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MTV Games Launches
Via Kotaku, the news that MTV Games has launched. The site already has a few features up, including a (juvenile) look at the next Tomb Raider title. At the moment, the site appears to be almost entirely a rebranding of Gamespot content, right down to the news feed.
MTV hasent played videos since the early 90s so I am supprized it took them this long to jump on the Video game bandwagon.
ahhh, MTV finds another market to ruin with unfair ad promotion. First music, now games.
There are 2 types of people in the world, those who find that stupid binary joke funny, and those who don't.
This is great, maybe I can download videos of BloodRayne singing my favorite Goth/EmoMetal songs. Or Backyard Wrestling characters lipsynching to [mallpunk band of the week].
Video Mods is the worst idea I've ever heard.
..a vapid, annoying, extreme-poseur version of an MTV-style games entity, complete with useless "reality" programming that has nothing to do with the product in question, existed already as G4?
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Oh, beg your pardon. I was waiting for the NEWS part of this. Who really gives a crap if MTV is making a Gamespot clone? There's never any good gaming information on Gamespot anyway... just ads for the latest video-card-smoking repeat of last year's big hit.
Windows isn't the answer... it's the question. NO is the answer!
Ok, so here's the deal with MTV (as I see it).
Back when cable was new and fancy, cable channels were based around topics. MTV=Music, CNN=News, Discovery Channel=Science, etc. I think they did it this way because many cable channels were commercial free, so advertising demographics wasn't a real concern.
However, as cable TV has evolved, companies like Viacom (who own a whole bunch of cable TV channels) have starting selling ads, and have realized that it's easier to sell advertising when you have a clearly segmented market. Want to sell your [compact car|acne medication|mobile phone plan] to 12-28 year olds? MTV is just what you're looking for. That's why there are no music videos anymore...it's all programming directed at teenage/twenties/early 30s hipsters who care about Paris Hilton, extreme sports, and what car J-Lo is driving this week.
That's also why The Learning Channel has turned into the Home Improvement Reality Show channel (a.k.a the 18-34, married, middle-class channel). It's all about segmenting your market so that you have a consistent product (eyeballs) to sell.
I was thinking about MTV and the lack of dedicated video game programming the other day. G4 is starting to take steps to appeal to more than just non gamers (first with Anime Unleashed and now with Formula D, Street Fury and G4 Sports) which makes them seem more like the current MTV with every new program. The host of Street Fury comes off like a poor-man version of Xzbit and it's painful for me to listen to him talk. With the gaming market growing and pulling in large sums of the consumer dollar it seems natural for MTV to start heading in this direction at least in some form. It won't be long before we have an MTV game channel.
...and on a side note (off topic bit of info) Kevin Rose, Kevin Pereira, Sarah Lane and Brendan Moran make G4 worth watching. Watching/listing to Kristin Holt, Adam Sessler and Morgan Webb read back scripted lines about video games into the monitor remind me of extremely bad porno movie dialog. Give me more of the first four...or at least more people like them.
Look at the Xbox 360 unveiling... it will be happening on MTV and not the one channel that devotes almost everything to Video Games / Technology.
My Xbox Live Gamer Card
Somehow I see this happening where MTV and G4 get merged into yet another crappy channel. What the heck are these network execs thinking? MTV used to actually stand for MUSIC Television. TechTV (also ZDTV) use to be great. G4 when it first arrived was great as well. Then some idiot(s) decided to merge those channels and toss out all the good content. I would not be surprised at all if MTV doesn't end up merging with G4 and the channel(s) will further devolve into garbage. ugh!
In the end, we will be back to just a few channels as all the ones people actually like are merged and absorbed into one giant horrible network of crap.
Wow. A channel all about Nintendo games!
A channel primarily watched by 13-16 year olds wouldn't bother pushing games meant for the adult crowd, after all.
Um, wasn't Tomb Raider always more of a juvenile folly more than a game anyway?
Sheesh and I thought I pushed them out of the music video business they try and take over another sector. Oh, wait Halo is mine already so nuff said.
TW
Television is dead. Long live That Weasel Television
Fox News: News for Brainwashed
I was going to take a look, but I got bored waiting for every single widget on the page to load up the graphics that would show me how the real graphics are "loading...".
There may or may not be a hot Lara Croft there, but I'll never know, because that website is just slow and way too overdesigned.
When did the future switch from being a promise to a threat? -C. Palahniuk
Linsey Lohan is a member! Sorry, mtv-linsey-lohan. Now I can join too and become mtv-ken. I wonder if other companies will start to market names that contain their own brand. You could have Visa-Ken or Ben-and-Jerrie's-Ken. Both would make me sound a little like their bitch, but in very different and distressing ways.
My Mind Is Rewired. Is Yours?
Maybe that's why the Gamespot logo appears at the bottom of the reviews, along with a disclaimer that states that the reviews are from Gamespot?