Evidence for Console Price Cuts
Next Generation offers up an exhaustive analysis of previous console generation price cuts, and concludes that we are definitely due for some cheaper next-gen action sometime in the near future. The piece includes charts of lowering system prices, as well as a breakdown of how many consoles sold at various price tiers. "Certainly we can use history as a guide, but there are limits to its use for prognostication. The price drops this generation may happen in ways entirely different from what has been suggested above. Maybe the $300 console this generation will be what the $200 console was last generation. Maybe Microsoft will forge ahead with its current price structure until after Halo 3 has come and gone. Maybe Sony will bless the PlayStation 3 with a 33% price drop sometime this year. And maybe Nintendo will give the Wii a small price drop by removing Wii Sports from the package. Those could happen, but don't bet on it."
Only the PS3 feels overpriced to me. The 400 dollar price point of a 360 premium or 250 for the Wii seem very reasonable and fair to me...I had no buyers remorse spending that much on either system.
I simply cannot justify, however, spending 600 on a PS3. I don't care if it is a Blu-Ray player, I still cannot justify it.
If the PS3 were 400, I would likely buy one. If there were more than two games I was highly anticipating (God of War 3 and Lair) I would be willing to pay 450.
But 600? No fucking way.
Living With a Nerd
They're going through historic trends, and guessing what the current outcome is going to be. That is NOT evidence - that is conjecture.
Ryan Fenton
Past performance does not necessarily predict future results.
Spell cheek you've failed me four the last thyme!
This is ridiculous.
Maybe something will happen. Maybe it won't. I can make random conjectures too.
Best Windows Freeware
There isn't a good reason for Nintendo to drop Wii Sports from the North American Wii package. Wii Sports is a great hook for selling the system.
At this point, the cost of removing Wii Sports would probably only save a a few dollars or so at most (Disc pressing, manual, and packing). Cutting the system price by $50 wouldn't require pulling Wii Sports to make it feasible. I suppose you could argue that Nintendo could make part of that $50 back by selling Wii Sports as a stand alone game. However, Nintendo would then risk not having a great ratio to new Wii sales and losing the part of the Wii system that makes the whole bundle so easy to pickup with family and friends who have never touched a game system.
Simply put, cutting Wii Sports does not fit with the "Blue Ocean" strategy.
I simply cannot justify, however, spending 600 on a PS3. I don't care if it is a Blu-Ray player, I still cannot justify it.
The valid point of view contrary to this is that if you have an HD setup, and are therefore probably considering getting some kind of next-gen player at some point, then the PS3 which is affordable as next-gen players go and is a game console actually looks like a decent deal. This is the standard argument against the PS3 being overpriced (the "you get a lot for the money" argument), and it is a valid viewpoint if it applies to you, but it misses the bigger point:
Basically nobody who is balking at the price of the PS3 gives a shit about the "you get a lot for the money" argument. If you have enough to blow on an HD home theatre then you can easily afford the PS3 and sure maybe it's a good deal. "Good deal" and "affordable" aren't the same, and the fact is the PS3 is not affordable to many people. Just like a 70ft yacht for $100k might be a great deal, you will still find sales of such a yacht limited to the wealthy. Duh. So why people think "you get a free bluray player!" will make people leary of spending $600 on an entertainment device more likely to buy a PS3, I don't know.
The enemies of Democracy are
The game IS a tech demo, and that's why it's so vitally important that it remain bundled with the console. This console has a totally new control mechanism, it needs a simple bundled game to serve as a tutorial for that mechanism. Removing that game in order to cut the price of the one console that has no one complaining about the price would be ludicrous.
While the Wii seems reasonable to most people who can afford to spend on a system, The major issue for the 360 or PS3 is that you have to spend more immediately on games to have any fun. The Wii leverages the variety of Wii sports so that people can be fascinated by the control system for a while before buying add-ons.
Instead of a price cut, perhaps MS will bundle the systems with more games and maybe a wireless controller or something. The Wii can just give away some free money to buy online games with. The PS3 needs to bundle their console with... a Wii
Cheers!
Atheist: Buddhist in a Prius
that a PS3 price cut is coming. I just bought one :\
I cannot imagine Nintendo dropping the price on the Wii while supply / demand are so out of balance. If you're a manufacturer, and you can sell every single unit of a product you make, and you still have an order backlog, that's not a lot of motivation to drop price. On the other hand, if your product is sitting on the shelf and being outsold five to one by the competition in your home market *cough* Sony *cough*, you might consider dropping your price.
[Insert pithy quote here]
I was able to track one down from EBGames using the following URL:
& sku=020070&zip=33607&product_name=nintendo+wii&pla tforms=&sbox=&status=&bn=False
http://www.gamestop.com/productavail.asp?miles=50
Just replace the ZIP code in the URL with your own.
I lucked out and a location near my office was showing 4 units in stock so I called to verify and then picked one up on my way home.
The Wii is sold out pretty much as soon as it enters stores. A price INCREASE might may sense, but a price decrease doesn't make sense until you start having demand problems. I don't think they'll increase the price due to public outrage, but the demand is there.
A price cut on the PS3 would bring an immediate price cut on the 360. Comparing a $500 PS3 to a $300 360, the $300 console is going to sell much better. Especially with a better game library right now. Sony should hope and pray that price cuts don't happen for any console until Sony has significantly reduced the manufacturing price.
Microsoft should have cut the price of the 360 in May. The Wii is very quickly gaining ground on the 360 and will catch up soon. The lead over the PS3 may disappear when Final Fantasy XIII and Metal Gear Solid 4 come out. Microsoft should drop the 360 core (sell them with a hard drive for $249 until there are no more) and focus on a $299 360 premium. Anyone who wants to pay more can buy a $399 Elite. 360 sales are not very good and there is a lot of stock at stores. Pretty much everyone who wanted to buy one at $399 already has one.
Microsoft has non-traditional sources of income for the 360. Live brings in $50 a year per subscriber. Profit from Live is probably at least 30%. Microsoft makes a 30% profit from downloads. If someone is a Live subscriber and buys $50 worth of downloads a year (movies, television shows, Arcade, expansions, downloadable content), that would be $30 a year. Over 4 years, that's $120 profit. With publishers paying Microsoft $8 for every game sold, 20 games over 4 years adds up to $160. Both of those together would be about $280. If Microsoft's cost of manufacturing a 360 is about $300 http://www.xbitlabs.com/news/multimedia/display/20 061120132150.html/ (the article is dated November 20, 2006 and I'm assuming that it's lower now) and their cost of shipping, assembling and store profit is about $100, their total cost per console would be $400. Once the 65nm chips are out, it will only cut the cost further. You could make an argument for any price between $199 and $299. A $299 price would get them many more sales and would still be a profitable position in the long run. I don't think a price less than $299 is in the planning, but I think it could be justified.
If Microsoft wanted to screw over Sony, they would buy Rockstar and Square Enix. Buying Square Enix is probably the only way they could break into Japan. Make Grand Theft Auto and Final Fantasy exclusive to the 360. Release it for Windows Vista 6 months later. It would piss the Japanese off, but they would grit their teeth while buying a 360 to get some FF action. Losing Grand Theft Auto would kill the PS3 in North America and Europe, it would probably be enough to take it down worldwide. The Wii will continue to be profitable for Nintendo.