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Download-to-own Films Coming Soon
riflemann writes "CNN is reporting that Universal Pictures will soon launch a service whereby films can be downloaded legally to own, i.e. non time-limited digital downloads. Currently most legally downloaded movies are time limited. Buyers will also receive a DVD version in the post. Is the movie industry finally listening? And how will they define 'own?'"
I wonder will they enforce region encoding on these DVDs or will they be zone free....
How will they define own?
Ownership agreement:
You will not make backup copies of your files.
You will not have your files on more than one computer.
You may not share the files under any circumstance.
You may not playback the movie to more than 5 people.
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It's kind of sad (from the aspect that Hollywood makes lots of crap), but many oscar winners and oscar nominees start out as indie films. There are many more that never make the mainstream distribution channels and are only shown in 'art houses'. Just keep in mind, indie doesn't mean good either. Many of the best written movies are indies, but many of the worst movies I've seen are also independent.
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Let's face it, most downloaders aren't in it for the convenience.
Which brings up an interesting point, how big of a problem are illegal downloads of movies. Personally I don't download them, netflix is way more efficient and I can watch on my TV which has a bigger screen, better sound and a nicer chair than my computer. This is nice for people that want to download, but I don't see the masses downloading movies to their computer on a regular basis like they do music. Music downloads are a totally different animal. You can have thousands of songs, put them on shuffle and put them in the background (just like xmms is doing fo me right now). Movies aren't as versatile that way. If I'm going to watch a movie, I'm going to sit down and pay attention to it. There's no point for me having many thousands of movie titles.
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This raises the question of what formats will the movie be offered in? Sure we might get a PC version but I'm certainly not going to use it if it requires a proprietary player - and how long would it take for a crack that lets us copy the file from someone else and watch it? What if they come contained in a self-playing executable (such as Bink Video).
The files would also have to be within a reasonable size, the current 700MB standard would be perfect so I could burn it to a CD for later playback. Will the files be available for re-download in the event of a hard drive failure or format? This sounds like a great step forward in the right direction - provided they do it right. Finally someone has listened to the consumer... Well, they could have chosen a better movie than King Kong as the first film available...
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That's because the MPAA is fine with it, I'm sure; by "own," they mean watch only in their special DRMed format on valid Windows XP/Vista PC's only - no copying allowed.
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Well, if I can't email directly, I can Email them a link to the file which is stored on a separate server and let them get it from there anonymously. Actually, I can input a fake email address with this service and just paste the link that's generated to SEVEN other people.
I've said it before, I'll say it again. There's ALWAYS a way around some security measure, and as usual, it's been around for some time now. Anything in the DMCA covering pre-existing services that only now happen to circumvent distribution/content-protection?
Still waiting on Serviscope_minor to wake up to fucking reality and realize that Jessica Price isn't going to fuck him.
Don't buy their stuff.. any of their stuff!
I disagree. You can buy their stuff and still put even more economic hurt on them than a simple boycott.
My strategy - buy used DVDs, buy them from rental stores for ~$5 a disc. Then lend them out to as many people as you can. I usually work at companies with mostly well-educated, well-paid employees. I lend my $5 used DVDs out to anyone who asks, after seeing another guy do it, I even keep an inventory of recent titles on my desk for easy borrowing.
These people are the studio's target audience - the single people have plenty of disposable income and the parents have kids which dispose of their income for them. When I lend out my $5 copy of Star Wars ep3 to 20 people over 3 months, that's at least 10 less people who would otherwise have paid money to rent or buy (I presume the other 10 just borrow it because its free, so no real loss of business opportunity there.)
For each $5, I am stealing (to use the MPAA/RIAA's favorite terminology) around $100 worth of business away from the studios and their associates (they've got 'revenue-sharing' deals with Blockbuster and Hollywood Video) and not only is it 100% legal, I also get to own the DVD of the movie too.
You might not think that just one guy can make a difference - that might be true, but if you check Blockbuster Video's financial status, you will see they are soo deep in the red that they will probably be bankrupt within 3 years, maybe sooner. I claim complete responsibility for that!
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Of course, there's no way in hell I would ever pay that much for a DVD - supermarkets generally discount new releases to around £14, and online retailers like Play.com often go even lower. But somebody must be paying full whack for DVDs, otherwise places like HMV that do charge the full RRP would be in trouble...
Reading TFA, the deal is that with this new service you get a large (presumably DRMed-to-the-hilt) file for use on a computer, a small copy for use on mobile devices... and an actual physical DVD. So what they're saying is "If we give you a digital backup of the physical DVD, that's fine. If you make a digital backup, you're a filthy pirate!"
You must think in Russian.