Warner Opens Video Library To YouTube

Oxen writes, "From the article, 'Warner Music has agreed to make its library of music videos available to YouTube, marking the first time that an established record company has agreed to make its content library available to the user-generated media company. Under the agreement, YouTube users will have full access to videos from Warner artists. They will also be permitted to incorporate material from those videos into their own clips, which are then uploaded to YouTube. Warner and YouTube will share advertising revenue sold in connection with the video content.' This is in contrast to how Universal is handling the situation."

Comments

Um, aren't music videos just adverts for the band?

[Colin Smith]

In which case I'd expect them to be very keen for youtube to distribute them.

Yup..

[nebula169]

Thats what they were before the RIAA found out they could not only make money through them by increasing exposure, but by charging for the actual video itself!

I wonder what MTV would say if studio asked for an enomorous amount of money to be able to show their videos, instead of throwing it at MTV to get more air time.

What about Fox?

[Lord Prox]

If I understand right, Fox bought Myspace and YouTube, or Myspace bought YouTube and Fox bought Myspace or some damn thing. Point is, what is Fox going to do with its collection of media. Follow the lead of Warner I hope. And why did Warner deal with YouTube instead of rolling out it's own service (lots of eyeballs good for media companies) or partnering with Google's video service or buy something like Blip.tv.
[tinfoil hat]I think something might be going on here[/tinfoil hat]
Yeah, I know it's Warner music and Fox is mostly non music, but still they have gots ons of stuff rotting away in vaults somewhere, you would think earning something from it would be easier than trying to sue/arrest/pester/etc. people for distributing stuff no longer on the air.



Get a curse for your web site

Could this be bad?

[Rob T Firefly]

I don't want to crap in anyone's Monday morning cornflakes, but could this possibly have negative impacts on Youtube as we know it? It's fairly easy to extract the FLV file from Youtube's streaming player, I think there's even a Firefox plugin. The FLV can then be converted to whatever clean video format you like, and archived for offline use. If Warner gets tied up with Youtube will they be okay with that, or will they perhaps force Youtube to "upgrade" to something with DRM?

Re:They will remove offensive video clips.

[Mongoose]

I find it more interesting that clip dug up views about:
  Korean morality ( Those stuffy Christians over there shouldn't have fetishes! )
  Racism ( I won't even repeat the claims. )
  etc

The fun part is youtube has more and more non-english content. I've started to notice Flicker has several Japanese only comments too. I remember when "we lost Orkut" happened, and everyone should know why that happened. Orkut was a closed invite system. The population that invited the most could reach a critical mass with their language, and drown out the rest. Thankfully these newer web sites are open, so you can see various languages mixing. I find it refreshing to see several languages in one thread, and translations for the non native speakers of the videos / photos.

Re:Hidden Clause

[delinear]

On the other hand, it means we could potentially drown them under so much noise that they remove this silly restriction. I wouldn't exactly trust a music exec to have his finger on the pulse of the interweb.

Re:Huzzah, a media company that gets it

[MsGeek]

Now if only Warner Bros. Pictures would stop throwing hissy fits about classic WB cartoon shorts that have entered the public domain showing up on YouTube. Almost every Looney Tunes/Merrie Melodies cartoon short made before 1948 entered the public domain because of copyright technicalities not followed by Associated Artists Productions in the 1950s. However, Time-Warner raised a ruckus about their presence on the site, and YouTube pulled all of them. Copyright has been renewed on the versions of the shorts that were restored for the cartoon DVDs. However, the original versions of the shorts are still in the public domain. Oh well, some of them are still up on Archive.Org.