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The Next Step For The FPS - Advergames?

simoniker writes "The CEO of Vancouver company Threewave, famous for creating Capture The Flag, has been explaining their current project — multiple versions of a free, ad-supported FPS: 'We'd like to provide sponsored content that also supports the brand of the FPS, allowing it to have a whole stream of maps that are available month after month, featuring different product placement each time. Maybe in a Jeep-Chrysler level you'll be able to drive their vehicles. Maybe a Pepsi branded level where you jump through a Pepsi logo to materialise somewhere else.' He also noted: 'For example, one of the projects that we completed recently... features terrorists taking over the Alienware computer factory.'"

5 of 97 comments (clear)

  1. hmmm by jimstapleton · · Score: 3, Funny
    'For example, one of the projects that we completed recently... features terrorists taking over the Alienware computer factory.
    Is terrorist the right word?
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    1. Re:hmmm by captain_cthulhu · · Score: 2, Funny

      wait, so the terrorists get free advertising? that hardly seems fair. the terrorsts have won!

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  2. Re:Does that mean by russ1337 · · Score: 4, Funny
    I can level up if I shoot someone
    Only if you use the "Magnum Research .50 Desert Eagle featuring a gas-operated rotating bolt, a 7 round box magizine, and the optional Combat sight with Patented Windage_Drift_Compensator. And if you chose to 'use it now' a real one will be shipped to you for the very low price of 5 easy payments of $199.99. So click now, start shooting and if you shoot someone in the next five minutes, you'll recieve this home Gym set absolutely free!.

  3. Dell == Terrorists? by Neon+Spiral+Injector · · Score: 3, Funny

    I thought it was Dell that took over Alienware.

  4. I can see it now. by Deathlizard · · Score: 3, Funny

    I can see it now.

    You're in a Wal-Mart on Dec 24th. On one side it's the blue team protecting a Nintendo Wii in the electronics dept. On the other side, it's the Red team with a 10th Anniversary Tickle Me Elmo in the Toy Isle. In the middle is the Sporting Goods dept full of Remington's, Leathermans, Louisville sluggers and other vaious brand name, potentially leathal objects. First team to get the Wii, the TMX and escape to the checkout counter wins. Bonus points if you Collect all 5 Coca Cola Santa 24 can packs scattered through the store.

    Hell i'd play it. Especially for free.