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The PSP As Marketing Tool

Posted by Zonk on from the because-why-would-you-play-games-on-it? dept.

If you're looking for more to do with your PSP, Kotaku has a few suggestions for you. Music Videos, Advermovies, and AtomFilms are all being formatted for Sony's new handheld. From the article: "...AtomFilms is making some of their free movies available for PSP download. Interestingly, Sony actually paid AtomFilms to make this happen. In return, AtomFilms is reporting download stats back to Sony."

4 of 24 comments (clear)

  1. I like it by mrbaggs · · Score: 3, Interesting

    Personally I think this might turn out to be a good thing on both counts. Atom Films has some really funny stuff on thier site and if Sony sees high DL #s we might see similar video downloads in the future.

  2. Ag! This is so frustrating... by ajservo · · Score: 3, Interesting

    If it weren't for this stupid DMCA, I'd offer a business to rip DVD's for people to use on their
    PSP.

    Like the ipodloaders do.

    It's not a glorified job, but it'd be steady income. But, it's not legal. Thanks MPAA!

  3. Link to TFA, not another summary! by Kaimelar · · Score: 4, Informative
    How about having the summary link to the article with content, instead of another summary:

    http://news.google.com/news?hl=en&ned=&ie=UTF-8&q= psp+marketing+promotion+vehicle&btnG=Search+News

    Going to the link through Google News gets by the NYT registration.

  4. Re:I'm about to break by generic-man · · Score: 3, Insightful

    I don't understand what you mean. You own a PC that can play movies, right? A while back, BMW commissioned a few short films for distribution over the Internet. They did so as a marketing method.

    PSP owners don't have to download this content; it is just made available for people who want something free to download.

    This is the digital equivalent of giving away free t-shirts, caps, etc. Feel free to mock people who download all this junk, but why go after the provider here?

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