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Wal-Mart Parody Site Censored by DMCA

davidwr writes "Wal-Mart used the Digital Millenium Copyright Act to temporarily shut down a university student's parody of the Wal-Mart Foundation." The story's details are also available via BusinessWeek. From the article: "Papasian launched the Web site April 16 for an art class at Carnegie Mellon University called 'Parasitic Media.' The class teaches students about the political uses of satire in the media. He acknowledged using Wal-Mart's graphics on his Web site but said he believed he could use the images as part of a parody."

16 of 469 comments (clear)

  1. Just call it MalWart by aphor · · Score: 4, Insightful

    If you alter the content, they have no claim against DMCA. MalWart != WalMart.

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    --- Nothing clever here: move along now...
    1. Re: Just call it MalWart by Eric+Damron · · Score: 5, Insightful

      And Lindows != Windows

      Oh, wait!

      --
      The race isn't always to the swift... but that's the way to bet!
  2. Foolish boy... by meringuoid · · Score: 4, Insightful
    ... didn't he read the clause about 'if and only if you have the legal resources to make an argument about it'?

    Exceptions to copyright for parody, fair use, etc. only apply to those who have lawyers.

    --
    Real Daleks don't climb stairs - they level the building.
  3. This is waaaaay overblown... by FortKnox · · Score: 4, Insightful

    This is getting way to much press. Lemmie put it to you this way:
    Walmart Foundation: www.walmartfoundation.org
    Parody Site: www.walmart-foundation.org

    Walmart is NOT bitching about this.

    He basically has a site where people probably stumble onto when they are trying to go to a legit site. Walmart's ONLY beef was that he was using their images.

    I can't tell you how we ALL have known since the web was invented that you don't steal other peoples graphics. Sure, there may be some grey area with parodies, but its the same thing we knew when we were just getting into making HTML.

    But, since this kid wants press, he starts using "CENSORED BY THE DMCA" so we'll all cry fowl.
    He rolled the dice and lost... and all it was was over the stupid graphics.

    I say, "its an art class, how about making PARODIES of the IMAGES too?"

    No extra publicity in that, though...

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    Good quote, too many chars. Seriously, the slashdot 120 char limit sucks!
    1. Re:This is waaaaay overblown... by schon · · Score: 5, Insightful
      Walmart is NOT bitching about this.

      You're right, they're not bitching, they're having their lawyers shut the place down.

      Walmart's ONLY beef was that he was using their images.

      Which is irrelevant, as (according to Section 107 of the US Copyright act) it was fair use:
      Notwithstanding the provisions of sections 106 and 106A, the fair use of a copyrighted work, including such use by reproduction in copies or phonorecords or by any other means specified in that section, for purposes such as criticism, comment, news reporting, teaching (including multiple copies for classroom use), scholarship, or research, is not an infringement of copyright.

      Parody is both criticism and commentary.

      there may be some grey area with parodies

      Uh, no. There is no gray - it is very much black and white.

      he starts using "CENSORED BY THE DMCA" so we'll all cry fowl

      And rightly so. His First Amendment rights are being violated.
    2. Re:This is waaaaay overblown... by Farmer+Tim · · Score: 5, Insightful

      Not only is it criticism and commentary, but this is a student engaged in an activity directly related to scholarship, so that's three counts in his favour.

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      Blank until /. makes another boneheaded UI decision.
    3. Re:This is waaaaay overblown... by Artifakt · · Score: 4, Insightful

      I like high prices. I like buying hardware at a local store that competes with Walmart. I like the local hardware store being closed after 5:30, even though the sink may have started leaking at 9 PM. I like getting up at 2 in the morning to empty a bucket, on a weekend, waiting for that other store to open, so I can pay 50% extra for the part I will need.

      Why? Because that store carries other parts Walmart just won't carry. That little store has a guy who will do some free fixing and adjustment on my chain-saw just to sell me a new chain now and then, and when I needed a file to sharpen it, that store had one in stock that was 'right', not 'halfway close'. That store will sell me one washer or Woodroffe key from a bin, and for the washer, Walmart wants to sell me a pack of a dozen with a dozen-minus-one sizes I don't need, while for the Woodroffe key, Walmart wants to sell me a blank stare. Go compare a section of Walmart with a specialty store that sells just that section, and that 'low selection' is 'on the other foot'.
      I can save money at Walmart now. When that drives the little hardware store out of business, I will spend all that money I saved, and a whole lot more, doing things like hiring a professional to completely replace that window with the busted crank, instead of replacing a simple assembly myself, because only a few full-time pros can now afford to keep the parts for thousands of different windows in stock, and the only way they can make money is to charge for more repairs than are strictly needed.
      I'm one of those jack of all trades guys. I build my own PCs, do my own carpentry, plumbing and wiring, rebuild my transmission, and even have liscences and paperwork for some of these skills. The only time I turn a car, a plumbing job, or electrical work over to a pro is when it would take me more than my time's worth, and they are actually cheaper. Walmart is pushing out the supplyers I need to keep this up, and even the original poster's claim to detest Walmart and all it stands for doesn't seem too strong. Frankly speaking any more politely than that about Walmart feels about like saying "This pesky Multiple Sclerosis is getting in the way of my laying a new tile floor in the bathroom and I find that a trifle inconvenient.".

      --
      Who is John Cabal?
  4. How to shoot yourself in the foot in three easy.. by Ckwop · · Score: 5, Insightful

    How to shoot yourself in the foot in three easy steps.

    1. Get annoyed at tiny web-site, which gets less than 400 hits a day, (Slashdot gets this traffic in 20 seconds.) which has the audacity to rubbish your brand-name.
    2. Send cease and desist letter to owner of domain and ISP.
    3. Finally, wait for the story to arrive in the main-stream where the site containing the slanderous speach is now linked to be all and sundry and the site now gets traffic upward of 20 hits a second.

    Simon.

  5. WalMart's Import Policy by bigtallmofo · · Score: 4, Insightful

    It looks like WalMart imports more than just cheap goods created by virtual slave labor from China.

    Now they're further hurting our trade deficit by importing clamp-down tactics from the Chinese communist government!

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    I'm a big tall mofo.
  6. Good censorship quotes by digitaldc · · Score: 5, Insightful

    "Literature should not be suppressed merely because it offends the moral code of the censor." ~ William Orville Douglas (1898-1980) US Supreme Court associate justice, 1935-75, professor of law at Yale
    "Censorship ends in logical completeness when nobody is allowed to read any books except the books that nobody can read." ~ George Bernard Shaw (1856-1950) British playwright & novelist
    "The Internet treats censorship as a malfunction and routes around it." ~ John Perry Barlow (1947-) Wyoming cattle rancher, a lyricist for the Grateful Dead
    "I believe in censorship. After all, I made a fortune out of it." ~ Mae West (1892-1980) American comedienne from "My Little Chickadee," 1940.
    "Censorship is almost systematically the weapon of first resort for governments in uncertain political situations. So not only are the famous writers and bold journalists in danger; at every level of public and private life, the freedoms to think, read or write are denied. In the absence of a free press, other human rights abuses flourish unabated. Nothing is reported, criticized, questioned. The example of imprisonment, torture or execution imposes a further silence. A blindly obedient mob mentality is encouraged, driven by extremist religious or ethnic loyalties. The citizens do not know what is happening. Fear and ignorance permeate discussion." ~ Marian Botsford Fraser
    "Censor: A self-appointed snoophound who sticks his nose in other people's business." ~ Bennett Cerf
    [quotes from zaadz.com]

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    He who knows best knows how little he knows. - Thomas Jefferson
  7. Re:How to shoot yourself in the foot in three easy by Evro · · Score: 5, Insightful

    Wal-Mart does not care about this kind of bad PR. The people who would find this type of action detestable are not Wal-Mart's target demographic. Wal-Mart has continually eaten bags of poop in the mainstream media over their staunch opposition to unions and the way they've destroyed most mom-and-pop type stores, but this hasn't translated to lost sales for them, because the people who shop at Wal-Mart care about one thing, and one thing only: low prices. As long as this suit doesn't lead to higher prices, Wal-Mart will come out of it financially unscathed.

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    rooooar
  8. Re:Walmart by 241comp · · Score: 4, Insightful

    To be honest, it's NOT WalMart that causes this (if it even really happens). It is the customers who do it to themselves. If we are all so price-conscious (read: cheap) that we shut down all the local shops in our home town... let's just say that we reap what we sow. The tragedy of the commons and all that jazz.

  9. Not to mention that Gangsta's paradise. by johnny+cashed · · Score: 4, Insightful

    Is a rework of Stevie Wonder's Pastime Paradise. Who is taking from whom here? Of course, I'm sure Stevie was duly compensated.

  10. It's low wages that does this! by SwedishChef · · Score: 4, Insightful

    Yes, people shop at Wal-Mart because of low prices but the reason they have to shop low prices is that their wages have gone down (in real terms) over the past 30 years.

    As an example, my wife graduated from HS in 1974 and her first job was at paper plant. The job was union and paid $7 per hour and worked 40 hours a week. This, mind you, for a HS grad with no college and no special skills in a small city north of Seattle. By the time she left that job (in 1980) she was making over $10 per hour and getting full medical.

    Then wages went into the toilet. Now kids are lucky to get a $7 job (at Wal-Mart) and work 20-hours a week.

    In 1974 you could buy a house ($35,000 for a 3br/2ba home in the Seattle area) with a $7/hour job. In 2005 houses there average $250,000. Try buying one of those right out of HS.

    So ya... people shop for cheap prices but only because we don't have much of a choice any more.

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    No one ever had to evacuate a city because the solar panels broke!
  11. Why smart executives don't legally harass parody by Simonetta · · Score: 4, Insightful

    When a huge corporation promotes itself as having a 'cleaner-than-thou' image, and then muscles down on someone who mocks this image in a tiny inperceptable forum, they often will generate a backlash in the media; the alternative media if not the major outlets.

    Then the parody gets recognized far wider than it would have from its initial presentation. This brings recognition to the parodist and simulates discussion on the practices of the corporation and the contrasts between its business practices and its manufactured image. Smart business execs usually know this and will work to avoid publicity amplification. Walmart execs tend to be more mean than savvy.

    Perhaps the clearest example of this publicity effect is the Disneyland Orgy which would have disappeared as an urban legend if clueless Disney execs had not have gone batshit when it appeared and mounted a huge effort to destroy it. As you can see, it lives now on the web forever. It still is pretty funny.

  12. Re:It's more than just DCMA by CritterNYC · · Score: 4, Insightful

    The US used to have this thing called "fair use" where copying that would otherwise be infringing for the purpose of parody was legal. Wonder what happened to that.

    The MAFIAA has successfully killed most fair use through technological methods coupled with laws like the DMCA. Add in a dose of SLAPPs (Strategic Lawsuits Against Public Participation) and the Walmarts of the world can do whatever the hell they want to you.