Slashdot Mirror
EA Aiming For 50% Innovation
Talking to 'The Street.com' EA Worldwide Studios president Paul Lee gets grilled on game delays and industry stagnation, and reaffirms EA's commitment to new IP. From the article: "There [have] been countless games in our industry that have looked great and didn't play particularly well. Going forward, there's going to be a lot of me-too products that look great -- because they all look great -- that aren't necessarily going to do great. But if you take a look at what we have -- you know, Spore is innovative game-play, and at the same time it's got great graphics. And I think that's what really knocks it out of the park. Innovative game-play helps drive [the cause] of gaming. And if you can do that, and you can have great graphics, I think that the market is bigger than just having one of the two."
What will they think of next!
"Johnson, you're not innovating enough! You gotta get your innovation up another 8% by the end of the month, or I'm kicking you back down to playtesting!"
--R.J.
Electric-Escape.net
subject said it all. i loved that game and would love to pay $60 for the chance to pass the experience on to my own son. ea: don't let this 'innovation' stuff go to your heads.
Burst into laughter when they read the headline? Thought not.
It's not just seeing "EA" and "innovation" in the same sentence, it's the fact they seem to be aiming for a specific percentage of "innovation" in their games. It all seems very accountanty.
Developer: I've got this great new idea for our game! It'll be revolutionary!
Boss: Sorry, I'm not sure if we've got enough innovation left in our budget for revolutionary, can you scale it down to a neat twist on an existing idea?
10 PRINT "LOOK AROUND YOU ";
20 GOTO 10
- American Mcgee's NHL 2007
- Madden 007 2007: Goldenpunt
- Lord Of the Sims: Hobbit Date
- Harry Potter and the Milking of Franchise
- Need for Medal of Honor: Third Reich Racing
- The Burbz: Virtual Emo
- Burnout Soviet Russia: Cars Blow Up You!
- Lord of the Rings: Street
- Command and Conquer: Dubya vs. Everybody
And of course,As will all future releases by him.
It's very simple, he appeared on the cover of Wired.
Push technology, SEGA, Smell-o-Vision over IP, the New Economy, Newt Gingritch, all cratered after appearing on the cover of Wired. It's sort of a Karmic slashdotting effect.
.50*0=?
"Sic Semper Tyrannosaurus Rex."
Maybe they should readjust their numbers.
Like, why 50%? We don't need that much. They could cut it down to, say, 38.3% Innovation, 90% profit whoring.
Note: The discrepancy in the numbers is best explain by the same math that convinces EA they make a profit.
Tell me something...it's still "We, the people"... right?