Traditional Radio Endangered By New Tech
Rob wrote to mention a Reuters article discussing the danger to traditional radio posed by new new technologies. From the article: "The radio industry could find itself at the kids' table in the media banquet hall, as new technology threatens the business, advertising executives said this week at the Reuters Media and Advertising Summit. Satellite radio, digital music players and the Internet are slowly encroaching on traditional radio's stronghold on local entertainment and advertising. Plus, radio ads themselves are less memorable and creative, these executives said."
It's only a matter of time before the bandwidth gets reclaimed for something more lucrative. The only question is whether or not the Feds will reclaim first it so they can raise money from an auction.
If they do, it'll mean that the spectrum only goes to established companies who can afford it in auction. If they don't either the current media conglomorates that own most radio stations will sell the spectrum for more than the radio stations are worth, or they'll liquidate it at rock bottom prices as unprofitable until someone innovates in the space.
Knowing the current administration, I'd bet that the conglomorates will strike it even richer than they already are.
-JMP
Check out my sci-fi/humor trilogy at PatriotsBooks.
Ahhh yes. Radio as we know it will soon be the 8 Track of media. Unless, like broadcast TV they are allowed to piggyback onto Satellite Radio.
Let us all come together and hope that the FCC doesn't try to regulate that which we pay for.
This
I have switched to listening to NPR on the radio as have alot of people. The ads and DJ's on other stations always seem to be yelling as if somting important were happening. On NPR that does not happen. I believe this is one of the major reasons why NPR has seen so much growth in ratings
Radio stations will just add internet broadcasting and/or simulcast on satellite. It's not a restriction, it's an increase in avenues of broadcast. If and when radio waves no longer become viable, they will already be broadcasting through these other media. If not, then they've no one to blame but themselves.
A goal is a dream with a deadline
Clear Channel is the threat to radio. Computers are just the new medium.
If it means a break in the Clear Channel et al stranglehold on the traditional radio marketplace, I can't cry all that much. However, if it leads to another auctioning off of the public radio spectrum and endagerment of things like college radio stations, it's not so great. On the third hand, it's exactly some of those smaller concerns who are finding not competition, but new opportunities in these alternative distribution methods. Check out what KCRW (www.kcrw.org) has got going on: they stream music and news and simulcast, and have used this to break into a national market so that they can promote events across North America. (Though, I should note, KCRW is one of the behemoths of public radio.)
I would say that lack of compelling content will kill all but actual, "local radio." Where I live, radio stations like New Jersey 101.5 FM and WWFM, The Classical Network, provide me with up-to-date access to information I need to function in my community (snow closings, traffic info, local news and discussions). The big commercial stations don't give me anything I can't already get on my iPod. Satellite radio will have its heyday for a while because it's new and offers variety, but I can't see it surviving a revolution in nationwide, wireless internetworking (ie WiMax). When that happens, I think local radio will have already made the jump to internet broadcasting. In fact, the two stations I mentioned are already available via streaming through the net.
Bill Clinton: Pimp we can believe in. - The Shirt!!!
Yea, for this awesome display of man must be saved, so as to bore the crapnuts out of future generations.
StupidChildren...the reason jesus is crying
Wow. ClearChannel and Infinity are bitching that they're becoming irrelevant.
Who cares? Public Radio (NPR in the US and the CBC in Canada, at least) are vibrant and entertaining.
I used to work for ABC Radio. I remember installing a device that removed "umm..." and "dead air" from the announcer's speech just so they could slide in an extra commercial or two over a one hour period. Everyone who bitches and moans about the 25 minutes of commercials per hour deserves the media conglomerates.
-- I wanna decide who lives and who dies - Crow T. Robot, MST3K
I've tried XM for a little more than a year, only to cancel it for what I have found to be the better option. NPR for local news, and my ipod for music. I can no longer stand the advertisments on either radio. XM or free broadcast.
Traditional radio is a wasteland thanks to outfits like Clear Channel and when they move into digital radio, it'll become a wasteland too.
I listen to ballgames when I'm driving. Sometimes I listen to Clark Howard or the news. Radio went into a downward spiral in the early 80s and with the advent of Clear Channel, it hit bottom and started to dig.
Wansu, th' chinese sailor
It doesn't take long to get sick of hear over 20 min. every hour of ads on the air in any market where almost all the stations are owned by the same bunch of morons (Hi there Clear Channel, you bastards!). If you're not hearing the same add when you skip stations on the dial, you're hearing the same "crossed over" music on the today's mix station that you hear on the so-called hard rock station (one more round of Photograph by Nickleback and I'm going to say 'Goodbye' and move right to Satellite. Big stupid companies have been killing "Free FM" for years. It's sad, but it's just gone to hell and that's the way the people who are about to lose all thier money choose to run it.
*** Sigs are a stupid waste of bandwidth.
Plus, radio ads themselves are less memorable and creative, these executives said."
Ever notice that 90% of the stuff pitched on traditional radio is the same crap that we're constantly spammed with? I'm talking "herbal" sexual aids, non-FDA approved hair loss and weight products, "start your home business" and other get rich quick scams, "learn to be an MSCE for $10K" ads, etc. The targeted demographic doesn't care how creative the ads are.
Traditional radio is becoming more homogenized, and clearchannel rules the roost. :)
Personalised radio programmes based on induvidual taste are the way forward!
Compulsory Last.fm reference
Last.fm - join the social music revolution
How well do their portable recievers work indoors ?
Can I be in the basement of a building and still get a signal ?
it's free
you get what you pay for
there will always be a niche for radio, just like after the advent of television, movies, etc., there is still a niche for broadway theatre, just like the interent won't kill newspaper, but it will make newspaper more diminuitive and change it's venue
old media never dies, it just changes
at one time people used to listen to radio serials before tv "only the shadow knows" etc. now radio is driven by drive time: banter and music
radio changes, but it will never die, there will always be a niche for it, no matter how small or different than what was originally intended
intellectual property law is philosophically incoherent. it is your moral duty to ignore it or sabotage it
As far as I'm concerned, "traditional" radio is killing itself. I finally switched to satellite when I realized I was hearing maybe one song on FM radio while driving to work. It seems like every station has a morning show that insists on talking inanely half the time, then splitting the rest of the time on commercials, inane joke clips that they replay everyday, then maybe a couple of songs. Of course, then I found that the satellite radio still had some talking, but at least I can avoid most of it and just hear music 95% of the time now, instead of 15% of the time I was getting music on FM radio.
Since my early youth back in the stoneages, I've been an eager radio listener. The radio had personalities, and a great mix of the music they loved. But gradually, the DJs stopped playing the music they loved, and was forced into rotating a small set of really annoying "hits" intertwined with an enourmous amount of amazingly annoying advertising. With the recent payola scandals in radio, the spirit is definitely gone.
And this is in Norway. I hear gruesome tales of the situation in the United States of ClearChannel stations.
Podcasting is taking the air back. For the longest time I couldn't be bothered to listen, because it's such a benign concept on the surface (and the term "podcast" is so braindead). But eventually I got myself a $75 mp3 player and started sampling some of the shows, and now I listen every day, to a wide variety of fun and/or interesting shows. With the "Podsafe Music Network", a collection of independent music approved for play on podcasts, growing every day, there's a decent amount of great music in the shows too.
If you want to get started with podcast listening, I recommend setting up Juice and subscribing to Adam Curry's Daily Source Code. It's a show about podcasts, playing (amongst other things) promos for other shows that you may want to listen to. Before you know it, your subscription list has grown plenty. Some of the shows are just plain crap, poorly done, almost perfectly uninteresting, but then some are really worth listening to. Check out Podcast Alley for some of the most popular shows.
"Oppression and harassment is a small price to pay to live in the land of the free." -- Montgomery Burns.
I don't think so. I reckon the BBC will be in the game for a while yet - let me know when the local geek podcast can give me professional production value world music broadcasts, interviews with internationally renowned scientists and artists, history programmes scripted by teams of world experts..... (etc).... without adverts. All effectively for free, and online if you prefer. You can always donate and get the TV shows as well by getting a TV licence - sometimes 126.50 (UKP) a year is an *ouch* but hey divided between 5 of us in the house it doesn't feel so bad.
Here in the UK raido is doing just fine:
*No one wants to set up a music player with new content just for the drive to work.
*The commentary is generally interesting or informative.
*No adverts! Even the commercial stations have far far fewer adverts than the US.
It's no wonder the medium is dying in the US where you have to listen to the same ad over and over again followed by a Rent A Moron yelling *more* adverts at you - just disguised as 'content'. Then, to cap it off, you get to hear essentially a paid musical advert.
Compare this to the UK:
*Radio 1 - not my thing, but they play popular music and talk about popular events.
*Radio 2 - some alternative and older music with some other great programmes.
*Radio 3 - great classical music and discussion about the history and styles and composers.
*Radio 4 - the one true radio station - all the best comedy, programmes to make you think, news that does more than scratch the surface but takes a deeper look. Humphries (morning news presenter) is an abrasive moron, but you can forgive him for winding up politicians.
*Radio 5 - sport, waste of bandwidth, but at least it has no adverts.
*Classic FM - more populsr classical music - adverts no more than once every 5 minutes or so, and no interrupting pieces.
*All the local stations, BBC - no adverts, good local coverage.
*All the local stations - commercial - a bit like US stations, but even they have not managed to sink so low.
If you had that lot available on a device costing $9.50 wouldn't you listen more?
Beep beep.
Because what you get on XM (I've never had/heard Sirius, but this should apply equally) is NOT the same thing as you hear on broadcast.
Sample choices on FM: Alternative, rock, country, or Top 40. Commercials for five minutes every half hour.
Sample choices on XM: All traffic, 80's hits, bluegrass, comedy, each baseball game being played, hard rock, progressive rock, folk rock, classic rock. Twelve different talk stations, from far-right to far-left, sports and news. Commercials on the comedy and talk stations, but that's it.
When you have 200 stations, you have to keep them different, which means... and this is the kicker... you have to DIG DEEPER INTO THE FEATURED GENRE. Example: I like Rush. (I'm a nerd, I'm on Slashdot, whatever. My taste in music is an example, not the argument.) On FM, I hear three or four different songs by Rush, maybe one a day. I'm done with Spirit of Radio for a while, thanks. On XM, on their ProgRock station, I hear obscure stuff from unpopular albums that I like. You won't hear Analog Kid on ClearChannel stations. I also hear other groups who don't get the press who play a similar style of music. This depth of genre (obscure songs from well-known bands and obscure bands) simply isn't available on FM. Hell, I heard Side One of Thick as a Brick by Jethro Tull on XM the other day. The whole thing. It's on the order of 30 minutes long. Nobody on FM will play that - it's not "radio friendly". So I don't get to hear it if I only listen to FM.
That's why I shell out $13/mo for XM. IT'S NOT THE SAME AS FM, and it's a service I'm willing to pay for. When I have the choice and depth that I get from this service available to me for free, that's when Hogan's argument becomes relevant.
Dare to Hope. Prepare to be Disappointed.
Mod parent down. Plagiarist.
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http://science.slashdot.org/comments.pl?sid=13741
Radio died long before the advancement of XM and Sirius.
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Taken from The Myth of Media Piracy: [jmcardle.com]
It died when in 1996, the US Federal Communication Commission changed the laws on radio station ownership, removing the limits on how many stations a single company could own. As a consequence, Clear Channel was able to take over station after station. Within a matter of years, it owned 1,200 stations across the United-States; including 247 of the 250 largest radio markets.[1] This severely limited the amount and variety of new music being played on the airwaves. As Touré, a contributing editor to the Rolling Stones put it, "So now if you can't get through Clear Channel, or you can't get through MTV, how does anybody know your record is out?"[2] The fact is, no one can. Furthermore, polls indicated that youths were being turned off by the lack of fresh music on the air.[3]
Radio seemingly play the same 10 songs over and over. It doesn't help that labels like Sony BMG illegally bribed stations to play the tunes they wanted.[4]
These new technologies represent what radio should be: music. Not the worst crap of the 80s/90s repeated every hour. Unfortunately, these technologies either cost money (Sirius), or have to pay such insane royalty fees that they have no choice but to fall in the realm of illegality (Internet Radio). Did you know that an Internet Radio station has to pay $25,000 in royalties every day if it has 10,000 listeners? [5] Traditional radio on the other hand don't have to pay any royalties.
Sources:
1. http://www.salon.com/ent/feature/2001/04/30/clear
2. http://www.pbs.org/wgbh/pages/frontline/shows/mus
3. http://www.radiodiversity.com/faceofradio.html
4. http://biz.yahoo.com/ap/050725/music_probe.html?.
5. http://www.usatoday.com/tech/news/techpolicy/2002
Could? Try "already have". Every time I get in the car, I listen to the radio for exactly as long as it takes for the radio to load the cassette adapter for the iPod. Funny that usually the 2-3 seconds of radio I hear each time are...either a DJ, or a commercial. I got an mp3 player for christmas back in '99 primarily because I was tired of spending most of my commute listening to commercials, if I wasn't listening to NPR news.; the iPod finally made it practical. So cry me a river for the radio industry which is NOW realizing a market correction that started at least 2-3 years ago.
XM/Sirius is complete garbage; a relative has Sirius in his car, and it drops out all the time; tree cover, bridges, tall buildings. The audio quality is atrocious; the casette adapter for my iPod may eat low and high frequencies...but even a 128kbit mp3 through the casette adapter sounds better than Sirius. Plus it doesn't address any issues except the commercials- it's still crap other people want you to listen to, and not crap you want to listen to :-)
About the only thing worthwhile on radio right now is NPR; the news is superb, and the stuff during the weekends is usually pretty good too (I'm a fan of the old-school radio quiz shows.)
Please help metamoderate.
Satellite radio is totally pointless. Why do you need realtime delivery of prescheduled content?
Because when I'm travelling back from my parents' house in PA to Ohio, I can only hear 1/2 of the Steelers game that is playing. Once I hit mid ohio, if the Bengals or the Browns aren't playing them, then neither are the radio stations.
Don't be so quick to dismiss the fact that there are SOME events that are better enjoyed realtime. It may not fit your lifestyle, but definitely does mine.
Karnal
It's based on proprietary technology which comes from a single vendor.
The startup costs run around $100,000 per station, thus shutting out the few independent station owners that remain.
You can hardly find the HD Radio receivers anywhere, and even if you can, they start at about $500 per.
sig has been sent away for a few small repairs...
There's a lot more cost in buying an iPod than in using a satellite radio server. If you buy 1 cd a month, then that covers the cost of the subscription. If you have an ipod, you have to buy music, either on CD or iTunes, or download it for free on the internet. With satellite radio, you pay $15? I think a great think would be an Ipod that you could put your own music on, or switch over to satellite radio when you got bored of your own music. Kind of like the old tape player walkmans with build in radios.
Anthropic principle: We see the universe the way it is because if it were different we would not be here to see it.
It's not just the technology that "endangers" broadcast radio: it's the industry itself. There are so many things wrong with commercial terrestrial radio, that it's become a joke, and the broadcasters themselves don't seem to realize they've worked themselves out of the market and over-valued the stations so much that no one else could possibly come in an FIX broadcast radio.
Could it be fixed? Certainly. FM Broadcast technology is not inherently sucky. It's quite possible to set up transmitters to provide a killer sound with a nice broad range. Does it happen? Rarely. Station managers want it LOUD so they get heard, and to do it the compress the crap out of the signal and lose all the quality. But it sure is loud when you tune past it! It -sucks- too, but they only care about the advertising dollars their LOUD station brings in.
It's no surprise people have migrated to MP3 players, Sat radio, etc., etc., etc. It's a better alternative. Better sound, and no 40% commercial load.
Personally, I'm waiting for the bubble to burst in that media and the bottom to fall out. Once it does, the stations may get into the hands of people who can actually -do- something good with it.
"You had the time. You had the power. You're yet to have your finest hour. Radio."
Freddie Mercury: Radio Gaga
Never attribute to malice what can as easily be the result of incompetence...
Actually, the US government is pretty much mandated not to compete with private industry. I only found this out recently when a piece of software I wrote for the Air Force looked like it could be useful enough to be used outside of the Air Force itself. I was told that if that were the case, it couldn't be released for free, because by doing so, we could be competing against people in the industry.
Satellite raido is going to go the same way as satellite TV - in a few years time you will have exactly the same crap there when the execs realise that terrestrial raido is dead and they can squeeze out a few more pennies by running adverts.
Huh... I was actually under the impression that they were already doing this. There's a commercial that frequently runs on an FM station I listen to in town, sponsered by ClearChannel, I think, which details the history of radio, leading up to satellite radio where they end with a line somewhere along the lines of "satellite radio where you pay for installation, pay for subscriptions and now? *dramatic sound effect* There's commercials." I guess that was just FUD?
Myself, I still enjoy broadcast radio. I think they key is that I listen to classic rock and classic country. The Classical X stations usually employ about three decades of material to work with and they've weeded out a lot of the crap. (Was it Stranger in a Strange Land where one of the characters claims he likes classical music because they've had 300 years to weed out the crap?) Because they're both local stations, you feel somewhat connected to the personalities because you'll see them at the local mall or at city events. Too, you get breaking local news including which roads have been closed down by accidents. I actually don't like the "50 minutes without commercials" stations because they then have a big clog of commercials later on. I can deal with a commercial every few songs. Again, local talent is often being utilized for the commercials, so you have less of the feeling of being spoonfed generic copy.
This sig has absolutely no significance and serves only to take up screen space and waste the time of the reader.
...As I soon realized on 9/11. At the time I was a PhD student in a London University. The short hop to the London Internet exchange and bandwidth afforded to my office and Lab meant I had given up on analogue radio and TV and was using news web sites, real player news clips and streaming internet radio of major radio stations. When the disaster unfolded ALL of these technologies failed on me (news sites no longer loaded, streaming radio would not buffer) and I had to dust off the old radio discarded at the back of the lab to get any information as to what was happening. Do not underestimate the usefulness of the old radios.
I seriously think that radio in it's traditional sense is already dead, it just hasn't stopped moving yet. Podcasts have replaced it for me, I even get my old favorite radio shows as podcasts now (from the same makers no less).
Lots of people don't have access to podcasts yet but it won't be long until they are easier and more accessible then radio.