Slashdot Mirror


Intel's New Architecture Too Late?

rts008 writes to tell us that TG Daily has an interesting interview with Randy Allen, AMD's vice president of the server products division, about (among other things) AMD's recent stellar fourth quarter numbers. From the article: "Responsible for that shrinking lead is especially AMD's server products group. Intel's CEO Paul Otellini recently acknowledged that Intel had to give up market shares to AMD and will likely be forced to hand over more shares until the next generation of server chips arrives. [...] AMD's Randy Allen explains in this conversation with TG Daily why he believes that Intel will need much more than a new processor to be able to slow AMD's growth."

26 of 226 comments (clear)

  1. And this is a surprise? by joib · · Score: 5, Funny

    AMD exec says AMD is better than its competitor. Earth shattering news!

    1. Re:And this is a surprise? by Overly+Critical+Guy · · Score: 3, Insightful

      Well, for some reason, everyone on Slashdot has a hard-on for AMD no matter what they do. Intel's new laptop chip is keeping up with a desktop Athlon64 3800+ X2, and Intel's 64-bit desktop chip Conroe with 4MB cache is ahead of schedule and due this summer. It's cool AMD took some market from Intel last year, but Yonah is kicking butt, and the coming redesigned Merom/Conroe chip means this year is a big one for Intel. Meanwhile, AMD still has yet to get 65nm going. So, I don't get the constant AMD obsession, but that's just me.

      --
      "Sufferin' succotash."
  2. question by B3ryllium · · Score: 4, Interesting

    I heard from someone that the Pentium-M is better than any of AMD's offerings for mobile CPUs; is there any truth to this?

    I know that the new MacBook is running on the Core Duo line, and I understand that's a whopper of a mobile CPU, but I thought that AMD had a strong competitor to the Pentium-M?

    1. Re:question by Saven+Marek · · Score: 3, Informative

      I heard from someone that the Pentium-M is better than any of AMD's offerings for mobile CPUs; is there any truth to this?

      No its incorrect. the AMD mobile CPUs still outperform pentium M and their offspring currently the core duo and core solo chips. So the AMD ones are still out in front.

      The only difference is the AMD laptop chips use more power, but you can always plug in somewhere and recharge so really this is no disadvantage.

    2. Re:question by Anonymous Coward · · Score: 3, Informative

      I know that the Pentium M wins in battery life. Additionally, if it means anything, January's issue of Maximum PC compared an AMD Turion 64 MT-28 with an Intel Pentium M 740 using some benchmark tests, and concluded that the Pentium M was better overall.

    3. Re:question by man_of_mr_e · · Score: 5, Interesting

      All the statistics i'm seeing show that the Core Duo beats the Turion hands down by as much as 25%. Also, the Pentium M outperforms the Turion as well. For example:

      http://www.tomshardware.com/2006/01/16/will_core_d uo_notebooks_trade_battery_life_for_quicker_respon se/page16.html

    4. Re:question by Anonymous Coward · · Score: 3, Insightful

      The Pentium M has a superior performance/power profile than the Turion. Merom will improve this considerably, while AMD's offerings in the mobile market won't change much. AMD has nothing in its roadmap that is really competitive with the post-Yonah Core line in terms of efficiency in either the mobile or desktop markets. Yonah is already almost clock-for-clock equal in performance with the X2, and it doesn't even have an on-die memory controller. Conroe and Merom will almost assuredly turn the tables on AMD for the immediate future in performance.

    5. Re:question by d99-sbr · · Score: 3, Interesting

      The only difference is the AMD laptop chips use more power, but you can always plug in somewhere and recharge so really this is no disadvantage.

      Right. I take it you've never used a laptop? Power usage is everything in todays laptop processors, as their speed is generally more than ample. My ThinkPad has a 1.2 GHz Pentium M, but according to the Gnome CPU speed panel it usually hovers around 600 MHz.

      Personally, I'd trade speed for lower power usage any day of the week, and I'm sure many feel like I do.

    6. Re:question by Frodo420024 · · Score: 3, Insightful
      I heard from someone that the Pentium-M is better than any of AMD's offerings for mobile CPUs; is there any truth to this?

      As usual, the truth is more complex than a mere 'Yes' or 'No'. Yes, Intel has the performance edge with their dual-core M chips. Yes, AMD has a great laptop chip in the Turion, with performance ratings in the 3000-4000 range, while keeping power consumption low.

      Friends of mine have Centrion-based laptops and complain about excessive fan noise. I'm the happy owner of an Acer Turion-based laptop, which only activates the fan when I'm stressing the CPU.

      It's all relative. AMD has the lead on price/performance and does well in power management. Intel has the lead on raw performance, and (in some designs) in power management - but at the expense of performance. I find that the Turion offers a balanced compromise between the parameters, at a fine price point.

      --
      I'm in a Unix state of mind.
    7. Re:question by Bloater · · Score: 5, Informative

      > The only difference is the AMD laptop chips use more power ...

      No they don't. They have a higher quoted TDP, but that number is an engineering choice, AMD typically quotes a higher TDP for the same power consumption. AMD is crrently shipping two versions, one of which has a TDP of 25W that under typical use comes in at about 17W (slightly better than the equivalent Intel part even though the AMD part has its memory controller counted in that while the Intel part doesn't). Practically this means no difference to battery life given that the rest of the system is the same (except the northbridge, of course). And you get better performance with a Turion 64 processor for everything except video transcoding. When we see 64 bit optimised encoders, I expect that to change too. It is pissing me off how long it is taking to get hand-optimised AMD64 routines for tight inner loops in various common algorithms.

    8. Re:question by ponos · · Score: 3, Interesting
      In terms of absolute performance, I believe AMD's chips are fine. But in terms of performance per watt, they are absolutely horrible. Intel-based machines will run much cooler and quieter, and last a lot longer on batteries, simply because the CPU is enormously more efficient.
      Works like "horrible" or "enormously" are a bit excessive, don't you think? It's not like the AMD notebooks run for 30 mins and the Intel ones for 8 hours. This review (http://www.mobilityguru.com/2005/09/06/the_turion _64_inside_story_part_ii/page13.html) for example shows competitive performance from a Turion notebook. As a matter of fact, the Turion has a longer battery life when playing games even though it carries a slightly smaller battery. I am prepared to accept that the "Centrino" architecture has been polished (and this includes the design of the whole notebook, battery selection, accessories etc) and Centrino notebooks may be better overall--not just because of the chip. Furthermore, I even expect intel chips to have slightly longer battery life (despite the review that I linked above!). But the difference is slight, not enormous, and may change in the future.

      P.

  3. TechWeek: AMD Wakes the Sinking Giant by $exyNerdie · · Score: 4, Informative
  4. Creative uses of our legal system by Mrs.+Grundy · · Score: 5, Insightful
    TG Daily: It has been a few months since AMD has filed an antitrust complaint against Intel. Given the media exposure of this move, do you already see an impact on your sales?
    Allen: Absolutely

    Don't you just love it when a corporation thinks our legal system is just another subsidiary of their marketing department.

  5. Re:All I want to know is... by CDMA_Demo · · Score: 3, Insightful



    Both Intel and Advanced Micro Devices Inc. released dual-core desktop processors in 2005, but consumers are just now beginning to upgrade into the realm of increased hypertasking efficiency. The transition hasn't been entirely smooth--particularly for Intel, whose Pentium D series of dual-core processors was the target of frequent snipes from technocritics disappointed by the limitations inherent in processors' architecture.
    From: http://www.informationweek.com/industries/showArti cle.jhtml?articleID=177102302

    Basically it boils down to this: servers like 64-bit processors, and AMD simply beat Intel when it came to affordable 64-bit computing. At the same time, AMD enjoys more support within the Linux/Unix community. Windows64 took ages to arrive and anyone who wanted a 64-bit server in the meantime simply bought AMD and installed linux. In the dual core deathmatch, once again AMD fragged Intel multiple times over.

    And next gen is just a politically correct way of saying, "we are simply making all this faster than ever". The CPU equivalent of next-gen should be more like Nintendo's Revolution than like XBox 360. Alpha64/AMD64 were next-gen, dual cores were next-gen. But now, there seems very little "real" next gen CPUs in line. Intel's house is built of cards.

  6. Comment removed by account_deleted · · Score: 4, Interesting

    Comment removed based on user account deletion

  7. I'm a huge AMD fan but.... by theheff · · Score: 5, Interesting

    You have to give Intel credit for ruling the mobile CPU market. AMD doesn't even come close in this area. And with everything becoming lighter, smaller, more portable, and dependant on lower power consumption... you can't count Intel out at all. Perhaps we're starting to see two companies that used to compete directly with the same kinds of chips begin to specialize at what they do best: performance for AMD and mobility for Intel.

  8. Cyclical industry, this by asliarun · · Score: 4, Insightful

    In all the flamewars that will ensue, i think the one thing to note is that the CPU industry is very much a cyclical one, especially for the big players. While a design mistake by a small company might potentially be fatal (or get taken over by a bigger competitor), big companies can afford some minor slip-ups and still come back strong. The only problem is, the cycle is usually big (at least in internet terms, which is more like dog-years), and it easily takes a large corporation a few years to do this. All said and done, both these companies have their traditional strengths and selling points that are fairly distinct (process technology vs architecture, features and stability vs performance and value for money) etc. Given these unique USPs and perceptions that these companies have developed and nurtured over the years, it will always be a see-saw battle, IMHO. Of course, these perceptions also change over time, but again, it takes time and even this is cyclical as well.

    One more thing: Can we please have a genuinely unbiased discussion/argument, for a change, please??

  9. AMD shouldn't get too cocky by 99luftballon · · Score: 3, Insightful

    The Opteron strategy was a masterstroke and they have the edge in the technology battle for the fastest processor. But the company has a long way to go before it beats Intel.

    I particular getting dual core onto the desktop first isn't going to be as big a coup as AMD thinks. Business generally doesn't seem to want dual core desktops yet and is certainly unwilling to pay a price premium for it.

    So while Craig Barratt sidelined everyone with the Itanium processor AMD got the edge, but they may not keep it...

  10. Re:Here's the short answer... by bersl2 · · Score: 5, Informative
    I heard from someone that the Pentium-M is better than any of AMD's offerings for mobile CPUs; is there any truth to this?
    Yes

    You don't say in what way, so I will. IIRC, The Pentium M is ever-so slightly better in integer ops, but it gets creamed in floating point. Yes, this is fixable.

    I know that the new MacBook is running on the Core Duo line, and I understand that's a whopper of a mobile CPU, but I thought that AMD had a strong competitor to the Pentium-M?
    No

    You are giving a very incomplete answer. AMD has a line of very low voltage K8 chips called Turion (yes, the name's questionable, but that's nothing new when it comes to brands in the processor world). The most efficient run at about 25W, but unlike with the P-M, this figure includes AMD's on-die memory controller, while Intel defers that extra power cost onto the board logic. Also, one of them (I can't remember which) reports wattage at peak value, and the other at typical value.

    The only way you are at all correct is that Turion adoption was slow, because IIRC laptop manufacturers, for whatever reason, do their redesigns at the beginning of the year, and they missed this opportunity last year (or the year before, whichever) because they couldn't introduce the Turion in time.

    Roughly, Turion laptops get 3:30 to a comparable Pentium M laptop's 4:00.
  11. Re:cats and bags by DigiShaman · · Score: 3, Funny

    Last time I tried putting a cat in a bag, I ended up getting my face clawed.

    I'm trying make this into an analogy. I can't. But cats and bags just dredges up bad memories.

    Carry on.

    --
    Life is not for the lazy.
  12. Re:All I want to know is... by asbjxrn · · Score: 5, Informative
    I wish I could say I remember but I am probably imagining reading people talkinga bout quad core processors eventually. Could that be the next step in the march forward?

    Uh, Sun have a 8-core cpu for sale right now. See their t1000/t2000 servers.

  13. Re:AMD doesn't have a response to Core by Lonewolf666 · · Score: 4, Interesting

    Depends on how much AMD will gain from going to 65nm.
    The Conroe is indeed quite promising. Assuming it will have the same performance per clock speed as the Core Duo and be clocked a bit higher, it will match the best AMD dual cores existing now in performance. And it might be cheaper due to the smaller die size.
    But AMD also made a nice step ahead when they went from 130 nm to 90 nm. If they can repeat this with their upcoming 65nm process, they might be able to stay ahead.

    --
    C - the footgun of programming languages
  14. I am an AMD fan BUT ... by xdesk · · Score: 5, Insightful

    While I am a strong AMD (and generally "underdog") fan and I have predicted 2005 as a good year for AMD , I am afraid that 2006 can still bring surprises ... some good but many potentially bad ...
    My analysis:
    1. AMD will probably remain the leader on desktop machines at performance/$ and maybe (but not so certain) on performance/watt and overall performance;
    2. however AMD is still far behind Intel in the notebook market, and totally out of the picture in the "thin and light" segment - that should become an important target for AMD!!!
    3. more important AMD seems far behind Intel in the 65 nm transition - and without that 2006 can be a bad year for AMD;
    4. the problem is not so much the speed gain on 65 nm but more on the L2 cache (which remains far behind Intel) and MOST IMPORTANT OF ALL on the PRICE - AMD is slowly giving up the most important weapon they had against Intel and without some cuts on price for the X2 line AMD might seriously loose market share to Intel in 2006 !!!

  15. price - not very important by nido · · Score: 3, Interesting

    and MOST IMPORTANT OF ALL on the PRICE - AMD is slowly giving up the most important weapon they had against Intel and without some cuts on price for the X2 line AMD might seriously loose market share to Intel in 2006 !!!

    Real world experience with marketing demonstrates that there are much more important things than 'price' in selecting a product. Wally World puts their cheapest "microwave" in the main trafficways. Mesmerized Customer says, "hey, good idea, I could use a new 'microwave', and damn, this thing's dirt cheap. But it's probably a POS, so I wonder what else they have..." Then they go into the isle and pick out a more expensive microwave, which has a significantly higher profit margin for WW, which is probably cheaper elsewhere (source: Frontline documentary on WalMart).

    If price is all you push, your company will end up like General Motors ("We just lowered the sticker price on EVERYTHING!"), mismanaged into the ground, and have to give away your product at a loss...

    --
    Learn the rules so you know how to break them properly.
    www.teslabox.com
  16. I have learned something by reading this thread! by ZenShadow · · Score: 4, Funny
    What I have learned:

    1. Intel has faster processors than AMD.
       
    2. AMD has faster processors than Intel.
       
    3. Intel has better battery life than AMD.
       
    4. AMD has better battery life than Intel.
       
    5. Intel dual-cores do better than AMD on multi-tasking.
       
    6. AMD dual-cores do better than Intel on multi-tasking.


    I never knew that having all the facts could be this simple! Thanks, Slashdot!

    --S
    --
    -- sigs cause cancer.
  17. Please stop the zealotry... by Deviant · · Score: 4, Insightful

    I know that every time I read any article that mentions AMD v Intel that there will be people from the AMD side that come on and say there is not a single compeling Intel product and no reason to have a non-AMD processor in anything. I saw similar zealotry in the comments to anandtech.com's review of the processor - and they are a pretty unbiased and trustworthy source. Here is what they had to say...

    "Our initial analysis still holds true, that for a notebook processor, the Core Duo will be nothing short of amazing for professionals. Looking at the performance improvements offered everywhere from media encoding to 3D rendering, you're going to be able to do a lot more on your notebook than you originally thought possible (without resorting to a 12-pound desktop replacement). In the past, power users on the go had to sacrifice mobility for CPU power, but with the Core Duo, that is no longer the case ... We continue to see that the Core Duo can offer, clock for clock, overall performance identical to that of AMD's Athlon 64 X2 - without the use of an on-die memory controller." And it accomlishes this with power consumption that is along the same lines at the previous generation high-end Pentium M chips.

    I would think that as technology enthusiasts that we would be able to give credit where credit is due and recognize that, at the moment, Intel has a better processor lineup for laptops and AMD has a better line for desktops and servers - that it is possible for each to have strenghts and weaknesses as their produts evolve and change in different ways. Keeping an open mind and an up-to-date understanding of the strengths and weaknesses of each helps us to choose the right tool for the job and the budget.

    I just can't believe how many are unwilling to concede even one success for Intel in their belief AMD is always better... The competition is helping all of us in spurring on better products and prices and the variety of options allows us to choose the right tool for the job.