Why Apple Doesn't Blog - Vaporware

DECS writes "If anyone is still wondering why Apple does not encourage its internal developers to maintain blogs, Roughly Drafted is carrying an example of how the good intentions behind sharing information can result in unpleasant, unintended consequences." From the article: "As customers, we all want to know what's going to happen in the future, but we will also turn around and beat developers with the very information they share with us. One of the terms we hit them with is, of course, vaporware. The other thing about blogs is that written text fails to capture the full range of rich human communication. It's easy to take more offense than is necessary to the wrong choice of words. Minor and casual criticism can quickly ferment into a difficult stink, and attempts to burry it can often just make it worse. Blog entries are like emails that cc: to the entire world."

Comments

From the mouths of TFA:

[catdevnull]

Quoth the article:

"...written text fails to capture the full range of rich human communication. It's easy to take more offense than is necessary to the wrong choice of words. Minor and casual criticism can quickly ferment into a difficult stink, and attempts to burry it can often just make it worse."

I'm glad that never happens here at Slashdot!

Re:From the mouths of TFA:

[HTH NE1]

"Minor and casual criticism can quickly ferment into a difficult stink, and attempts to burry it can often just make it worse."

Worse for everyone, worse for the northern England and Scottish readers, or for everyone but them?

See burry(3) and burr(n:5a,5b).

Instead of asking...Soap Operas.

[Anonymous Coward]

Blogs are to fanboys what tabloids are to housewives.

Re:They do it to keep selling end of line products

[blugu64]

Just so that you guys know I'll be posting a real smart-alek reply to this in about a week or so.

Re:Apple

[Overly Critical Guy]

You say informal, I say professional. They believe in letting their products speak for themselves and not letting company personalities or marketing messages get in the way. Contrast to Microsoft, which is all about marketing slogans like "Welcome to the social," stock-photo-ridden ads, and goofy quotes from Ballmer.

Re:"Apple" doesn't blog, but...

[godawful]

Let's not forget The Secret Diary of Steve Jobs, he invented the friggin' iPod!