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Google Jumps into Radio Advertising

Luke PiWalker writes "Just days after Microsoft announced its online advertising entry, Google has announced their entry into the radio industry. Google announced today that it has signed a deal to purchase dMarc Broadcasting Inc. for a cool $102 million. The deal will allow Google to enhance its presence in the advertising industry over to the radio industry. What's even more interesting is that Google says it plans to integrate its highly successful AdSense program with those from dMarc. The Google and dMarc deal is expected to close at the end of the first quarter, 2006."

5 of 97 comments (clear)

  1. Well by Hopieopdepaus · · Score: 5, Informative

    People who didn't read this yesterday (http://slashdot.org/article.pl?sid=06/01/17/18132 01) happily thank you for the reminder.

  2. WHAT DO WE DO by i8puppies · · Score: 4, Funny

    Crap crap, Google isnt on the front page anymore!
    QUICKLY! REPOST BEFORE ANYONE NOTICES!

  3. Don't bother ScuttleMonkey by Anonymous Coward · · Score: 4, Funny

    Just take one of those Trauma Pills and it will all be beter tomorrow.

  4. Look at the link! by putko · · Score: 4, Interesting

    Look at the link on the submitter:

    http://www.playfullyclever.com/

    And then you'll see articles like this one:

    "The Problem With Slashdot
    Everyone seems to be bitching about Slashdot these days. Whether it's dupes, digg farming, **Beatles-Beatles spam, or even yours truly, everyone has something to whine about. The problem is that none of these things are really the problem (oops, that's a thinker, don't hurt yourself slashbots)...."

    So it seems this guy is working in the spirit of http://anti-slash.org/ -- but even sneakier -- the guy gets a dupe posted, where it links to his "how to fix Slashdot" webpage.

    What a PLAYFULLY CLEVER bastard!

    --
    http://www.thebricktestament.com/the_law/when_to_s tone_your_children/dt21_18a.html
    1. Re:Look at the link! by ObsessiveMathsFreak · · Score: 4, Insightful

      Mod parent redundant. Taco has already addressed this:

      Mod Grandparent Up. Taco posted a story on story selection. No one has actually gotten around to doing anything about it yet. This is the second virtual dupe by ScuttleMonkey in under 48 hours.

      Please stay on-topic. :)
      With dupes this blantant, the dupe is the topic. Anyone who mods "dupe" posts as offtopic, clearly doesn't understand how this site functions.

      --
      May the Maths Be with you!