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Warner Opens Video Library To YouTube

Posted by ryuzaki0 on from the not-what-i-expected-to-read-this-morning dept.

Oxen writes, "From the article, 'Warner Music has agreed to make its library of music videos available to YouTube, marking the first time that an established record company has agreed to make its content library available to the user-generated media company. Under the agreement, YouTube users will have full access to videos from Warner artists. They will also be permitted to incorporate material from those videos into their own clips, which are then uploaded to YouTube. Warner and YouTube will share advertising revenue sold in connection with the video content.' This is in contrast to how Universal is handling the situation."

4 of 84 comments (clear)

  1. Simply not true by Anonymous Coward · · Score: 1, Informative

    True North Records has been uploading many videos, with more coming. Warner is not the first.

  2. Re:They will remove offensive video clips. by forgotten_my_nick · · Score: 3, Informative

    They don't remove offensive clips. They generally just hide them with a warning.

    Take this for example (unless you work in a korean office your probably safe enough)...
    http://www.youtube.com/watch?v=2jo0jxwXrAU

    I flagged it as offensive as its a porn advert, instead they left it and now it just asks to verify your age.

  3. Re:What about Fox? by yankeessuck · · Score: 3, Informative

    Fox bought Myspace. YouTube is still independent IIRC. In the short term, partnering with YouTube actually makes a lot of sense for Warner because it probably costs them a lot less to digitize their video collection than it would take to roll out a new service or buy out another site. Even if they were to have their own site, they'd be fighting an uphill battle to steal eyeballs from YouTube.

  4. Re:Initiative by glesga_kiss · · Score: 3, Informative
    There are two solutions to the internet dilema for old media companies:
    1. How do we stop/control it?
    2. How do we make money of it?

    Looks like Warner are the first one to pick the correct grail. Universal choose poorly and will melt in some cheesy 80's special effects. The video is on YouTube aparently...