Intel Branding Media Center PCs as "Viiv"

ChessKnught writes "Dan Ackerman posted a blog on Blog.CNET.com regarding Intel Developer Forum chatter about Intel's branding of it's Media Center PC. Don McDonald, one of Intel's Digital Home Group Sr. VP's, is talking about 'Viiv', apparently targetting entertainment PC users. It looks like it'll be combining CPU, Intel hardware (TV tuner, remote, and easy setup wireless home networking, etc.) and Windows Media Center Edition."

Comments

"Viiv"?

[JanneM]

So some Intel executive's "niece" got to play in marketing for a week, it seems.

am i the only one

[AKAJack]

who thinks "viiv" means "64"?

I realize that..

[jvagner]

..technology branding is hard, but .. sheesh, isn't it time Intel fired their marketing division?

VIIV? Viiv? It's like a new STD.

Only 2 words count that I didn't see in TFA

[Rude Turnip]

And they are: Cable Card. If anyone who wants a serious HTPC is willing to spend the bucks on the gear, then they'll likely be the type of person who wants premium channels and possibly on-demand programming. For a device like those Intel propose with the ViiV chipset, a video-in connection and IR blasters to control the cable box would be unacceptable...the Viiv unit must *be* the cable box and the Cable Card specification allows that. Tivo, for instance, is coming out with a CableCard unit next year that will allow me to get rid of my cable box. With the cable card from my cable company, my HTPC will be able to decode all the premium and HD programming *itself*.

Oh, great, another religious war

[TechnoInfidel]

Just waiting for someone to complain about it not being called Emacsscame.

Oh great

[ZorbaTHut]

"Hi! I'd like to buy a new computer! What can you recommend?"

"Well, right over here we've got a state-of-the-art Sony Vaio."

"Vae . . . via . . . veiaou?"

"Vaio."

"Viiu?"

"Vaio."

"Um. Well, one of my friends has a media center, and I was thinking of getting one of those too. What can you recommend?"

"Here's a Viiv!"

"Veev? Viv?"

"Viiv."

"You know what? I don't appreciate being made fun of."

"Wait! Don't go! I'm serious!"

So long as its not a trend

[pegasustonans]

This is alright so long as Intel doesn't continue naming chips with random comic book sound effects.

Pretty soon they'd be resorting to names like "Skwoosh" and "Zlurphpt."

Or it's from the Chicago song.

[goombah99]

take all overlapping pairs of consecutive digits:

VI II IV

that's 6 2 4 or in leet speak: "six to four"

Now if you assume the two II in the middle were crossed for multiplication then that's 5x5 = 25

Hence we arrive at the Chicago song:

Twenty Five or Six to four

Re:Or it's from the Chicago song.

[seanmeister]

... and in the film Footloose, Chicago is where Kevin Bacon's character moved from.

KEVIN BACON - I WIN!!!

DRM

[Vorondil28]

It looks like it'll be combining CPU, Intel hardware (TV tuner, remote, and easy setup wireless home networking, etc.) and Windows Media Center Edition."

Not to mention DRM'd to hell?

Re:Ding ding ding ding!

[Wavicle]

How could the FP to mention the bad editorial work on Slashdot be redundant?

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