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Squeak Group Buys Ship Naming Rights in Gaiman Novel

nadyne writes "Recently, the Comic Book Legal Defense Fund ran an auction for the naming rights for a cruise ship in Neil Gaiman's upcoming novel Anansi Boys. Today, Neil Gaiman reported in a post to his blog that Markus Gaelli won this auction. According to Neil, Markus will use his hard-won auction to promote Squeak. He didn't tell us what the name of the cruise ship will be, but promised to do so in the future. Neil linked to Squeakland, although it's not clear whether Markus is associated with that site or Neil was just using it as a convenient starting point for his readers who might not know anything about Squeak."

29 of 104 comments (clear)

  1. at least you know... by pres · · Score: 4, Funny

    At least you know that there isn't some subtle meaning behind the ship name that you think you don't quite get as you read ;)

  2. Here is what the site says by Nexboy · · Score: 5, Informative

    It doesn't help much, but this is what the site says it's about:

    WHAT IS SQUEAK? Squeak is a "media authoring tool"-- software that you can download to your computer and then use to create your own media or share and play with others. It is free and downloadable here. If you'd like to get a feel for what Squeak looks like without downloading, view a typical early project for kids in HTML (no download needed). Once you download Squeak you can use the Squeak Tutorials and download the handy Etoys Quickstart Guide.Further information can be found in the Squeak FAQ.

    1. Re:Here is what the site says by RevAaron · · Score: 4, Informative

      Squeak has come up here a few times before. Squeak is an implementation of the Smalltalk programming language- the first fully OO language. It's where the WIMP (windows, icons, menus and pointers) GUI was invented, what Steve Jobs and his crew saw at Xerox Parc when they toured it.

      Squeak has a lot of interesting media authoring capabilities in addition to the core language. In a lot of ways it's an OS running on top of whatever host OS you're running. It is completely binary compatible across platforms; not write once, debug anywhere like Java, but true cross platform compatibility with your binaries.

      It runs on oodles of platforms: Linux/X11, Linux/DirectFB, Linux/SDL, Linux/SVGAlib, most any unix with X11, Mac OS X, Mac OS Classic, Windows XP/2k/ME/98/95, Acorn RiscOS, DOS, Pocket PC 2k/2k2/WM2003, WinCE 2.11-4.2, and probably a few more platforms I completely forgot. I develop for the Pocket PC in Squeak; I simply copy my image to my Axim via wifi and open it up- there's never any doubt as to whether or not it'll run ala Java.

      Also see Squeak.org and the Squeak Swiki.

      --

      Working toward a usable PDA environment in the spirit of Newton OS: Dynapad
    2. Re:Here is what the site says by Anonymous Coward · · Score: 2, Interesting

      the Smalltalk programming language- the first fully OO language

      As has been pointed out, nobody agrees on exactly what set of features constitutes "object-oriented". "OO zealots will choose some subset of this menu by whim and then use it to try to convince you that you are a loser."

      Even Peter Norvig (author of a couple great Lisp books) says "Depending on your definition, CLOS [Common Lisp Object System] is or is not object-oriented".

      Personally, I'd argue that Lisp was there first. But a Lisp/Smalltalk argument wouldn't be productive for anybody.

      It runs on oodles of platforms ...

      Sure, as long as you don't care about it looking like a normal app. It doesn't use Gtk+ or Qt on Linux, or Windows widgets on Windows, or Aqua widgets on the Mac. Stuff you write in Squeak feels even less native than Javascript on a webpage, and that takes some doing.

      So yeah, it's great if you're doing CS research and don't care how ugly or hard to use it is (I never could figure out what all the million different window-title-bar-buttons do). If you want to actually write an app to do something for people, it sucks.

      Yay, the Smalltalk people have a language that's 20 years ahead of us. Why is their user interface system not worth a bucket of warm spit? Or rather, since it can't be used to write normal apps, why are so many Squeak advocates trying to convince me that I'm a loser for not using Squeak?

      I think GNOME/KDE are to Squeak what Apple was to PARC. It's great that you've got an interesting platform to play with, but you need somebody who cares about shipping a product.

  3. Is he legally obliged to do this whatever by FidelCatsro · · Score: 2, Interesting

    Ok this is quite unlikely , though what hapens if a troll decideds to waste his money on this and he ends up having a ship named the "USS fart-bonk-poo-sh*t-F*ck".
    I mean that could really break the illusion and harm sales.? did the aucthion have any rules to prevent this

    --
    The only things certain in war are Propaganda and Death. You can never be sure which is which though
    1. Re:Is he legally obliged to do this whatever by Anonymous Coward · · Score: 5, Interesting

      If you read Neil's blog, you could have found this:

      A question on the Anansi Boys cruise ship auction - are you going to be keeping veto power over the name? As in, if someone wins and goes for the "USS Fucko Bazoo" will it be that way forevermore? Not that I'll be doing so, it's already past my meager means. Just curious since the eBay description offered no such restrictions and I thought you might want to spell that out for the benefit of potential bidders before it's over. C. A. Bridges


      (Hmm. The auction's only been up for 5 hours and it's already over $1,000. Good lord.)

      I think we can burn that bridge when we come to it. I suppose it's remotely possible that there may be some millionaire with Tourette's Syndrome who reads my books and supports the first amendment and desperately wants to call the ship the er, Fucko Bazoo (a phrase that currently has 215 google listings, I was just surprised to learn) enough to outbid all comers, just as it's remotely possible that someone at Miramax or Lamy Pens or TeaDirect Tea may decide that this is a heaven-sent opportunity for cheap product placement, and it'll suddenly become the USS Latest Lindsay Lohan Movie or the SS TIVO RULES. But I sort of doubt it'll happen like that.

      We have a week to go until we'll all know, anyway.


    2. Re:Is he legally obliged to do this whatever by Rassleholic · · Score: 2, Interesting

      Ok this is quite unlikely , though what hapens if a troll decideds to waste his money on this...

      Two words(or rather one acronym and one partial URL): USS GoldenPalace.com

      --
      Not noteable, IMO a rubbish article.
  4. Sold! by Doc+Ruby · · Score: 3, Funny

    What does it cost to get my promo embedded in the Slashdot front page infotainverts? Is it an auction, or a more "intimate" transaction?

    --

    --
    make install -not war

  5. Re:Squeak as in Smalltalk Squeak? by PissingInTheWind · · Score: 4, Informative

    Smalltalk dead? Riiight.

    Seriously, people don't know what they're missing. Quick example: one of the most advanced web application development framework around is coded under Squeak in Smalltalk: Seaside.

    And people right now are wetting themselves over "Ruby on Rails", while this isn't even comparable in term of flexibility and power.

    Pity the masses who ignore advanced programming languages technology.

    --

    A message from the system administrator: 'I've upped my priority. Now up yours.'
  6. How long is it before... by saskboy · · Score: 3, Insightful

    Disney starts selling off the naming rights to its cartoons?

    We'll have the GOP fairy in Peter Pan, Captian SCO, and Wendy will be known as Windows.

    --
    Saskboy's blog is good. 9 out of 10 dentists agree.
    1. Re:How long is it before... by nagora · · Score: 2, Informative
      Disney owns the right to Peter Pan? This is news to me, I thought the book (written by J.M. Barrie) was in the public domain...

      It's a play and the copyright is held by Great Ormand Street Children's Hospital in London, by special provision for that specific work under British copyright law.

      TWW

      --
      "Encyclopedia" is to "Wikipedia" what "Library" is to "Some people at a bus stop"
  7. Be like Ghandi by Scrameustache · · Score: 2, Insightful

    Where will all the advertising stop?
    McDonalds now offering money to rappers and musicians everytime they mention a McDonalds product


    You know their name.
    You repeat their name, you just did, twice. Anf they didn't even have to pay you: They paid someone you pay attention to, and now you're doing it, for free!

    It will stop where it stops working, not an inch before that point. And if your behaviour is any indication, they've got miles to go.

    Like Lisa and Paul Anka said: "Just don't look! Just don't look!"
    Passive resistance man, give it a try.

    --

    You can't take the sky from me...

  8. Re:Squeak as in Smalltalk Squeak? by FidelCatsro · · Score: 2, Interesting

    I must say as someone who used to work in smalltalk and has now extensive knowlidge of ruby, I would not underestimate ruby on rails .
    Smalltalk is great and squeak is very intresting and powerfull , though the development time with ruby and its comparitive speed is of far more intrest, the same can be said for ruby on rails ,,It really is wonderfull.
    i shall take a look at squeak as i do have very fond memorys of smalltalk , however i am becoming a strong proponent of ruby day on day so it will take alot to convert me , However i always look forward to eatting my words if it helps make my life easier.

    --
    The only things certain in war are Propaganda and Death. You can never be sure which is which though
  9. Wondering... by John+Seminal · · Score: 4, Funny
    Will the day come when the advertising value of something will outweigh the inate value of the object itself? Will this create an unatural bubble economy? For example, we have all seen baseball salaries grow exponentially, from a HUGE deal when a players broke into a million dollars a year, to A-Rod getting $250,000,000 for his contract. I am guessing it is the advertising, and not the fan ticket sales, which is the true source of revenue. If that is true, then advertising could change the game to whatever they want, since they control the pursestrings.

    Likewise, do we want our books to be used to promote products? It would make an unlevel playing field. If book "A" is sponsored by Pepsi because it talks about how good and refreshing a Pepsi is, and Pepsi helps promote it AND pays some fee to the author, how many of the good writiers will want that kind of security. John Girsham must have mentioned Coors beer in A Time to Kill at least 100 times. Whenever it got too stressful, he would have a refreshing Coors and he could solve problems with such clearity. It happened with movies too, when companies started paying money for their products to be used in films.

    I dunno, what kind of society will we have? What can I do if my neighbor decides to paint his house like a big Coca~Cola can?

    --

    Rosco: "If brains were gunpowder, Enos couldn't blow his nose."

    1. Re:Wondering... by Scrameustache · · Score: 4, Funny

      Will this create an unatural bubble economy?
      [...] sponsored by Pepsi
      [...] how good and refreshing a Pepsi is
      [...] Pepsi helps
      [...] promote it
      [...] John Girsham must have mentioned Coors beer in A Time to Kill at least 100 times.
      [...] have a refreshing Coors
      [...] like a big Coca~Cola can?


      Great. I'm thirsty now!
      Thanks a lot, jerk ;-)

      --

      You can't take the sky from me...

    2. Re:Wondering... by xigxag · · Score: 2, Interesting

      Will the day come when the advertising value of something will outweigh the inate value of the object itself?

      If I understand your question, I'd say such things happen routinely on the internet, with sites like slashdo.org, and the like.

      --
      There are two kinds of people: 1) those who start arrays with one and 1) those who start them with zero.
  10. Re:Mirror by tonsofpcs · · Score: 2, Informative

    Mirrordot only gets the page directly linked. Try http://web.archive.org/web/20040212091052/squeakla nd.org/ if you want to be able to browse the site.

  11. Re:having seen Squeakland by RevAaron · · Score: 2, Informative

    Squeak has a lot of programmers interested, a lot of people in education too... But perhaps not so many designers, no. But in the usual mode of open source: if you don't like it, lend a hand!

    Though it's not as bad as it is on default- most people have a customized environment, though a better default should be picked. A couple screenshots from my Squeak images, one with with an IceWM theme and another IceWM theme'd Squeak.

    --

    Working toward a usable PDA environment in the spirit of Newton OS: Dynapad
  12. Re:Slashdotted already. Let's talk about this by mr100percent · · Score: 2, Interesting

    You're only listening to the FUD.

    Canada allows a third party to arbitrate in legal matters, provided both sides consent to it. Therefore, you could ask a priest/rabbi/imam to help you decide how to conduct your divorce proceedings, or divide up inheritance according to the rules prescribed by the religion. Both sides have to agree to having someone like that, and a Canadian judge must OK everything that the arbitrator decides, before it can take effect. It's not Muslims getting separate laws, they are still bound by Canadian laws, which take precedence. It's not just for Muslims, its for religious Jews and other groups as well. Heck, under this law, Catholics could ask for a priest to preside over the distribution of inheritance, but everyone involved must agree to it, and a Canadian judge must OK any decision the priest makes.

    Quit the FUD, its nowhere near as terrifying as you make it out to be.

  13. Re:Squeak as in Smalltalk Squeak? by RevAaron · · Score: 2, Interesting

    Squeak hasn't been close to dying since it's inception. If the squeak-dev list traffic is any indication, a lot of growth has happened in the last year...

    --

    Working toward a usable PDA environment in the spirit of Newton OS: Dynapad
  14. Happening in Music, Too by hastings14 · · Score: 2, Interesting
    Its not just movies and books... even more this is the direction of music...

    I read something last year that said pop stars in China had basically given up making money from direct sales because of all the piracy. Some relied on concert sales, but others would find a corporate sponsor for their song. Since advertising can just be ripped out, they would right the song about the product. Like if it was a love song, they'd be sure and mention their love of Pepsi. Come think of it, isn't this what Celine Dion tried to do for Chrysler here in the U.S.?

    Integrated product placement is the wave of the future... but its easier to do in IP, which has very little innate value and great advertising potential, then in manufactured goods.

    Still, perhaps we'll reach a day when every item has product placement in it or on it, and is thus free. Expensive products will be advertised on cheaper products, and more expensive products will be advertised on merely expensive products. Of course, that advertising budget has to come from somewhere, so in the end of the day you will have to turn over your entire salary to one company's really expensive product that spirals down the proceeds to everything else you would normally have pay for but now get for free with advertising on it. I'm betting that company will be Microsoft...

  15. Golden Palace? by Lord_Dweomer · · Score: 2, Funny
    What? No Golden-Palace.com? I'm shocked and even a little bit disappointed.

    --
    Buy Steampunk Clothing Online!
  16. Re:having seen Squeakland by curbion · · Score: 2, Interesting

    As someone with severe colour blindness I must say that i agree strongly , the sites current design make navigation near impossible to me!

    --
    Im a robot your a robot , That however is a row-boat
  17. The Strategy Worked On Me by DumbSwede · · Score: 2, Interesting

    In one sense this marketing strategy has already worked -- I have read Neil Gaiman and now have tried to follow the link (initially more interested in Gaiman references that programming tools). Though squeak.org is slashdotted, your link to seaside.st is not, and the tutorial references www.sqeak.org. While I'm not a web designer for a living, I find myself doing a fair amount of HTML, CGI, and Perl work. I will have to check this out in more detail latter. So the gambit has already gotten them a possible user.

  18. Re:Squeak as in Smalltalk Squeak? by ozten · · Score: 2, Informative

    I think that Croquet will be a huge shot in the arm for Squeak. I have played with it about 6 months ago, but Croquet has inspired me to order The White Book and the OpenGL programming guide, to really dig into Squeak in April. Can't wait.

  19. No, ruby is brutally slow. by Anonymous Coward · · Score: 2, Informative

    Ruby is the second slowest scripting language (PHP is slower), and its by a huge margin. Python is significantly faster, and can often be sped up even more using psyco. Even better, use pike. Its about as fast as python with psyco, but its portable, more feature complete (?:, switch, for), and has a nice, sane C++ like syntax.

    Check out http://shootout.alioth.debian.org/great/

  20. No logo by Eminence · · Score: 2, Interesting
    It happens that I've been given a copy of Klein's "No Logo" today so, naturally, I started reading this anti-globalist rant. Quite early in the book Klein writes about the merger of advertising or promotion and the world of art, or, generally culture. As an example she cities movies like Dawson's Creek or music festivals wholly-owned by major beer brands.

    Case of an author selling "name space" in his novels seems to be another bit of evidence supporting Klein's claims. There is something very close to intellectual prostitution in this.

  21. Re:having seen Squeakland by HiThere · · Score: 2, Interesting

    ...r, someone could still pull apart my window by pulling up the Halos, by Alt- or Middle-Clicking on various Morphs (= Widgets) a...

    But that's rather the point. I do lots of left and middle, as well as right clicking. Even when on the Mac I use a three button mouse. And I occasionally click the wrong button...(Yes, it's clumsy. But I *do* do it. Particularly if I'm off to the side, and operating the mouse with an unusual hand.)

    OTOH, I hadn't been aware of the change in the licensing of the Fonts.

    On the third hand, anything I used Squeak (or any other Smalltalk) for would be a minor part of the application. Squeak is possible because the last time I looked it was possible to have it generate C code which was equivalent. It can even be considered because it looks to be an excellent graphics environment. But it can't be considered because the linking is too difficult, etc., as mentioned before.

    Still, I have looked at it, and at one time I was considering it for a business application. But I didn't want the naive end-user redesigning the dialogs (whether by accident, or on purpose). The inability to lock down the dialogs, and then later unlock them defeated this application. (That *was* two or three years ago now, but when I asked I was told that this was a feature, not a bug. And that there was no likelihood of it changing in the future. So I looked elsewhere. I eventually ended up with a bunch of scripted macros in an MSExcel Spreadsheet...UGH!, but it was the best way I could find. And it didn't require installing an entire new programming environment at the end-user locations. I was, however, *really* trying to avoid ending up there.)

    --

    I think we've pushed this "anyone can grow up to be president" thing too far.