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Playstation 3 Sells Out At Japanese Launch

Posted by ryuzaki0 on from the deeply-shocking dept.

s31523 writes "With its high price tag and stiff competition the PS3 was a gamble. Based on the reaction in Japan to the game console's release, there might be a new hot toy on everyone's Christmas list here in the states. According to the article there were 100,000 units [Z: actually, only 80,000 units] available and all were sold out in record time. There are 2 configurations currently offered, a 60GB WiFi enabled box and a 20GB non-WiFi box. The Japanese price for the lower end system is considerably discounted vs. the system to be released in the States." For a look at launch day, Kotaku has photos taken by Sony's Phil Harrison on the streets of Tokyo.

5 of 250 comments (clear)

  1. Sony's Strategy by d3ik · · Score: 5, Insightful

    1. Manufacture a ridiculously low amount of units 2. Sell out of those units at a highly discounted rate 3. MAKE NO PROFIT!! 4. Declare victory

  2. I am not surprised by MemoryDragon · · Score: 5, Insightful

    The first one million consoles will be an easy sell for sony all over the world, this is basically the hardcore fans who buy everything, but after that, it will be interesting how the console will sell. You can see that with every major console, that the initial sales are high, there always is enough fanboys who dont matter how much it is for the console, they just want to have it.

  3. Obligatory by shoptroll · · Score: 5, Funny

    http://www.vgcats.com/comics/?strip_id=212

    No further comment needed

    --
    Insert Sig Here
  4. Re:The very definition of "hardcore" by archen · · Score: 5, Insightful

    There's also a nice gem of a quote in the user comments in the BBC article.

    since Sony has messed about with the European launch date, I have flown all the way to Japan to get my hands on one.

    To myself I think - it must be nice to be able to afford to buy a PS3. Must be nice to be able to afford to go to Japan. Lots of things to see there like districts in Tokyo, shrines, Japanese food. Yeah, interesting that you'd just fly to Japan, get a PS3 then fly home. I'd probably sell the thing, but if you have enough money to fly to Japan for no reason other than to buy a game console, you obviously don't need the money!

  5. I'm Big in Japan by rhesuspieces00 · · Score: 5, Interesting

    EVERY console made by a Japanese company sells out at launch in Japan. The fucking VisualBoy sold out in Japan.