Slashdot Mirror


Online Store to Sue Blogger Over Google Ranking?

An anonymous reader writes "An online business owner is threatening to sue blog owner Dean Hunt (DeanHunt.com) because he is upset that the blog owner is doing better than his business in the Google search rankings. After an initial threat, Dean received a follow-up threatening to take legal action against him. So far Dean has elected not to name and shame this business owner."

34 of 365 comments (clear)

  1. Perhaps Its the Lawyer by eldavojohn · · Score: 4, Informative
    So far Dean has elected not to name and shame this business owner.
    Maybe it's the Texan lawyer by the same name whose practice has been so far 100% litigation? The letter sure sounds like the author has found something in his books of law that give him just enough edge to use his firm in forcing this guy to settle out of court.

    Who ever is doing this, I'll bet there's some stupid law they can leverage that says that Top Level Domains (TLDs) should only be used for what they stand for. Afterall, the .com TLD is short for 'commercial' or 'commerce.' I know it claims to be 'open' but a blog isn't anything commercial so maybe these are just beginning petty threats that will lead to a domain squatting lawsuit? Either way, if the guy's so concerned, why hasn't he registered deanhunt.biz? If you think I'm out of my mind, you've never encountered a lawyer before.

    When I search for Dean Hunt, the blog beats any references to that lawyer's firm by a long shot but the links referring to the lawyer follow the blog immediately after it's #1 slot.

    Anyone else find it hilarious that all these news articles are going to Google bomb the blog into a no-way-beatable #1 position for at least a few months? And what's this guy supposed to do? Check Google daily to ensure that he hasn't offended this ranking implication that the online store claims should be in place superseding Google's pagerank?
    --
    My work here is dung.
  2. Cry me a river... by Marton · · Score: 4, Insightful

    An undisclosed somebody is threatening to sue a poor little blogger over something. Come on. This is not news. Where are the facts?

  3. Re:please counter-sue by LurkerXXX · · Score: 4, Funny

    The lawsuit isn't needed anymore. By posting the story to /. as an anonymous coward, the store owner just blasted the bloggers website off the net. Now google'ers will bypass the downed blog website, and go on to the store.

    Brilliant!

  4. Even easier. by khasim · · Score: 5, Insightful

    Put a little link at the top of his site saying "If you're looking for Texas lawyer .... click here (link)".

    What's next? Students sued because they're more popular than the unpopular students? "Sally only won home coming queen because she's a cheerleader and promiscuous! It's UNFAIR!"

    TV ad - Was your child devastated when she wasn't voted home coming queen? The law offices of Dewey Cheatum can help. We also provide Google ranking services.

    1. Re:Even easier. by no+reason+to+be+here · · Score: 5, Funny

      Sally only won home coming queen because she's a cheerleader and promiscuous!

      I'd like to meet this Sally.

    2. Re:Even easier. by dourk · · Score: 5, Funny

      Put a little link at the top of his site saying "If you're looking for Texas lawyer .... click here (link)".

      No way. Why should I change? He's the one who sucks.

      --
      Wake up.
    3. Re:Even easier. by kaizenfury7 · · Score: 5, Funny

      Yeah right... like you'd really be able to recruit her into your World of Warcraft guild.

  5. Reminds me of.... by SuperStretchy · · Score: 5, Funny

    A quite I heard:
    Fighting on the internet is like the Special Olympics. Even if you win, you're still retarded.

    While not necessarily the most tactful of quotes, it does ring true.

  6. MY BLOG WAS SUED BY MICROSOFT by Shihar · · Score: 5, Interesting

    I am totally serious. My blog was SUED BY MICRO$OFT because I made some software that was so much more awesome then theirs. I even have the letters they sent me to prove it!!11!!! Now, if the Slashdot editors will kindly accept my claim without any sort of validation and post me on a Slashdot front page...

    Seriously. Show an ounce of journalistic integrity and don't give a podium to utterly baseless claims. He doesn't even say what company is suing him so we can't even bother to ask that company if this is real. Any idiot could have made this up for the singular purpose of driving up hits. I am not saying that the guy is liar (he very well could be telling the truth), just he shouldn't get a free stage to advertise until there is at least the semblance of a claim that can be fact checked.

  7. My response by DebianDog · · Score: 4, Funny

    Dear [edited]

    Since your business [edited].com is doing rather well and top ranking is important to your business. Please transfer $[edited] in U.S. dollars to this [edited] account. When that happens I will gladly remove any and all references to [edited].com.

    Thanks and bite me

  8. Not convinced this guy is truthful by Sir+Homer · · Score: 5, Interesting

    I saw a link to this on his website: http://www.deanhunt.com/services/index.html

    It raises some suspicion as this guy's business seems to be googlebombing. Perhaps he fabricated this story in order to get his website up in PageRank by people linking to him.

    1. Re:Not convinced this guy is truthful by Sir+Homer · · Score: 4, Interesting
      Not true. From his his website he seems to really want people to blog about it. He thanks people for blogging about it and puts "easy to blog" links. He says on website before this "event" occurs that he will attempt a "viral campaign".
      Over the coming weeks I am going to be attempting my very first viral campaign. A viral campaign is something that has interested me for a long time, and if done properly it can be one of the most powerful tools any webmaster has.
  9. SEO slashvertisement - viral campaign by Anonymous Coward · · Score: 5, Informative

    Yes great. He posts a truly funny e-mail exchange on his site. And now he even gets slashdot exposure.

    He even wrote: I will make a viral campaign!
    http://deanhunt.com/category/seo/

    This is it and you have fallen for it. Stupidos.

  10. Re:Ranking.... by morgan_greywolf · · Score: 4, Insightful

    The part I find bizarre is this:

    Exactly how does the online business owner figure that the blog owner, Dean Hunt, bears any responsibility for how Google ranks his blog with respect to the online store? Only Google is responsible for how it ranks pages. I suppose the business owner can sue Google, but somehow I doubt he'd get very far, considering that Google doesn't owe the shop owner anything in terms of pageranking unless he entered into some sort of contract with Google, but that's all between him and Google, right?

  11. Even the stupidest lawyers aren't stupid enough by Sir+Homer · · Score: 5, Insightful

    To send letters like that. I have a feeling Mr. Dean Hunt is fabricating this story, as his business is mainly google bombing and search engine optimization.

  12. Tuttle Award nominee by DrJimbo · · Score: 5, Funny
    I nominate the anonymous businessman for the first annual Tuttle Award.

    See Misconfigured Webserver, Threats to Call FBI.

    --
    We don't see the world as it is, we see it as we are.
    -- Anais Nin
    1. Re:Tuttle Award nominee by LWATCDR · · Score: 5, Informative

      Nope his is still city manger of Tuttle last time I checked.
      Tuttleing:
      When a person or group make an ass of themselves on the Internet by threatening legal action without just cause.
      Usually involving some abuse of power or position all they while displaying a large degree of arrogance and stupidity.

      --
      See my blog http://ilovecookes.blogspot.com/ for light hearted technical information.
  13. THIS IS FAKE, HE MADE THIS UP! PLEASE READ. by Sir+Homer · · Score: 5, Interesting
    This man owns a search optimization business, with its only purpose to increase the PageRank of other sites. There is no threatening letters. Mr. Dean Hunt fabricated them himself. He even writes in his website:
    Over the coming weeks I am going to be attempting my very first viral campaign. A viral campaign is something that has interested me for a long time, and if done properly it can be one of the most powerful tools any webmaster has.
    There is NO evidence this guy is telling the truth, but there is ALOT of evidence this guy is lying his ass off. Don't believe this Slashdot readers!
  14. Re:Ranking.... by cayenne8 · · Score: 4, Insightful
    " If your online store is poorly connected on the WWW then your ranking will be based on other factors that don't seem to be quite as important to google."

    What I find even more amusing...that so many people thing the internet was constructed primarily for commerce...when in fact, that is only a fairly recent by-product.

    --
    Light travels faster than sound. This is why some people appear bright until you hear them speak.........
  15. Here's my secret by shaneh0 · · Score: 4, Interesting

    And I'll share it for free:

    A rich internal link structure.

    Blog software creates this by default, but you can do it manually. A recent website I was hired to optimize will illustrate this. The site is customSiliconeBracelets.com. When I was hired they were on the 30th page for their two desired phrases: Silicone Bracelets & Custom Silicone Bracelets. Now, they're number 1 in both of those.

    To accomplish this, I did two main things:

    1. Add a bunch of text. It's mostly nonsensical. It's not meant for human consumption. It's there for keyword density.

    2. Add a shitload of intra-site links. Every keyword in that nonsensical text is linked to other pages in the site. If you tried to navigate the site by following such links (instead of using the sites navigation) you'd go in circles for hours. Which, when you look at the logs, is essentially what Googlebot does.

    Of course, there was all the "standard" stuff like page titles, H tags, links with titles, alt text on images, etc. But those only get you so far. The real beef is in the link structures, friends.

    1. Re:Here's my secret by mccoma · · Score: 4, Insightful

      great.... "nonsensical" content - no wonder Google is becoming so polluted with crap. I do hope the search engines adapt to this crud.

    2. Re:Here's my secret by Nasarius · · Score: 4, Funny

      3. Get removed from Google once they realize you're trying to game the system.

      --
      LOAD "SIG",8,1
  16. Mod Parent Up by Nasarius · · Score: 5, Informative

    This seems *very* suspicious. Parent quotes from this post.

    --
    LOAD "SIG",8,1
  17. SEO Viral Campaign by Zegnar · · Score: 5, Informative

    Is this not in fact the Viral Campaign he talks about starting on his blog? Seems to be working, since he's on Slashdot already, plus all the links go to his site and none to the other (ostensibly undisclosed) address.

  18. He is in the SEO biz, and this is a viral campaign by Infonaut · · Score: 5, Informative

    This man owns a search optimization business

    Nice catch, Sir Homer.

    Here's where he tells us he's going to mount a viral campaign.

    --
    Read the EFF's Fair Use FAQ
  19. fake news, viral marketing by ukyoCE · · Score: 5, Informative

    Just to reiterate what someone else tracked down in hopes of getting this (wholly ambiguous and suspect to begin with) story checked out:

    http://deanhunt.com/category/seo/

    Basically this guy has a side job of helping companies up their pageranks, and made all this up as an "experiment in viral marketing". Nothing to see here...and sure explains why he's keeping the company name and search terms secret.

  20. Re:Hoax or not it's damn funny. by Reality+Master+101 · · Score: 4, Insightful

    This newly-created account is Dean Hunt!! Read his posts. They're subtle attempts to get people to link to the story, as well as convince them it's not a hoax. Another Slashdotter figured this out, and I completely agree.

    You, sir, are a scum-bag loser.

    --
    Sometimes it's best to just let stupid people be stupid.
  21. Re:Ranking.... by Christopher_Edwardz · · Score: 5, Interesting

    I would imagine that the business owners are attempting to "fool" google's ranking system. They just assume that Dean Hunt is trying and beating them and they're crying foul.

    Perhaps they paid someone like a search engine placement company and feel a little angry at being cheated?

  22. Why is this even on Slashdot? by goldcd · · Score: 4, Informative

    1) Anybody who runs a website with a reasonable number of users gets shit-loads of this sortof email every day. You ignore it and just accept that the world is full of nuts and we've allowed them to send emails
    2) This guy is quite clearly interested in fiddling with Google rankings - indulging him by linking and quoting his blog is really really not very helpful.

  23. Check out how he is doing it! by sr.+taquito · · Score: 5, Insightful

    Oh my, if you hover over the people's names who have submitted responses, seems like each person's web site that the name links to is a business. I tried to submit a response, but it was rejected! He's a sneaky devil. That is how those sites are getting higher rankings, his blog links to their sites through the fake comments.

    --
    mr pibb + red vines = crazy delicious
  24. Re:Ranking.... by megaditto · · Score: 4, Insightful

    No it isn't. Robots.txt does not include "article.pl" which is the article front page that shows all the comments.

    As long as your post is modded up and thus visible via article.pl, all your links get counted!

    In particular, all +5 Comments' links are registered by google.

    --
    Obama likes poor people so much, he wants to make more of them.
  25. Re:He is in the SEO biz, and this is a viral campa by mysticgoat · · Score: 4, Funny

    An entry for wicktionary:

    deanhunt

    1. noun A particularly stupid way to shoot yourself in the foot with a viral advertising campaign gone bad. That advertising firm went bankrupt after the deanhunt it launched in December, 2006.
    2. verb To publicly state that one is going to perpetrate a big advertising hoax and then attempt to initiate that hoax on slashdot or another forum known to be full of clever, investigative skeptics with lots of time on their hands. The advertising campaign might have been successful if its author hadn't deanhunted it on slashdot.
    3. deanhunted, deanhunting adjective Referring to the state of self-destruction of credibility due to a particularly stupid deanhunt. The deanhunted advertising agency was never able to recover after the unfortunate series of events that it triggered in December 2006.

    It looks like this is turning into a cautionary tale for would-be advertising gurus: just becoming widely known is not enough; you need to very much avoid becoming widely known as a laughingstock.

  26. Re:Ranking.... by grahammm · · Score: 4, Insightful

    I have often wished that stores would not get such a high google rank. Many a time I have used google to try and find information about a product only to find the first few pages of response to be filled with stores selling the product and (even worse) price comparison sites.

  27. Re:Mod Parent DOWN by rk · · Score: 4, Funny

    How about these?

    asshole

    shithead