Reviewing the Presidential Campaign Websites
Behind the link are my first impressions of the Internet presences of the top US presidential candidates for each party. Any website design pros care to chime in?
Democrats:
Hillary Clinton: Good professional web site. Using a photo where the Senator is smirking for the main image of the candidate strikes me as a bad idea since it re-enforces some negatives. Fourth overall in seeming to encourage supporter action/participation.
John Edwards: A bit of a disorganized mess. The Edwards campaign needs to hire a professional web designer (or fire the one they have). Bunch of links to the Edwards campaign's accounts on various social networking sites (no multiply though). Second overall in seeming to encourage supporter action/participation.
Barak Obama: Very clean and professional. Links to the Obama campaign's accounts on a few social networking sites. First overall in seeming to encourage supporter action/participation. Supporter area has its own social networking features. Best campaign web site by far.
Republicans:
Rudy Giuliani: What is with the flags at the top pointing in all different directions? Don't know which way you are going? Also what is with that candidate photo? It makes Giuliani look like a villain out of a comic book. This site looks like something from 8 years ago in terms of design and content. For "participation" it appears to just ask for money and allow you to sign up for his email list. Worst overall in seeming to encourage supporter action/participation.
John McCain: Eeek! What is with the funeral colors? They seem kind of creepy. Might work as black and white if white was the dominant color. The site is a bit of a bandwidth/browser pig. Other than those two issues the cleanest site other than Obama's. Third overall in seeming to encourage supporter action/participation.
Mitt Romney: Good professional site. Good choice of images. Fifth overall in seeming to encourage supporter action/participation.
Democrats:
Hillary Clinton: Good professional web site. Using a photo where the Senator is smirking for the main image of the candidate strikes me as a bad idea since it re-enforces some negatives. Fourth overall in seeming to encourage supporter action/participation.
John Edwards: A bit of a disorganized mess. The Edwards campaign needs to hire a professional web designer (or fire the one they have). Bunch of links to the Edwards campaign's accounts on various social networking sites (no multiply though). Second overall in seeming to encourage supporter action/participation.
Barak Obama: Very clean and professional. Links to the Obama campaign's accounts on a few social networking sites. First overall in seeming to encourage supporter action/participation. Supporter area has its own social networking features. Best campaign web site by far.
Republicans:
Rudy Giuliani: What is with the flags at the top pointing in all different directions? Don't know which way you are going? Also what is with that candidate photo? It makes Giuliani look like a villain out of a comic book. This site looks like something from 8 years ago in terms of design and content. For "participation" it appears to just ask for money and allow you to sign up for his email list. Worst overall in seeming to encourage supporter action/participation.
John McCain: Eeek! What is with the funeral colors? They seem kind of creepy. Might work as black and white if white was the dominant color. The site is a bit of a bandwidth/browser pig. Other than those two issues the cleanest site other than Obama's. Third overall in seeming to encourage supporter action/participation.
Mitt Romney: Good professional site. Good choice of images. Fifth overall in seeming to encourage supporter action/participation.
I'm partial to Romney's for a couple of reasons.
First, of the Rs (that have announced), he is my top choice. (Observer bias)
Second, I personally know someone who worked on it. (Observer bias)
Third, Much as you said a "good professional site". Clean, crisp layout. Clean, crisp photos. Clean, crisp "stories".
Fourth, I disagree that it is near the bottom in in encouraging participation. You have the "Team Mitt" on the right. With the "Join" and "Contribute" links right under them.
Fifth, I like that white is the dominant background color, and the use made of white space throughout.
McCain - I give him second among the declared Rs. And yeah, about the black. I don't want to feel like *I'm* in a POW camp navigating the site. The site is too busy. My eye doesn't know where/how it's supposed to scan. And the fact that he would be a "hold my nose" candidate at best. (Observer bias)
Giuliani - WTF was he thinking. I didn't even SEE the nav bar across the top, and it starts out looking like a listserv sign up rather than a campaign site.
The Dems. Hell, I dislike all of them and wouldn't vote for any of them anyway. I would say that Obama is the most articulate & well spoken of the Dem field. However, I have been reliably informed that saying such a thing about a black candidate makes you racist. Though saying he is "clean" doesn't. Too bad, 'cuz Obama is a hell of a public speaker.
But as far as their sites. Mrs Clinton's is pleasing to the eye. Except for the images all over the place of... Hillary. Other than the pictures of Hillary, and all the text talking about Hillary, the only other real issue is the "One Week, One Million" with the "thermometer". It reminds me too much of United Way & Combined Fund drives. I find it tacky, especially on the main page.
Edwards (and Giuliani). W. T. F. ? Splash pages for your "home page" are bad enough. "Fill out this form" for your main page blows. Other than that, you nailed it with "disorganized mess". Actually, it's worse than that. A little clicking and mouse-overing convinced me that there actually is structure underneath. It's like they just went out of their way to crapify it.
Obama, what can I say? The site rubs me the wrong way aesthetically. I can't really put my finger on it with the time I'm willing to invest. It seems very similar to Hillary's objectively. Except for the pleasing to the (my) eye part. I don't like the "my.Obama" link buttons. (aesthetically. Not sure why.)
Of the Dems, Hillary gets first. Obama gets second (like McCain, he gets second on account of 3rd sucks).
I think the "seeming to encourage supporter action/participation." is a lot more subjective than you do. I find Romney's to score 1st in that category. It's important to keep in mind that these candidates (at least on the R/D split in general) websites are going to attract different eyes. Which are motivated by and respond to different things.
"If, therefore, any be unhappy, let him remember that he is unhappy by reason of himself alone."
~Epictetus
clinton's site is quite nice, very well executed. good features. i'd never vote for her, but have been very impressed with the site.
mccain's site? good grief. so a vote for mccain means you're doomed! what a dark and depressing thing that is.
obama's? light. very light. ugly too me thinks.
rudy's site is, meh, its ok. again, very light in terms of content. i'm sure his team is still trying to figure out what to do with it.
romney's. well, i lead the development team on that one. his campaign hired the company i work for, and my job was to be the architect (design the content management system, and all of the infrastructure that drives the site) and run the engineering team that built/implemented everything. i like it, our visual designers did a bang-up job in making a political site look not overtly political. yeah the usual colors are there, but much more tasteful i believe.
sad robot making broken music
It's at the Oscars.
...
I'll be on the Gore/Obama 08 ticket
-- Tigger warning: This post may contain tiggers! --
I like Obama's and Romney's sites best. I want to like Edwards' site, as he is my current favorite, but it is rather cluttered.
McCain's site is the worst in my opinion. It has four Flash objects on the front page and if you have Flash blocked, there is not much content. And as soon as I unblock the three flash buttons, they turn into videos of McCain explaining what is in that section - really annoying IMO.
Also, McCain's site looks like a dead Transformer.
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P.S. 200 comments!
Climate Progress - Hell and High Water
He's made some pretty drastic flip-flops over his career.
While still in Utah, he characterized himself as being pro-choice; then later said he didn't want to be called pro-choice; then while in Massachusetts, he suddenly came out strongly against abortion except for rape and incest. Needless to say I'm pro-choice, so that irks me more than a little.
He used to be for embryonic stem cell research; now he's against.
He also once wrote to the Log Cabin Republicans, claiming to be more pro-gay rights than even Ted Kennedy. Now he's against both civil unions and gay marriage, going so far as to support a Constitutional amendment for banning them. Since I happen to be for civil unions and for defining "marriage" as a religious, not a civil thing (i.e. anyone who's married would be in a civil union; a civil union would not necessarily be a marriage), that too irks me.
In other words, I get the distinct impression he's trying to make up to the religious right for being a Mormon by pandering to their positions. Since I 1) don't like it when politicians blatantly pander to anybody and 2) have a strong dislike of the religious right and 3) most especially don't like it when someone panders to the religious right, that makes Romney pretty iffy for me at best.
Cheers,
Ethelred
Everyone wants to be Ethelred. Even I want to be Ethelred.
Too had Vilsack is out, I really liked his Nineteen Eighty-Four / V for Vendetta style graphics. But maybe this kept the proles away?
sulli
RTFJ.
I think Dr. Ran Paul is the best person for the job even though he is only exploring the possibility of a run at the moment. I hope people take the time to visit his sight and consider voting for him. http://www.ronpaulexplore.com/ You can get an idea of his political leanings from some of the MANY videos of him that are on the web. Most can be found here: http://video.google.com/videosearch?q=Ron+Paul He is against a war with Iran, wants to leave Iraq, and has a real plan to fix the Government's entitlement program. He first ran for President in 1988 as a Libertarian. Even though he is a Republican now he is an old fashioned one that believes in a small Federal government that is responsive to the people.
Restore America: Dr. Ron Paul for President!
The George Phillies for President site looks very nicely done, in my opinion. I would vote for the Libertarian candidate in the 2008 election unless Ron Paul wins the nomination for the Republican Party.
Hillary Clinton - Registered via NetworkSolutions?!? Must have money to burn.
John Edwards - Can he make up his mind on a OS?
Barack Obama - Full Linux
Rudy Giuliani - Windows only, but only one entry
John McCain - From FreeBSD to MS? Did MS donate to you?
Mitt Romney - All but one Linux (that one is unknow, but I would say Linux)
Everyone but Hillary registered with GoDaddy
Libertarian Part is a major party, they just aren't the top two players in national offices. But are quite popular in local and state elections. There are other parties besides the Libertarians too, but probably run Presidential candidates less consistantly.
Libertarian Candidate Websites:
http://phillies2008.com/ -- Physics Professor
http://www.kubby2008.com/ -- Author, Publisher, Political Activist, Cancer Survivor
http://www.christinesmithforpresident.com/ -- Author and Humanitarian
http://stanhope2008.com/ -- Stand-up Comedian
“Common sense is not so common.” — Voltaire
Let's have Firefox and two of the most important applications for the web developer do the work for us: Firebug and the Tidy Validator (both firefox add-ons).
Hillary's looks nice, and the code tries to be semantic. Firebug found 2 javascript errors. Tidy found 8 markup validation warnings.
Edwards, nice site but a bit cluttered, code is just OK, 7 javascript errors, 7 markup validation warnings.
Obama: Nice site, one of my faves, but ugly code. 8 errors, 43 markup validation warnings
Guiliani: div and table tag bouillabaisse, 5 javascript errors, but almost validates against it's DTD (just 2 markup validation warnings).
McCain: U.G.L.Y., you ain't got no alibi! Horrid! 9 javascript errors, but as I mouse around it keeps tallying up. 77 markup validation warnings. I just didn't look at the code. I was too scared. I mean, he even made the flag black and white. I don't know, but I am sure there are some uber-patriots somewhere who are offended by that.
Romney: my fave site, ugly code. div soup. 22 errors, 9 validation warnings.
There you go, your candidates from a geek perspective. Let your browser decide!
blah blah blah
Hey, you folks forgot somebody!
McCain's site design has been dubbed 'Stormtrooper chic.'
http://www.hillaryclinton.com/ - Result: Failed validation, 20 errors / Failed Automated Verification for Section 508
h tm
This page is not Valid HTML 4.01 Transitional!
http://johnedwards.com/ - Result: Failed validation / Failed Automated Verification for Section 508
Sorry, I am unable to validate this document because on line 341, 358, 371, 384-385, 396, 398, 408, 410 it contained one or more bytes that I cannot interpret as utf-8
http://www.barackobama.com/ - Result: Failed validation, 66 errors / Failed Automated Verification for Section 508
This page is not Valid XHTML 1.0 Transitional!
http://www.joinrudy2008.com/ - Result: Failed validation, 8 errors / Failed Automated Verification for Section 508
This page is not Valid HTML 4.01 Transitional!
http://www.johnmccain.com/ - Result: Failed validation, 95 errors / Failed Automated Verification for Section 508
This page is not Valid XHTML 1.0 Transitional!
http://www.mittromney.com/ - Result: Failed validation, 22 errors / Failed Automated Verification for Section 508
This page is not Valid XHTML 1.0 Strict!
If these candidates used their web skills on Federal Websites, they could be exposing themselves to prosecution under the Disabilities Act.
http://www.access-board.gov/sec508/guide/1194.22.
There are places where the networks are not touching,and there are places where they are-Boeing's Lori Gunter
I used to like John McCain, but this web site makes me think he's the Dark Lord of the Sith. Just watch the "Stand Up" video. Is that the theme from "Crimson Tide" in the background? Somebody tell him the American public wants less imperialism, not more.
Shockwave Flash movies are the greatest thing to happen to non-sequitur humor since Japan.
How can slashdot NOT have a link to the only candidate that isn't in the "i love to shit on your freedoms, and i want to tax and steal your internet" business?
Ron Paul.
http://www.ronpaulexplore.com/
My opinions are my own, and do not necessarily represent those of my employer.
(I only looked at the home pages, I have no idea what's beyond any of them)
Since internet plebians consider it to be a naturally graphical medium (which it is not), there's almost no chance that any of them will look bad overall. Judging from just their home pages, Romney's web staff could run circles around the others, especially McCain's.
Why is /. falling for the horse-race fallacy? It's like asking the question "Which is the best OS: Windows or Mac?" People who have announced or launched exploratory committees include Sam Brownback, Jim Gilmore, Mike Huckabee, Duncan Hunter, Ron Paul, Tom Tancredo and Tommy Thompson on the Republican side, and Joe Biden, Chris Dodd, Mike Gravel, Dennis Kucinich and Bill Richardson on the Democratic side. Do these candidates not have Web sites? Do the Green, Libertarian and Constitution parties not exist?
Just because the corporate media has him under a blackout, doesn't mean that /. has to follow suit....
http://www.kucinich.us/
Remember "News for Nerds, Stuff that Matters"? Help make it a reality again! http://soylentnews.org
I think you can learn a lot about a candidate from their website design. McCain is probably trying to get all the old conservatives -- the one who remember when black and white was the only thing on TV. Or in movie theaters. Big hit among the retired.
Obama. Skewed the other way -- video, flash, very modern. Sure to be a winner among the 18-25 set.
Clinton. Not bad, but very powder-puff blue. It's traditional... with a woman's touch, and a woman's vote. She's very much in front of the Democrats.
Edwards. Nothing pulls it together. It makes a good try at content, but no organization. Tries to be everything to everyone. Doesn't succeed. Neither will his campaign.
Giuliani. I know he looks like a villain in that picture, but that's how he always looks. Deep blue, stands for deep traditional conservatism. Will look to the letter of the law and not the spirit, appealing to all law-and-order citizens. Will probably make it illegal to have porn theaters within 300 miles of each other. Guiliani is tied with McCain. Black (McCain) and Blue (Giuliani) is how the Republicans are going to end up.
Romney. The biggest three pictures show him gesticulating with the back of his hand. Like he's gonna hit someone. "As seen on MittTV" pic VERY creepy, almost as creepy as V's stuff. Information-rich, but a bit bland. Like Kerry, his campaign will be information-rich and a bit bland.
--Rob
Towards the Singularity.
Well, Mitt Romney's the only one that passes W3C validation, so he gets my vote?
None of these sites looks good at 800x600. It's not very convenient to have lines of text that are longer than the screen. I don't want to use horizontal scrolling for every line of text, Mrs. Clinton.
Technically, I think he's still just "exploring", and not "declared" but his site does run linux!
Bill Richardson for President Exploratory Committee
He's got a few validation errors. Dunno about the javascript.
Those people who think they know everything are a great annoyance to those of us who do. (Isaac Asimov)
Please, for the good of Humanity, vote Obama.
It makes Giuliani look like a villain out of a comic book.
e rpics/10006/redskull.jpg
I think you are thinking of Red Skull. Yeah, he always looks like that. You get used to it.http://www.newsaramablog.com/gallery/albums/us
We are all just people.
I won't be able to vote for any of them, but I'll be following the election, both out of a general interest in politics and because the US policies will have some effect on my life.
Sites viewed in Konqueror on Linux.
Hillary Clinton: Site looks clean and polished. Somehow it makes me think of a web app rather than a site though, maybe because of the icons. Donation request occupies the most prominent location of the page and in total there are 4 donation items on the page, does this mean she considers fundraising the most important aspect of her campaign? No direct link to the issues. Meta link to RSS; site icon. The site footer says it is copyrighted, but not by who.
John Edwards: I don't like splash pages and I don't think many people do. Main page contains lots of info, about two screens full, whether that's good or bad depends on the intention of the reader, I guess; it's certainly a different approach from the rest. I don't like the color scheme; it seems that red and blue are mandatory, but they could have picked something else instead of the light brown. Has a link to the issues. Meta link to RSS; site icon; Creative Commons licensing. Has a Spanish version of the site.
Barak Obama: Clean, a bit more playful compared to the almost clinical cleanness of Hilary's site. This is the only site which had a campaign logo that appealed to me. Not a lot of info on the main page, but the menu contains deep links to the issues and other parts of the site. Unfortunately the DHTML menu disappears behind the Flash plug-in, but this is a common problem in Konqueror. Creative Commons licensing.
Rudy Giuliani: Light on content, which makes it easy to digest, but also gives the feeling of "we know we need a web page, but don't really know what to do with it" that some company web sites also have. No link to the issues. Meta link to RSS. Copyright statement, but no owner mentioned.
John McCain: Looks like a museum; this style would be nice in 2017 to look back on McCain's presidency, but in 2007 it does not tell me "this is the man which will guide the USA into the future". Mouse-over videos are confusing. Has link to the issues. Site icon.
Mitt Romney: Clean, solid. About two screens long, but feels much less crowded than Edwards' site. I saw a strange message "Express Install is not supported by this version of Flash Player", although Flash worked on all other sites. Direct links to the issues. Meta link to RSS.
Overall: Although other posters have found that none of the sites validate, I had relatively few problems with a low market share browser. I'm surprised that half of the sites do not have a site icon; in Konqueror these are used in the task bar, on tabs and in bookmarks, so they contribute a lot to the identity of the site. Firefox uses them for tabs and bookmarks as well, as far as I know. Although I didn't expect to see the issues on the front page, I was surprised that some candidates did not even provide links to them: both Hillary's and Giuliani's sites contain biographical links but no clear overview of how the candidate wants to rule the country.
Looking just at the presentation and not at the policies of the candidate, the sites of Obama and Romney make the best impression on me.
The day Ron Paul wins the nomination, much less the presidency, is the day hell freezes over. Not only does his piss of anyone who is moderate, but he also manages the amazing feat of pissing off Libertarians who don't want a moral authoritarian obsessed with scapegoating immigration for the worlds ills. I consider myself a Libertarian leaning fellow, but I would vote for Hillary before I vote for Ron*.
*Unless the democrats have a majority in the congress, in which case I would laugh merrily as the two block and veto every thing that they try. Nothing would get done... which is preferable to the alternative (something getting done, poorly).
And for a bit of related randomness, check out the Michael Smith's website. Mr. Smith)is a Republican long shot whose website represents one of the better low-budget campaign sites I've seen.
The site hits all the key points - Easy to navigate, pleasing-yet-conservative visual design, and relevant content. The navigation bar along the top is easy to find and use, and not overly cluttered. The home page tells you right away who he is, and what his key platform issues are. It has a simple field for signing up to the mailing list, and links to his blog and MySpace pages.
I found the content to be the most compelling part of the site. He obviously has a personal hand in what goes into the site, and isn't afraid to speak his mind (within reason :-) ). A really refreshing change from the heavily filtered B.S. that most of the other candidates post, IMHO.
Anyhow... as an independent voter with democratic/liberal tendencies, I was surprised at how compelling I found this guy to be - and the site had a lot to do with that. It's just too bad that our democratic process makes it impossible (^h^h^h^h^h) unlikely that someone like this (sincere, reasonably forthright, hopefully not too tainted by the political gauntlet that most viable candidates must run) will ever get on the ballot.
*sigh*