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Virtual Fashion Thrives in Second Life

Posted by ryuzaki0 on from the only-thing-weirder-than-real-life-fashion dept.

Carl Bialik from WSJ writes "The game Second Life — a simulated world with more than 700,000 'residents,' or players, who sometimes refer to their offline existence as their 'first life' — is breeding a virtual world of fashion design, with the same complications as the real world of fashion, the Wall Street Journal reports: 'A continuing headache for many designers is the ease with which others can copy their creations, and several have discovered boutiques that sell knockoffs of their clothes. A well-known Second Life designer was recently accused of stealing skin textures and withdrew from Second Life after receiving harassing messages. Linden says it investigates accusations of design theft, and repeat offenders can have their online accounts closed. Some designers, like DE Designs' Mr. Hester, have taken steps to copyright their work.'"

7 of 164 comments (clear)

  1. btfa by s388 · · Score: 4, Funny

    bypass TFA

    "We found out pretty quickly that people loved owning things," Ms. Smith says.

    there you have it folks.

  2. Re:First Post to say... by kfg · · Score: 5, Funny

    . . . there is this thing called the OUTSIDE!!!

    But I'd have to put on clothes to go there.

    KFG

  3. Fashion... by Peter+Trepan · · Score: 4, Funny

    ...wants to be free!

    --

    Step into a huge movement. Don't Tread In Me.

  4. What if...? by RhysTheElf · · Score: 1, Funny

    What if I'm caught walking the streets in my "First Life" wearing, like, a skin texture that, like was created in "Second Life"? Will I be sued in my "First Life", or, like, in my "Second Life"?

    I'm, like, totally confused! You know, like???

  5. Re:First Post to say... by Tackhead · · Score: 4, Funny
    > > . . there is this thing called the OUTSIDE!!!
    >
    > But I'd have to put on clothes to go there.

    Aight. I put on my robe and wizard hat.

  6. Dead end job by SilverJets · · Score: 2, Funny

    By April of this year, though, Ms. LaRoche no longer had that day job. Her online design business had become full time, aided by the success of her fashions and other contract work, such as helping American Apparel launch a store inside Second Life.

    So when the game eventually ends or goes under because no one is playing any more not only will Ms. LaRoche not have a job she won't have any marketable skills either.

    Interviewer: So, I see you have been working for yourself for the past 2 years. What business are you in?
    LaRoche: I designed clothes for characters in Second Life.
    Interviewe: Thank you I've heard enough. Don't call us, we'll call you.

  7. Re:free focus groups by brkello · · Score: 2, Funny

    You are assuming that people who play Second Life are normal.

    (I kid, I kid!)

    --
    Support a great indie game: http://www.abaddon360.com