Microsoft Officially Announces Anti-Virus Product
Harry Maugans writes "Microsoft has officially announced their entrance into the anti-virus market. By combining anti-virus scans, anti-spyware scans, and firewall protection into a single package, Microsoft thinks they've created something fresh. So fresh they're charging an annual fee of $49.99 per year." From the article: "Microsoft's Windows OneCare Live program will be launched in June and made available online and via retailers for an annual fee of $49.95 on up to three machines. Customers who beta test Windows OneCare Live between April 1 and April 30 get to take advantage of a special $19.95 promotional price. Microsoft's pricing means Windows OneCare subscribers are likely to pay less up front than if they bought traditional anti-virus software like Symantec, for example, whose Norton AntiVirus 2006 protection pack for three PCs lists at $89.99."
So now they sell you the problem and the fix!
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Is it wrong for me to feel used and abused at the idea that Microsoft wants to charge for this service? I have seen arguments both ways, but I can't help but feel that charging for such a service amounts to little more than extortion. I mean, it's their operating system, and problems with their code that *often* (but not always) allows for these problems in the first place, so why should I have to pay extra for protection from malware that should have been stopped to begin with?
Now, I know that often times it is the fault of stupid users when spyware, viruses, etc. get loaded onto a system, but for any reasonably computer savvy individual, these things blindside you when you least expect them.
I'm sorry, but anti-trust issues, in my opinion, are nothing more than a mask to use as an excuse for what this really is - extortion intended to nickle and dime consumers that rely on Windows because they can't/won't/don't know how to use anything else. Am I supposed to believe now that Microsoft won't intentionally keep open holes in their systems in order to "persuade" their users into purchasing this service? Somehow, I don't put such evil past them.
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The biggest thing I see is that there is now a fundamental disincentive to ever really 'fix' Windows.
When the AV products aren't from your own company, there's pressure to remove them as competitors. When the AV division is part of your own company, there's not much incentive to put your coworkers out of jobs. And management is unlikely to want to squash an ongoing revenue stream.
Microsoft has desperately wanted the subscription model for many years. This, essentially, is it. They get to charge you fifty bucks a year. If they get a significant chunk of the userbase signed up, that is a HUGE amount of money. They're NOT going to jeopardize this new revenue stream by making the platform fundamentally virus-resistant in any meaningful way.
In fact, they now have a big incentive to make the OS less secure.
Everyone so far keeps saying that, but I don't think that's true at all. A virus is executable code that does something malicious. Unless your OS has so little functionality that it is impossible to do something malicious or to run executable code, people will get tricked into running malicious code. In slashdot tradition, the car analogy: whether your car is a BMW (OSX), a Ford (Windows), or an M1 Abrams main battle tank (*ix), it is possible to drive it off a cliff. That's not the manufacturer's fault because it's a subset of the activity that a car is expected to be able to do. It's not reasonable to expect them to clean up the mess if you do so. If you want anti-cliff-off-driving protection (in the automotive world, called "insurance") - that's extra.
If you don't know where you are going, you will wind up somewhere else.