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Behind a Steve Jobs Keynote

Posted by Zonk on from the go-talk-to-a-few-million-people-you'll-get-the-hang-of-it dept.

Shree writes "The Guardian has an article about what it takes to prepare that smooth Steve Jobs-style keynote. When Steve launches iPhoto and says 'here we have 5000 or so photos', he actually means here we have 5000 or so carefully picked photos ... " From the article: "Objectively, Apple Computer is a mid-sized company with a tiny share of its primary market. Apple Macintoshes are only rarely seen in corporate environments, and most software companies don't even offer Apple-compatible versions of their products. To put it another way, Apple is just bit larger than Cadbury-Schweppes and about the same size as Nike or Marks and Spencer in terms of annual sales. Such comparisons come up short in trying to describe Apple's place in the world of business, because they leave out a key factor: Steve Jobs."

5 of 424 comments (clear)

  1. and what a job he does... by brabo · · Score: 0, Offtopic

    And owning apple-stock would make you ponder; who will lead apple/my money after steve goes away..? he won't be there 4 ever, will he?

    But as for now, he *does* put apple on the map!! Go Steve!!!

    --
    --- 'Pain heals, chicks dig scars... glory... lasts for ever!' -- "Footstep" Falco
  2. Great Story by JWW · · Score: 0, Offtopic

    I digg

    Oh wait...

    This story has been on digg TWICE already. /.'s a little slow on the uptake here.

  3. Sex tapes of Jobs by kfaroo · · Score: 0, Offtopic
    ... there a ton of sex tapes going around the internet

    Ooh, really? Can someone point me to where I can find some?

  4. Re:How you deliver is important by mcwop · · Score: 0, Offtopic

    Show rocked. I am lucky to be old enough to have seen many cool bands in the day. DK, Bad Brains, Black Flag - seen all these and more in the early 80's.

    --

    "I don't think it's selfish, to eat defenseless shellfish." -NOFX

  5. Re:you're right - Apple is overpriced by dreamer-of-rules · · Score: 0, Offtopic

    "BMWs are way overpriced! So are Hondas. Really, you can find used cars for just a few hundred dollars that will drive on more roads and take any kind of engine oil."

    "BMW and Honda should just fold. Nobody takes them seriously, and their products are way overpriced. Also, hybrids are a waste of your money because at todays prices, you only break even on gas prices after five years. Design, comfort, size, color, leather, safety, and appearance aren't quantifiable and are pointless expenses."

    "If you like BMW, you're just a fanboi and have been duped by the vast marketing machine. Sucker."

    --
    Everyone is entitled to his own opinions, but not his own facts.