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Sony Repents Over CD Debacle

schnikies79 writes "Sony BMG is rethinking its anti-piracy policy following weeks of criticism over the copy protection used on CDs. The head of Sony BMG's global digital business, Thomas Hesse, told the BBC that the company was 're-evaluating' its current methods. This follows widespread condemnation of the way anti-piracy software on some Sony CDs installs itself on computers. The admission came as Sony faced more censure over the security failings of one of its copy protection programs."

26 of 227 comments (clear)

  1. Not too hard by bnet41 · · Score: 5, Insightful

    This isn't difficult to figure out, and I am not sure why the music companies are having trouble with this.
    DRM can't work on CD's that need to play in a normal CD player. Basically any attempts to install the DRM software can be thrawted, so basically they hope they can fool you into installing something. Well, thats ok I guess, but then the software needs to do all sorts of wacky things to make sure nothing can override it in Windows. All can be defeated by a Linux machine, or a Mac as the software doesn't work on those, and also we all know about the shift-key for auto-run.
    I am waiting for the industry to force us all to buy new cd players so they can create some super secure format.

    1. Re:Not too hard by dgatwood · · Score: 2, Insightful
      As long as there is at least one audio CD player still in active use, the data format will have to be compatible with that of an audio CD or customers will return them in record numbers as being defective. So no, HD-DVD and Blu-Ray are irrelevant. GP is both correct and irrefutable.

      --

      Check out my sci-fi/humor trilogy at PatriotsBooks.

    2. Re:Not too hard by jonfelder · · Score: 4, Insightful

      I guess all those round CD things are getting returned because they don't work in cassette players.

      All they have to do is provide some sort of incentive for switching to the new format, and before long there will be more people using the new over the old.

    3. Re:Not too hard by mooingyak · · Score: 2, Insightful

      CDs were able to do things that cassettes weren't. Maybe there will be things that a new format might allow that isn't possible on a CD now, but I can't think of any overly compelling ones (and yes, I had been able to think of the most obvious advantages of CDs before they came out).

      --
      William of Ockham had no beard. The most likely explanation is that it was chewed off by squirrels every morning.
    4. Re:Not too hard by happyemoticon · · Score: 4, Insightful
      I am waiting for the industry to force us all to buy new cd players so they can create some super secure format.

      And as long as it has a component audio out, I can rip it.

      They have all sorts of plans, the least of which would make even the most level-headed person strap tinfoil onto their head and genitals. However, they've sold us so many damn gadgets that they just can't do it. What they really want is for every single device to have DRM hardcoded in it, so it can pick up watermarks in copyrighted content and blink them out. For example, your camcorder would not work when pointed at the television, or would put a censor box over it.

      Of course, it's not going to work any time soon. Even some middle-aged people I know, who are barely computer literate, own digital cameras, digital camcorders, dvd burners, and HDTVs. You tell these people they're going to have to replace all of their I/O devices, and possibly their amplifier, speakers, and cables, and they'll ask, "Oh, is it better," and of course the bottom line will be "No, it's far more sluggish because of all of the decrypting that it needs to do," despite what the sales/marketing slimeballs say, they'll say, "Fuck you, I don't want to spend 20 grand replacing all of my equipment," more than likely. Also, it'll require total industry collusion and a complete exclusion of any pre-East Fork devices.

      What strikes me as the most profound absurdity, though, is that the world has fundamentally changed, and they need to create an artificial environment in which their outmoded business model can still function, rather than changing with the times. It's like adding more and more life-support systems to a person who's braindead and rapidly dying - no matter what you do, you can't cheat the inevitable.

    5. Re:Not too hard by pyrrhonist · · Score: 4, Insightful
      All they have to do is provide some sort of incentive for switching to the new format, and before long there will be more people using the new over the old.

      The odd part is that we've already had two high quality audio formats for years now: DVD-Audio and SACD. Neither of those formats are selling very well.

      --
      Show me on the doll where his noodly appendage touched you.
    6. Re:Not too hard by Anonymous Coward · · Score: 3, Insightful
      The odd part is that we've already had two high quality audio formats for years now: DVD-Audio and SACD. Neither of those formats are selling very well.
      You know why this is? People are now demanding different things.
      • Cassettes -> CDs = Better quality sound and slightly easier to use.
      • CDs -> SACD/DVD-A = Better quality sound (again).

      The thing is, most people are happy with the sound of CDs, and even 128kbps mp3s. What people now want is flexibility / portability. They want to listen to them on the hifi in the lounge, the computer in the basement, in the car and on their mp3 player. The people are pushing in one direction and the labels/RIAA are pushing in the other.
    7. Re:Not too hard by ENOENT · · Score: 2, Insightful

      It's easier than that. They'll just ban Linux.

      --
      That's "Mr. Soulless Automaton" to you, Bub.
    8. Re:Not too hard by Scoth · · Score: 5, Insightful

      There's a problem though. I agree with your reasoning inasmuch as replacing equipment without any benefit except the DRM. If you're leaving the functionality the same but adding a layer of "protection", which requires large expenditure, then it's not going to fly. However, when a new generation of foo comes out, and everything in that new generation has DRM, then there's a problem. Let's say Blu-Ray or HD-DVD or whatever comes next has legislatively-enforced DRM in every component. Now to avoid it not only do you miss out on DRM, but the entire new generation of equipment. Eventually more and more content will be phased over to the new technology and you're faced with the situation of upgrading, or being left behind. Now I know some people still trucking along with Windows 98 on a P2 because it's all they need and they refuse to use XP, but how many people have you met that still use 8-track and/or cassette exclusively because they hate CDs? Even with VHS tapes it's getting harder to find new releases available on them.

      That's pretty much what it comes down to. Not only do we have to prevent current-gen from getting replaced with DRM'd crap (possible to prevent, even easy), but we have to watch out for next gen too. And that's where we have to look to.

    9. Re:Not too hard by dgatwood · · Score: 2, Insightful
      More like:

      Cassettes -> CDs: noticeably better quality and much better ease of use.
      CD -> SACD/DVD-A: theoretically better quality outside the range of human hearing, and better bit depth that gets compressed away when listening in your car anyway.

      In other words, major benefit in one case, no perceptible benefit in the other. Seems perfectly straightforward....

      --

      Check out my sci-fi/humor trilogy at PatriotsBooks.

  2. Re-evaluation != repentance. by mellon · · Score: 4, Insightful

    What I'd like to see is Sony doing a cost/benefit analysis for this fiasco and realizing that they actually lost more money dealing with the aftermath of this mistake than they could possibly have lost from "piracy."

    Unfortunately, I haven't seen any honest CBA's out of the music industry, so I'm not holding my breath.

  3. Re-evaluation by Gryle · · Score: 5, Insightful
    the company was "re-evaluating" its current methods.

    Translation: We're trying to figure out how not to get caught next time.

    --
    Only two things are infinite, the universe and human stupidity, and I'm not entirely sure about the universe - Einstein
    1. Re:Re-evaluation by NickFortune · · Score: 2, Insightful
      Yup. I trust their "repentance" like I trust their rootkit uninstallers.

      Let me be amongst the first[1] to say "yeah, yeah, yeah, like we haven't all heard that before!"






      [1] The first million or so, that is. Obviously.

      --
      Don't let THEM immanentize the Eschaton!
    2. Re:Re-evaluation by Kjella · · Score: 5, Insightful

      Translation: We're trying to figure out how not to get caught next time.

      Translation: Next time we'll want it built into the machine, not as a trojan but as a feature. A "trusted computing" machine is pretty much like being rooted. Your system appears to work, but there's some files (protected by the rootkit) that you can't seem to read/copy/move/delete/execute as you would like to. It'll come complete with "call home" features you can't read or control, since you're basicly running executables on blind faith and if you don't it could disable several features. Yay for pre-rooted computing.

      --
      Live today, because you never know what tomorrow brings
  4. Allow me to translate Sony's response. by gasmonso · · Score: 4, Insightful

    Dear consumer, we regret that we were caught releasing this abomination to you. We really don't believe in fair-use and will do everything in our power to prevent law abiding consumers the right copy their songs freely. We will invest more time and money developing a more secretive method of copy protection. Thank you for your understanding and we take comfort knowing that you'll forget about this in a few months. Have a nice day.

    gasmonso http://religiousfreaks.com/
  5. Sony doesn't care. Probably never has. by kcbrown · · Score: 5, Insightful
    They may be "reevaluating" their methods, but you can bet what that really means is that they're investigating less visible means of achieving the same thing: as much control as possible over how you use the music you purchase.

    Sony certainly isn't "repenting" over this. Not at all. They don't care, and haven't for a long time.

    I expect to see more of the same shit from Sony. They'll claim they're "changing" but in reality nothing will change.

    --
    Use 'slashdot stuff' in the subject line in any email you send me if you want to get past the spam filter.
  6. No need for a cost/benefit analysis by Anonymous Coward · · Score: 5, Insightful

    Neil Diamond's new CD opened in the top ten, then sank down into the mid 50's the following week when the news about Sony DRM hit. Same goes for new CD's by their other major stars. The artists this affects are already mighty pissed.

    Do you think that Sony is tripping all over themselves apologizing for the DRM fiscao hand-in-hand with the Free Software Foundation because they give a shit about your computers? Read the numbers in Billboard - Sony sure as hell does.

  7. Sony is sorry alright... by SengirV · · Score: 4, Insightful

    ...Sorry they got caught. That is it. Why do you think they have been trying to push their own crappy MP3 type format? To get you to buy all new hardware that WILL work with their form of DRM. The best thing we can do as a customer base is to avoid all Sony CDs like the plague. It's the only thing they can possibly understand.

    --

    Prof. Farnsworth - "Oh a lesson in not changing history from Mr I'm-My-Own-Grandpa!"

  8. Soon installed by default by msbsod · · Score: 5, Insightful

    What bothers me most about the discussion is that DRM (restriction of consumers' rights), rootkits (hiding certain software), spyware (online monitoring), trusted computing (owners denied access to their own computer) and all that crap will be part of the next Microsoft Windows release. Soon companies like Sony will no longer have to distribute malicious CD. The malicious software will be installed on most PC's by default. Heck, even the signals over the monitor cables and be encrypted. The future already arrived with some products. Popular DVD players for PC's do not play some DVD's if the TV output of a graphics adapted is enabled (this is absurd!). Proprietary file formats require Internet access so that companies can monitor everybody and, if they wish, deny access. People are buying such products. Most people do not know what they buy, because the mass media are either in one bed with those who advocate the malicious software or they are completely blind. Sony rootkits are just the beginning.

  9. Insufficient response by keraneuology · · Score: 5, Insightful
    They didn't go far enough.

    Saying they're sorry is not enough.

    Being sorry is not enough.

    Understanding that they were wrong is not enough. (Though I doubt that they actually grasp this concept... Sony's executive and official remarks along the lines that since most people don't know what a rootkit is therefore they shouldn't care about one fairly accurately indicate the corporate culture over there. They aren't sorry that they did wrong, they are sorry that they had to listen to their customers and non-customers alike whining about the situation.)

    I want somebody fired over this. The president would be great, but handing a sacrificial pink slip to a VP would suffice. Such a great and monumental screwup - including the intentional introduction of inadvertant (no, not a contradiction) security holes onto the computers of the people who are paying their salaries is, IMNSHO, criminal, but fat chance of charges ever being pressed. I'm sure the execs would fire their assistants for putting Splenda (tm) in the morning coffee instead of Equal or printing out the day's email in 11.5 New Roman instead of 12 Times, but when it comes to something that actually matters not a demotion or even a negative review in the executive's employment file. In fact, I'll wager the screwup who gave the green light to this whole project still gets a fat six figure bonus for "great" performance.

    If Sony wants my money again they they have to can an exec and have security escort him from the building. If all sony music fans followed suit then a message would be sent loud and clear that this abuse of the customers will not be tolerated and execs throughout the industry would understand that what they do may actually have ~gasp~ consequences.

    --
    If the g'vt kept the data on you that google does you'd better believe you'd be calling it "doing evil"
  10. Sony isn't a sentient being!!!! by vertinox · · Score: 1, Insightful

    Sony Repents Over CD Debacle

    Sony could no less repent than a rock on the ground. Unless you have some type of being that feels emotions then stop trying anthromorphize corporations.

    --
    "I am the king of the Romans, and am superior to rules of grammar!"
    -Sigismund, Holy Roman Emperor (1368-1437)
  11. Re:New Format Players by finkployd · · Score: 2, Insightful

    When has this ever happened? (something customers not wanting being forced upon then, then removing a popular alternative)

    I'm not saying it couldn't happen, just that what is just more likely is that the vast majority of people will simply download and burn rather than buy the newer, (most likely) more expensive, less useful, DRMed media. Everyone has CD burners, everyone has CD players in their car, and everyone has cd players at home (by "everyone", I mean everyone in the music buying demographic).

    For something to replace that, it must offer a clear and desirable advantage over CDs, the way CDs did over tape and the way DVDs did over VHS. Since the sound quality isn't going to get any better, what value ad could you possibly provide to get people to switch?

    Finkployd

  12. Repent? by Snorpus · · Score: 4, Insightful
    I don't see repent in "reevalutate."

    I don't see "We're sorry." I don't see "We were wrong." I don't see "We promise we won't do it again." I don't see "Please forgive us."

    All I see is "We're going to think about how we do this in the future."

  13. Re: Um, Please don't fix this design problem... by Harodotus · · Score: 2, Insightful

    The very last thing we here at the Slashdot community is gripe about DRM in a way that comes up with a do-able (or even semi-doable) solution.

    In general I think that locked down DRM is not an unsolvable problem, it's just that I'd like to believe the really good engineers won't sign up to create such an evil technology.

    If we here at Slashdot put our heads together and gripe in a manner that solves it (to better mock them), and then that design leaks to the MPAA/RIAA. Well then we'd have nobody to complain to but ourselves...

    Lets let somebody we already hate, such as Microsoft or SCO, write it and then we can go blissfully finger-pointing in our usual smug and superior manner.

    --
    Its not users who are broken, it's systems not taking account their likely behaviour and fixing it technically.
  14. cheaper prices by zogger · · Score: 3, Insightful

    The RIAA folks could get people to switch to the new drm'ed format easily by using human nature-greed. Cheap sells. Witness Walmart. It works. By offering the disks much cheaper than standard disks are today they could influence the hardware market. Store shelf, old CD title, 20$, new DRMed disk that needs the new DRM'ed hardware, same title, 3$. Something like that, side by side. They could easily drop prices to only 10% (whatever) of what they charge now (which is what they should be doing business-ethically and then there would be no problems really), sort of a generational loss lead. the first few years they could dump the hardware cheap too for that matter. Want the cheaper discs with DRM,OK then, they work in these approved players, etc. A few years later, poof, a done deal. Millions will adopt and adapt. Cheap *works*. And because the music industry is by and large a closed shop cooperating monopolistic cartel, if they all did it at once, well there ya go, a fait accompli. You combine that with increasingly severe laws for "piracy",which is happening,and you now have the carrot and the stick approach, a time tested workable solution. You won't get everyone, but if you get the bulk of them, you win. They have the organization, the cash and the bribery expertise with congress. How are they going to lose eventually? The US in particular has an offical economic position of a raging hard on for "IP" protection, because we have decided manufacturing tangibles is passe. Copyrighted music is right up there in that scene.

      They really don't care much yet in the "developing world", where copying is even more widespread and common, because there's not much cash there anyway for full price disks, so for now if they strictly enforce it law-wise and do the loss lead concept, they could conceivably win in the developed world where there's still serious cash to be grifted.

    The music industry isn't in the "Music" business, they are in the music "Distribution" business. It's easier to see how they think if you look at it from that angle.

  15. Re:Sony BMG and Sony Music by DreamerFi · · Score: 2, Insightful

    That's his problem, not mine, isn't it? I mean, they decided to use the "good name" of sony in both companies, and now they get the bad part of name recognition as well. It would be silly of them to expect only the positive effects of name recognition to work.