Apple Needs To Get Its Game On

BusinessWeek is running a piece exploring why Apple needs to get back into gaming. From the article: "Maybe Apple's user base just isn't fully aware of great games that are now available for the Mac? Sure, there are games to be found at the Apple store, prominently displayed in the software section. But does Apple market the Mac as a gaming machine? Adams says it should. 'The biggest thing that Apple could do is educate its users,' she says. 'Apple's message is so closely tied to iTunes and iLife and the iPod and these are all great selling points. We have a great relationship with Apple and they help us get the games ready. But we really need the users to meet us halfway, and only Apple can make that happen.'"

Comments

Why Apple doesn't care about gamers

[johansalk]

Because computer gamers are dorks. Not flamebating, but social fact. I can easily imagine an Apple switch ad for a Garageband user who'd go on and on about how "Music is my life...", but not a one for a hardcore gamer. Yes, "music is my life..." makes my stomach turn, but, apparently, it's socially accepted as a positive thing and makes girls swoon. Desktop Gaming, however, ummm, no!Can you imagine Steve Jobs as a gamer?

Re:Who cares about games?

[pilkul]

Thanks for the insightful contribution to the discussion, bub. Now could you move away for the people who actually give a shit about games?

(For starters, text adventure games have improved a great deal since the Infocom days. You think no one makes them anymore?)

Re:Yay for gaming

[diamondsw]

How about iCantPlayFPSWithOneMouseButton

How about BuyAMouseFucktard? The only Macs that include a mouse are laptops, and NO ONE is playing an FPS on a trackpad. So the choice of mouse is entirely up to you - the Mac will support as many buttons and such as you throw at it. If you bought a 1-button mouse, that was your decision.