The MySpace Ecosystem
conq writes "BusinessWeek has an article on how MySpace is developing its own ecosystem in the same way that Microsoft did it with Windows, and Apple with the iPod. From the article: 'Now, MySpace is beginning to create its own ecosystem of third-party companies that are developing features and applications for the giant digital community. The idea is to encourage other companies to use their creativity and expertise to come up with things for MySpace users that MySpace itself hasn't. That could be anything from letting people add to their MySpace home pages from a mobile phone or creating a slide show of their favorite MySpace photos."
Who ever comes up with a real working age verification scheme is going to be rich.
Hating on MySpace is the "in" thing. Matter of fact, it's even more cool than MySpace itself.
Not only is it a very, very heavily trafficed site, but it's also one the users tend to invest quite a bit of time and effort in (ignoring the "lawl myspace is teh suck", I'm not a huge fan myself but it's getting silly). Any advertiser with sense is going to see a large market there, and one big enough that it's worth making an effort to specifically target the demographics using it, with relevant services.
It's a goddamn website, Jim, not the Everglades!
Eco system or not, it is still a public corporation (thanks to Turner) and needs to make some money (it can also be a vehicle for Ted to brainwash millions of kid into watching TBS reruns). However, whie MySpace remains questionable profitable, people think of it as a viable venue, once they start looking for ways to actually make money is when their eco system collapses on itself.
This is what happend to Genie, Compuserve, AOL, and now a possibility for MySpace. Remember how laughable AOL user was.
Is MySpace getting to be the AOL of 2000s?
In all honesty, it just appears to be a platform from which one can boast about things that may never have happened, and feel important despite never having done anything to justify having a massive ego.
In this world where one becomes a hero for dying incidentally in an explosion, is it any wonder that a public forum for ego masturbation is the fastest-growing site on the Internet?
-
Inventor of the term 'pardon my French'.
Seriously... why bother with anything new if your system is too slow for anyone to be able to use it?
Right now, I was just waiting for my profile to load for about 2 minutes - and that's not even that bad. Some features just time out or load partially.
MySpace is simply collapsing under its own load.
It has become too popular for its own good.
First, get the site to stay up - then and only then can you add features.
-- This sig for rent.
The appeal isn't for you, it's for the non-computer literate crowd. It provides them something to do with the internet. It the one place on the net where it's okay to admit you use a computer. Seriously. There are "hot chicks" and "cool guys" on MySpace... the very same kinds of people who would laugh at you if you told them you use a computer to talk to your friends in IRC. But since they are talking to each other on MySpace, it's acceptable.
I had a MySpace page for about six months. I had to delete it because my girlfriend went nuts over all of the girls who sent me friends requests that I accepted. (Yes, I'm pussy whipped) The thing is, I wasn't even looking for women. The only thing I really did on MySpace was stay in touch with people from high school and talk about Taoism on the Taoism group. It was kind of cool to meet random people who shared similar interests tho.
1. Multiple e-commerce models. Something will probably work.
;)
2. Multiple approaches to network analysis, collaborative filtering, etc. (Obligatory shameless plug: The hot new company in network analysis is Cogito.)
3. Various communications things.
4. Various real time monitoring things, both narrowly filtered and for overall trends.
I bet if I'd logged onto the site a single time in my whole life I might be able to come up with even more ideas.
To err is human. To forgive is good system design.
The parent will probably get rated troll. However, it's 100% true. Myspace is complete and utter garbage. First of all, the site itself is horrible. In my experience it's fully operational less than 10% of the time. Then we get these stupid messages from "Tom", the face of myspace, "I know pictures aren't working right now. Don't send me emails, I'm working on it". There's always something wrong with it.
Then pretty much every moron goes to pimp my myspace and creates a page so broken it takes 5 minutes to load. I sure do like hearing 5 music videos and Dane Cook all playing at the same time. Then they plaster the comments with "Hey gurlie. l00kin sex-c" (and that's the most legible of the comments!). Myspace pages are pretty much unusable. They are actually worse than the geocities pages of the late 90's.
I think it's hilarious when I see parents on the news talking about the "myspace generation". "Oh yeah, my son has music playing while watching tv and IMing his friends and updating his myspace all at the same time". It makes them completely unfocused and makes it possible for them to half-ass ten things at once. I think myspace and AIM are possibly the two most influencial things dumbing down children in america today. I actually think that without these two things children in Amercia would be smarter. Would you want to leave that legacy? Dumbing down an entire generation...
If an officer ever threatens to taze you, say you have a pacemaker.
Every time myspace is mentioned on slashdot, we same exactly the same thing. 98% of comments are just "UGH MYSPACE SUCKS", leaving absolutely no space for the kind of intelligent debate in the comments which brought me to slashdot in the first place.
So I thought I would try and buck the trend.
Let's see what the common complaints are about myspace:
First, some technical/webdesigner type ones.
Second, some more social/content focused ones.
You know what? Pretty much all true. I can't argue with it. And for exactly these reasons, I used to preach anti-myspace rants in exactly the same vein as this comment. I might even have done so on slashdot itself -- I know for a fact I did on other forums, extensively.
But that's not quite the whole story.
Things are a bit different for music accounts.
Ya see, I'm in a band (unsigned/independent) and being a web developer for a day job, I'm left to look after that side of our operations. For the longest time I refused to get the band a myspace page for all the above reasons - but eventually the band forced me to drop my web designer snootiness about myspace and sort us out a page, and since then I've been forced to change my opinions a bit. For bands/musicians, it's genuinely quite useful.
When we started the page, I went on an adding spree, not adding strangers just to bump up our friend count, but just adding (1) people who are genuinely our friends (2) people who've previously bought our cds / come to our gigs / bigged us up, (3) a few famous bands/djs/people who are influences and inspirations to us. Aside from that I don't add request anyone -- I wait for them to add request us! And they do...! Usually something between 1 and half a dozen every day for the last month or so. Sometimes they're obviously people who have been to our gigs but sometimes they're obviously not (because they live in countries we've never played), they're just people who have been searching for music, come across us and liked the tunes...
And this is the crux of it. Sure, personally, as a "geeky" / "old school" web user, I'd much rather search google, find a website, and download an mp3 (or ogg, if you insist ;) ), than search myspace, find a profile, and listen with a flash player. Like most of you guys.
But I - and you guys - are not typical. Obviously most people find the convenience of myspace and its auto-playing songs more appealing. Do you know how many emails I get saying "I randomly found your website from google and listened to your mp3s" -- pretty much none. Ever. Do you know how many messages from complete randoms on myspace saying "nice tunes" I get -- one every few weeks or so. As a band member/promoter you just can't ignore that!
It genuinely works for getting new fans and networking. Example: A couple of weeks ago we played at a festival near Amsterdam (we're based in London). When I asked the promoter how he discovered us and decided we were worth paying to bring over from the UK (remember, we're completely unsigned, we have no label or financial backing, we book all our own gigs ourselves, we record, produce, finance, and distribute our albums ourself, we have next to no media coverage...) he said "myspace".
So, if you want to bash it for being ugly and full of annoying emo kids, stolen pictures and unreadable profiles I can't really argue. It is. On the other hand... getting paid to go to Amsterdam for a long weekend isn't