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How Text Ads Tamed Ads on the Wild, Wild Web
securitas writes "In Sunday's New York Times, Randall Stross writes about How Google Tamed Ads on the Wild, Wild Web and how it is largely responsible for the demise of the odious pop-under ad. From the article: "Without intending to do so, the company set in motion multilateral disarmament by telling its first advertisers in 2000: text only, please. No banner ads, no images, no animation.... Google introduced these ads at the very moment when X10 ads were strewn like chewed gum on every square of sidewalk. X10's pop-unders were accepted at mainstream sites run by companies including Microsoft, Yahoo and The New York Times." Remember that "in mid-2001, X10's company Web site was the fourth-most visited" on the Web. Thank you, Google." I'd actually argue that while the text ads had something to do with it, the massive growth in pop-up/under blockers made as much of a difference, if not even more.
I'd actually that while the text ads had something to do with it, the massive growth in pop-up/under blockers made a large difference as well.
He might ADD, too.
Kim Jung Il has been seen on eBay alot recently, he just bid on a new reactor for his WMD collection.
He who knows best knows how little he knows. - Thomas Jefferson
I'm a performance artist... professional wrestling has very very strong ties (not necessarily overt, but certainly implied) to performance art. Most things in performance art that have been lauded as influential and important took place in professional wrestling decades before they took place in the art world.
I've gotten a substantial grant to research this and it will eventually be compiled in book form to be published by a major Boston area university. As much as I'm a "homo" and love to "suck a dick" I'm doing what I believe will be fairly important research in a historical context.
sig.