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Valve Settles Subway Advertising Issue

Posted by ryuzaki0 on from the angry-subs dept.

Gamasutra reports that Valve and IGA have settled their legal issues in the wake of the Subway advertising issue. From the article: "The joint statement explains 'an amicable resolution of differences regarding in-game advertising in Counter-Strike', which 'also absolves IGA's advertisers and IGA's advertising agencies from any liability', but does not specifically mention whether IGA will be permitted to run similar campaigns in the future."

27 comments

  1. Jared complained by suso · · Score: 4, Funny

    Appearently Half Life 2 had more than 6 grams of fat.

    1. Re:Jared complained by gstoddart · · Score: 3, Funny
      Appearently Half Life 2 had more than 6 grams of fat

      Well, there's your problem.

      You're not supposed to eat it. ;-)
      --
      Lost at C:>. Found at C.
  2. CPL? by fwice · · Score: 1

    what about maps like de_cpl_mill (nee de_clan1_mill) and other cpl maps that were emblazoned with the CPL logo? does that not count as advertising, or does the cpl have a special agreement?

    1. Re:CPL? by bigalsenior · · Score: 3, Informative

      cpl created those maps though they owned all rights to them
      the maps that subway and partners changed were not made by them and had been modified without the creator(s) permission

    2. Re:CPL? by gfxguy · · Score: 1

      Yeah, but the article said it was third party maps; so it doesn't seem to me that Valve "owned" the IP to those, either, so I'm not sure of the reasoning behind this - except that they seem to be claiming Counter Strike, the game, is the IP.

      I would think they'd encourage something like this so that more servers become available when the operator of the server can make a little scratch to help pay the bills.

      --
      Stupid sexy Flanders.
    3. Re:CPL? by FSWKU · · Score: 1

      Correct. The maps where the advertising appeared were first-party maps created by valve for CS: Source. Example, a very large Subway ad by the window in cs_office, and another one at the CT spawn. IGA can take their adds and shove them up their collective asses.

      --
      "So after all this, you make my case for me. To end this stalemate, you must die..."
    4. Re:CPL? by a10waveracer · · Score: 1

      No, the article said they did it by making the maps of the third-party variant (by changing them and then saving under a different name or whatnot) that were exactly the same as the 'official' Valve maps. Anyhow, as a CS server admin, I would kind of like to have ads if it helped offset the bills >_>

    5. Re:CPL? by Kimos · · Score: 1
      what about maps like de_cpl_mill (nee de_clan1_mill) and other cpl maps that were emblazoned with the CPL logo? does that not count as advertising, or does the cpl have a special agreement?
      Am I the only one who has zero idea what this guy is talking about?
  3. Counter-Terrorist's Log, February 8, 2006 0430 by smaerd · · Score: 4, Funny

    The terrorists are still holding up in the Subway (tm). I told my CO this was bad; we couldn't possibly take out those filth while protecting the delicious and low-fat subs with less than six grams of fat each. It's downright impossible to hurl a flash-bang into that proximity without scalding at least a loaf or two of that freshly baked bread that comes in your choice of french, white, wheat, or new multi-grain! What are they thinking?! We should leave this place to the radicals, let them enjoy the new Subway salads with a variety of low-fat and carb-free dressings to choose from. Instead, we should go to one of the many greasy burger-joints where we will dine on fare that has up to 300 grams of fat (mostly trans fat!) per serving! What use is a silences M16A2 when healthy and delicious food is on the line?

    1. Re:Counter-Terrorist's Log, February 8, 2006 0430 by __aaclcg7560 · · Score: 1

      Wouldn't a sniper rifle be more effective than a flash-bang? I'm assuming that the snipers would focus on the terrorists and not the sandwiches.

  4. Re:Have I got this right? by Usekh · · Score: 0

    No, you did not get this right in any way shape or form. Did you read the article? or did get beyond "OMG evil designers"?

  5. Re:Have I got this right? by Anonymous Coward · · Score: 0

    You tell them, you crusader for truth and internet-justice!

    Of course, you could also read the fucking article and see that Valve fought to have the advertisements REMOVED from their game.

    You've got it ass backward, son. Better luck next time.

  6. Re:Have I got this right? by jratcliffe · · Score: 1

    Yeah, because you pay nothing for ESPN/TNT/TBS because they all carry ads.

  7. Re:Have I got this right? by Anonymous Coward · · Score: 0

    Yuo fail at teh Intarnets. RTFA.

  8. Re:Have I got this right? by Omroth · · Score: 0

    As I suspect is no new experience for you; no, you have not got this right.

  9. Re:Have I got this right? by The+Ultimate+Fartkno · · Score: 1

    Wow. I can just smell the bong smoke and patchouli wafting through my monitor and... wait, is that Phish I hear? "You Enjoy Myself?" Yeah, I thought so.

    Maybe you should go hacky-sack a little until you're good and awake before you post any more. Don't worry, we'll all still be here later.

  10. Re:Have I got this right? by duke12aw · · Score: 1, Insightful

    valve is better than EA. they didnt want advertising. HL2 is one of the best games of all time. you need to know what you are talking about, valve listens to the community unlike EA. they wanted to get rid of the advertising.

    --
    As an american High School student, I'd like to officially apologize for my generation.
  11. Gabe didn't want to go on the Subway diet. by Polarism · · Score: 2, Funny

    This was more out of fear he'd have to curb his eating habits.

    --
    All your base are belong to Google.
  12. Re:Have I got this right? by geminidomino · · Score: 1

    Lemme know when they lose the whole "Steam" thing and I'll give it a shot.

  13. Re:Have I got this right? by Anonymous Coward · · Score: 0

    Lemme know when they lose the whole "Steam" thing and I'll give it a shot.

    Because you'd much rather see most of your money go to Vivendi and Wal-Mart than to Valve, of course.

  14. Re:Have I got this right? by Usekh · · Score: 0

    Because you know I would much rather trudge down to the mall and hope they have a copy than get it delivered right onto my computer and give more money to the developers. Yeah...

  15. Re:Have I got this right? by geminidomino · · Score: 1

    Nope, because I'd rather use software on my own terms after I've paid for it. That's why I ditched Windows for Slackware, and that's why I won't play HL2 until they fsck off.

  16. Re:Have I got this right? by geminidomino · · Score: 1

    I can get the game delivered to my door for free shipping from dozens of sites, and I don't give a damn who gets the money. That's between the developers and the publishers.

    I stayed on Windows 98 until 2001 when I ditched it permanently for Windows because I refused to install XP with it's call-home "security" and I'm not giving Valve a free pass to do the same thing just because some slashbots think it's the "bestest FPS evar!!!111!!"

    If I can't pop in a CD, install, and play without saying "mother may I," then they don't get my money, and I play any one of the other $BIGNUM FPSes glutting the market.

  17. Re:Have I got this right? by geminidomino · · Score: 1

    s/permanently for Windows/permanently for Linux/

  18. Re:Have I got this right? by HardCase · · Score: 1

    Dude, you need to lay off the weed for a while - it's starting to affect your reading comprehension.

    -h-