Slashdot Mirror
Floaters are the New Pop-Ups
windowpain writes "A prior Slashdot article discussed the ever-increasing ability of pop-up ads to break through adblocking software. Now the New York Times (registration required) is reporting that pop-ups are pooped out, replaced by those annoying "floaters" that are even more resistant to conventional pop-up blocking software. From the article: 'Not to be confused with pop-up ads, which open new windows and clutter virtual desktops, these floaters, or overlays, or popovers (no one can agree on a name), can evade the pop-up blockers that many Web browsers have incorporated. In the last year, according to Nielsen/NetRatings, which collects and analyzes data on Web advertising, the frequency of these ads has risen markedly, by almost 32 percent from December 2003 to December 2004, while pop-ups in that period declined by 41 percent.'"
Yeah, whatever these things are ultimately called, "floaters" seems appropriate for a number of reasons, most of them scatalogical.
But that's why you use a web browser (pretty much any browser that isn't IE) with a button that disables/enables Flash animations at a single click. Just one more reason to migrate to FireFox or whatever, I guess... (And if you must have IE compatibility for some reason, just overlay it with Avant.)
Free Sony PSPs from Gratis.
What kind of person thinks its OK to force others to see things they are not interested in.
What kind of person thinks its OK to force a site to only display precisely and only what they, a selfish serve-me user, wants?