funny
    > According to the article, the delays are largely because of the decision to go with 10,000 names rather than the original 2500. The amount of content means each change to the ad requires 15 minutes of rendering.

    Hmm, so the ad runs at 11 users per second.

    Solution obvious! We either overclock the New York Times, or we lobby the printer industry to break the Adobe monopoly by supporting Firescript (originally called Postzilla, and occasionally still referred to as Lexscape by some marketroids at A Certain Very Big And Very Evil Corporation), the new page description language interpreter that provides for enhanced security, usability, and performance on phototypesetting equipment of all types!

  3. New distributed computing project by Anonymous Coward · · Score: 5, Funny

    Rendering the Firefox New York Times ad.

  4. Re:Firefox Hurting Linux by Anonymous Coward · · Score: 0, Funny

    I usually move from doors, moving from windows is too much impratical, and it looks suspicious to neighbors they call the cops when seeing you do that.

  5. They should buy popops. by Anonymous Coward · · Score: 2, Funny

    They should buys some popups advertising for the popup-blocker

  6. Re:Firefox Hurting Linux by Anonymous Coward · · Score: 1, Funny

    Case in point: MLXchange, an on-line real-estate database which ONLY supports new versions of IE....i'm guessing this is the case because they took advantage of certain flaws in the software?

  7. Re:Too commercial? by whome · · Score: 5, Funny

    I think it's more likely that the New york Times' advertising department will decline the ad because they're pissed off about Firefox users blocking all their popups.

  8. Re:Is an explanation in the summary too much to as by halivar · · Score: 5, Funny

    What "names" are they talking about? And a 15 minute ad?! Are they fucking insane?

    The Magic Clue-Ball(tm) tells me the New York Times is a newspaper, not a TV station. That means no moving video. Some things should be spelled out. Others belong to that category I like to call "general knowledge everyone but you seems to know".

  9. Re:15 minutes? by thelenm · · Score: 5, Funny

    Gecko.

    *ducks and runs*

    --
    Use Ctrl-C instead of ESC in Vim!
  10. Re:I can already see how this will turn out by Anonymous Coward · · Score: 4, Funny

    Not to mention requiring the use of X fonts making the entire thing unreadable at any point size :)

  11. Re:Too commercial? by allism · · Score: 5, Funny

    Or about the bugmenot plugin keeping them from requiring a DNA sample from people who want to read the articles.

  12. Re:What about my Mozilla FireBush? by Anonymous Coward · · Score: 1, Funny

    Do they really have to stick with Firefox? With a name like FireBush, I'm sure the NYT will give them the generous non-profit discount. It's even a biblical reference!!!

    They mentioned red cunt hair in the bible? I don't think so.

  13. Request! by Turn-X+Alphonse · · Score: 5, Funny

    Could someone who has donated change their name to Bill Gates please? Thanks!

    --
    I like muppets.
  14. Re:Man just run it already by Anonymous Coward · · Score: 1, Funny

    I would, the only reason i donated is to get my name in the NYT.

    I'm sure i'm not the only one.

    You're an idiot to assume shit like this.

  15. Re:15 minutes? by roj3 · · Score: 2, Funny

    C'mon, give us a little credit. We're obviously using networked TI-80s with a graphics app I wrote in 10th grade study hall.

    Rob Davis

  16. Re:Sign of a true fanatic! by _Sprocket_ · · Score: 3, Funny


    Are there forums where people get all hot and heavy over Microsoft advertising? :-)


    That would be the "mainstream" trade press. ;)
  17. No, i am looking forward to see the by Bender+Unit+22 · · Score: 2, Funny

    fine names of Iwanna Tingle, Hugh Jass and Pat McGroin in print.

  18. Re:Why now? by snuf23 · · Score: 5, Funny

    Sssssssssssh! I'm giving everyone I know FireFox for Christmas! Don't let them know it's free! They'll all think I'm a cheap ass!

    --
    Sometimes my arms bend back.
  19. Re:Too commercial? by tepples · · Score: 2, Funny

    Show me some pr0n and I'll gladly submit a "DNA sample". But it'll be hard for the NYT to figure this out, as pictures of naked people do not arouse me in the way that one would expect "pr0n" to.