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2005 The Turning Point For Online Ads

Posted by ryuzaki0 on from the for-every-dollar-turn-turn-turn dept.

An anonymous reader writes "Google's advertising sales vice president, Tim Armstrong, said this week in an interview that 2005 was the turning point for online ads. Older businesses went from trying out the internet as an advertising venue to investing full-on." From the article: "'The experimenting and testing phase begun in the 1990s has ended. Corporate ad buyers are investing now,' he said. Jupiter Research estimates the U.S. online advertising market will grow 28 percent over last year, to $11.9 billion in 2005, moving to $13.6 billion in 2006 and $15.1 billion in 2007."

6 of 154 comments (clear)

  1. Inside "Older Business" corporate meetings.... by ajdowntown · · Score: 2, Funny

    What is this "internet" thing you speak of?

    You say, billions of people will use it?

    That sounds good. Let's wait 15 years, and see if it will take off, then we'll see if we can make some money off of it.

    Brilliant!

    1. Re:Inside "Older Business" corporate meetings.... by xoip · · Score: 3, Funny

      In one meeting @1998 I heard an Old Guy say that the Internet is Just a Fad

  2. Re:the big difference by Quiet_Desperation · · Score: 1, Funny
    New York Times, or Swank magazine.

    There's a difference?

  3. Re:Non sequitor by networkBoy · · Score: 3, Funny

    All I know is that there are enough ads already.
    Thank $diety for adblock.
    If it hinders page loading and is a remote ad server: adblock
    If it blinks: adblock
    If it blinks with high eye bleeding contrast: adblock and an oath to kill the designer in the afterlife
    If it moves more than a simple rolling static images at a "nice" pace: adblock
    If it's text only, not clashing contrast with the article, or otherwise noticable but unobtrusive: no problem.

    If ad spending is increasing that is a GoodThing, because presumably it implies more free content. I just hope that ads evolve into the less painful types.
    -nB

    --
    whois gawk date unzip strip find touch finger mount join nice man top fsck grep eject more yes exit umount sleep dump
  4. Thanks, Adblock by Nice2Cats · · Score: 1, Funny
    Actually, the system is pretty cool: They pay for websites that post ads that I don't see because of the Adblock plugin for Firefox. Everybody is happy: The companies get to pretend somebody is reading their ads, the websites get me as a visitor, and I get content.

    Ah, capitalism and Open Source software. What a great combination.

  5. Re:Non sequitor by sandman935 · · Score: 2, Funny

    TV commercials are intensely exciting. I used to drink Coke, but after seeing a Pepsi commercial, I switched to Pepsi, but then I saw this really cool 7up commercial so now I drink that... no wait... it's Mountain Dew yeah that's it.

    --

    Defecation occurs.