CBS Coming to the Produce Aisle
smooth wombat writes "In the continuing struggle to capture viewers, CBS is pairing with SignStorey Inc. to provide short-form programming designed specifically for shoppers on topics such as health, nutrition, as well as short news and sports items and entertainment. This programming will be displayed on video screens in the produce and deli sections of 1,300 supermarkets nationwide.
Virginia Cargill, the CEO of SignStorey, said CBS will provide 1-2 minutes of programming for each video loop that appears on the in-store monitors. Each loop consists of about 8 minutes, half of which is advertising."
Umm, you opt-in for lower prices.
No. Everyone should get the same price. ESPECIALLY on food. Anything else is a ripoff.
All club cards allow stores to do is charge exorbitantly higher prices to certain customers. End of story.
Business isn't willing to pay for products, innovation and careers, so we get brands, mortgage commercials and layoffs.
force people not to put advertising in their own stores, that'll learn 'em!
Doesn't have anything to do with advertising. It has to do with price gouging. Two entirely different things.
But don't start infringing people's free speech rights
a) Grocery stores don't have free speech rights.
b) Charging $8 for a box of Corn Flakes isn't free speech. It's price gouging.
Business isn't willing to pay for products, innovation and careers, so we get brands, mortgage commercials and layoffs.