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The Next Big Thing — Why Web 2.0 Isn't Enough

An anonymous reader writes "TechConsumer has an interesting discussion about what it will take for the next big thing, and why Web 2.0 is only just the beginning. 'Realtors have been giving us the answer for years, although they didn't know it. The next big thing is..."location, location, location". Think of how we access all the information of the Internet. We do it at a desk, where wires keep us attached to a specific location. Laptops help us branch out a bit, but even then we are tied to a wireless connection. Go to far and you no longer have access to information.'"

48 of 286 comments (clear)

  1. Next Big Thing != Flying Car by UncleWilly · · Score: 2, Funny

    ..and when some crazy has me buried in a 18 century dungeon, my PDA, from 2019, tells me 439 meters due north is a antique mill!

    1. Re:Next Big Thing != Flying Car by eln · · Score: 4, Funny

      You're underestimating the true power of context-based search. When some crazy has you buried in an 18th century dungeon, your PDA from 2019 will give you driving directions to the nearest Ace hardware, and a printable coupon for $2 off lock picking supplies.

  2. We all know that you have to wait for... by iknownuttin · · Score: 5, Funny

    Web 2.1! Web 2.0 is going to be really buggy!

    --
    I prefer Flambe as apposed flamebait.
    1. Re:We all know that you have to wait for... by Anonymous Coward · · Score: 5, Funny

      wake me up when we get to Web 3.11 for Workgroups

    2. Re:We all know that you have to wait for... by obergfellja · · Score: 3, Funny

      Screw that. I am looking forward to hacking Web XP.

  3. Where is far? by Gman14msu · · Score: 4, Funny
    Go to far and you no longer have access to information.

    Where is this place "far" that you speak of and why can't we access information there? I feel bad for anyone from "far". Oh! You meant too far!

    I understand but come on it changes the meaning and more importantly makes it difficult to read. Quick proof read next time please.

    1. Re:Where is far? by mrchaotica · · Score: 2, Funny

      Where is this place "far"

      It's in Nowhere, about 500 miles past Middle.

      --

      "[Regarding the 'cloud,'] ownership was what made America different than Russia." -- Woz

    2. Re:Where is far? by MarsDefenseMinister · · Score: 3, Insightful

      And I have little sympathy for people who are too lazy to spell words correctly. It's a symptom of a bigger problem that starts with our failed educational system. It's time to enact a zero-tolerance attitude towards spelling errors. Forgive the first one gently; relentlessly mock all errors after that. It's not that hard to have a little rigor in the use of a language.

      --
      No weapon in the arsenals of the world is so formidable as the will and moral courage of free men.-Ronald Reagan
    3. Re:Where is far? by The+Great+Pretender · · Score: 2, Interesting
      "Quick proof read next time please" I thought he was trying for a haiku. I'm not too good at these, but what about:

      Quick proof read next time

      For conflict begins on slashdot

      When mistakes are made

      --
      A positive attitude may not solve all your problems, but it will annoy enough people to make it worth the effort.
    4. Re:Where is far? by QRDeNameland · · Score: 2

      His sentence made sense to me as "Go to fart and you no longer have access to information."

      Oh, you have Comcast too?

      --
      Momentarily, the need for the construction of new light will no longer exist.
    5. Re:Where is far? by thegnu · · Score: 5, Funny

      And I have little sympathy for those who cannot see the simpler solution... change the spelling of too to to, or add another set of definitions to to.

      To whom it may concern,
      I miss the old spelling of to and to. It's not to-the-point. It's to complicated, to confusing, and darn it, to me it's clearly to be to ambiguous. To many times have we spent upwards of to days, to long to apply myself to to many to-tiered projects. Now back to my to points--to many come up, and I to have made sacrifices, paring them back to to--to point out what to you're try to talk about is to hard.

      Yours is to simple an answer for to complicated a problem. Examine the following albeit slangy phrase: "You are to clumsy!"

      Thank you,
      Nathan Curry
      like to pees in a pod
      --
      Please stop stalking me, bro.
    6. Re:Where is far? by fireboy1919 · · Score: 2, Informative

      The second sentence in the second paragraph is missing an article: Articles are merely clarifying adjectives. In other words, not having it arguably makes the sentence unclear, and occasionally completely changes the meaning, but it isn't wrong. Sometimes you want to be unclear - when you want to distract people from a real mistake, for example.

      The third paragraph begins with a coordinating conjunction. This is generally considered poor form. See the above point.

      It lacks a verb This could be so. But "the problem shown in bold" is as valid an independent phrase as, "the sun shown in the sky." It's confusing how that bold text, which didn't exist before I wrote it managed to shine in the past, but a valid sentence with a confusing meaning is still a valid sentence. I was of mixed feelings on putting this one in there - on whether I could count it as a faux-mistake like the others.

      It also has a semicolon where it should have a comma. That's the only one that is necessarily a real grammar error. There isn't any way that the two phrase comprising that sentence are two independent phrases. A comma would also have been wrong, however, because there is no conjunction joining the two phrases.
      A colon or dash would have been appropriate.

      All programmers should be good parsers of English before they start working on other things.

      Is it possible to be more off-topic?
      --
      Mod me down and I will become more powerful than you can possibly imagine!
    7. Re:Where is far? by MarsDefenseMinister · · Score: 2, Insightful

      Grow up? I'm a rich fellow, retired at 38, with millions in the bank. I'm disciplined, and a good speller too. It matters not if you or anyone else accepts my complaining, because bad spelling is it's own punishment.

      --
      No weapon in the arsenals of the world is so formidable as the will and moral courage of free men.-Ronald Reagan
    8. Re:Where is far? by GlL · · Score: 3, Informative

      "Surely pervasive Wifi is the issue here, like meshes and things?" Actually, not just money is the problem with Wifi. I live in Washington state. I support a wifi ISP on the East side of the state. It's pretty flat and no trees around and we still have interference issues from cordless phones and the customer's own access points. (I didn't design the network, I just support it.) It still works pretty well. On the west side of the state a couple of municipalities have learned that trees (of which there are many out here) block wifi signals. You might ask why. Trees are full of water, water absorbs radio signals in the 2.4Ghz range. That incidentally is how your microwave works. So yes, your microwave can interfere with your wireless network if it is improperly shielded. For the above technical reasons, pervasive Wifi is not practical without a change in the direction of the technology. My 2 cents from experience.

      --
      I'm a happy pessimist. I expect and prepare for the worst, when it doesn't happen I am pleasantly surprised.
  4. I'm not sure I understand by MontyApollo · · Score: 2, Interesting

    >>Today we have access to an unfathomable amount of information. Web 2.0 has helped us begin to organize and make sense of that information.

    I guess I don't really get Web 2.0 then.

    Not sure I get the "location, location, location" thing either. Yahoo has had local Yahoos for years now. How would tags work better than regular Google searches?

    1. Re:I'm not sure I understand by DarenN · · Score: 2, Interesting

      I thought Web2.0 was AJAX!

      Good point, the tagging/categorisation/everything-else-the-article -talks-about is rubbish without the one thing he forgot to mention, which is a branch of ubiquitous computing where there are small devices everywhere (well, everywhere important) that your own device connects to and gets any "relevant information". This is called "pervasive computing".

      That was fairly lazy journalism. Without the aforementioned pervasive computing, how the hell does your mobile device know where you are? GPS (or Galileo/GPS)? That would be a poor solution for a problem that doesn't yet exist. Everything after that already exists, the only decision is whether to use "expert categorisation" or "democratic (or mob) categorisation".

      --
      Rational thought is the only true freedom
  5. My company has been in the space for about a year by leather_helmet · · Score: 3, Interesting
    Geospatial technologies in general are going to be very important - We have been doing work primarily with Real Estate Brokerages and the Oil/Energy Industries

    It has been exciting to see where things are headed with location based applications - for instance, google will be releasing AdSense in the Google Maps API, which will have some very seriously monetization implications for not only our apps, but anyone developing with their API

    Shameless plug, but check out our site www.mapgroove.com

  6. Hyperlocal web by morgan_greywolf · · Score: 5, Informative

    Bruce Sterling wrote a similar, but even more imaginative article in Wired, about a concept which he called the hyperlocal web. The dept 'long-way-to-go' on this article is interesting in light of Sterling's piece, because in a sidebar, he basically makes the point that Google is already building all the information necessary for this sort of stuff with Google Earth. Combine that with Google's recent interest in the wireless spectrum and GPS and bam! it sorta hits you: Google's already working on this stuff. How far off are they? I guess only time will tell.

  7. I hope not. by LWATCDR · · Score: 5, Insightful

    "If I'm driving down a dirt road, I can access the Internet, enter in the key words, "eat, roast beef sandwich'. The next time I pass within 5 miles of an Arby's my device let's me know."

    So will it be giving you directions or providing a warning?

    Yea this will be the next big thing. The problem is that you will get directions to Arby's but you will not get directions to Bill's deli. You know that little hole in the wall where they bake their own rolls and use real roast beef?

    Yea the next big thing in advertising.

    --
    See my blog http://ilovecookes.blogspot.com/ for light hearted technical information.
    1. Re:I hope not. by LWATCDR · · Score: 2, Interesting

      "They'd otherwise have to go directly to the fast food chains and cull their franchise records. I'm sure some do this for completeness, but it's definitely not the only way they collect data.

      On the other hand you might think fast food chains might lock out other places with exclusive deals. I don't think the market would ever settle for this given how easy the data is to get already."

      Unless it works like Google ads. The highest bidder will get the top billing.
      Even if it works like Google search it is likely that you will be sent to a chain. Even among locals most people will go to Subway or Arby's than a local deli.

      Think about it logically. How will it decide where you should get your meal? Will it pick first one you go near? How do you know it is any good? Or will it pick the most popular? Or will it pick one based on where you tend to go? Then how will it know that Bill's deli is something like Sam's subs next to your office? Software can not do magic. It must have some way to decide what should go first. And in the example given it will give you only the top hit.

      Google Roast Beef sub and you will see the first hit will be a chain. Jersey Mikes, which does make a pretty good sub for a chain.

      If they don't put people that pay near the top of the list how will this make money?

      --
      See my blog http://ilovecookes.blogspot.com/ for light hearted technical information.
  8. I'm not impressed by khallow · · Score: 2, Insightful

    Until I get telecommuting, I don't really care for this new technology. The problem isn't "location, location, location". It's that I have to be places where I don't want to be.

    1. Re:I'm not impressed by C3ntaur · · Score: 5, Insightful

      Be careful what you ask for. If your job can be done remotely from the comfort of your home/a beach/a coffee shop, then it can also be done from third world countries by folks who are willing to work for much less than you are.

      --
      Loading...
    2. Re:I'm not impressed by merreborn · · Score: 3, Insightful

      Be careful what you ask for. If your job can be done remotely from the comfort of your home/a beach/a coffee shop, then it can also be done from third world countries by folks who are willing to work for much less than you are.


      That's less true than some wish it were. Wages for capable, experienced programmers in India have shot up dramatically over the last few years (thanks to finite supply and rapidly growing demand), to the point where someone in India with experience, talent, and decent communication skills costs just about as much as someone in a first world country with the same skills.

      Bad programmers are cheaper overseas. Good programmers cost the same anywhere you go. Especially once you factor in the cost of the communications overhead inherent in having your workforce in a timezone 12 hours offset from your own.
  9. Hyperlocality - Wired Magazine by Gybrwe666 · · Score: 2, Informative

    This month's wired features several articles about Hyperlocality and geospatial interfacing between the web and the world:

    http://www.wired.com/techbiz/it/magazine/15-07/ff_ maps

    http://www.wired.com/techbiz/it/magazine/15-07/loc al

    Bill

  10. I think he's means going straight to Web 3.0 by wsanders · · Score: 2, Funny

    This is a whole new paradigm! Web 2.1 is so Web 1.0, nobody does QA nowadays.

    --
    Give a man a fish and you have fed him for today. Teach a man to fish, and he'll say "WHERE'S MY FISH, YOU IDIOT?"
  11. "Next big thing?" by Red+Flayer · · Score: 2, Interesting

    What the author is saying is take your PDA with GPS, walk around and have it automatically search for hits at your coordinates, with links to relevant info.

    What this depends on is information being indexed by coordinates, via tags or elsewise. Not sure that'll take off.

    Instead, why don't points of interest broadcast on an open (but secure, if possible) network? Go to a museum, a list of links pops up on your PDA.

    Either that or index the whole world in google earth|maps or something similar.

    --
    "Trolls they were, but filled with the evil will of their master: a fell race..." -- J.R.R. Tolkien on Olog-hai
  12. Of course you don't get it by Tony · · Score: 4, Insightful

    I guess I don't really get Web 2.0 then.

    That's because it's a buzzword, implying much and meaning little. It's all about Dynamic HTML! No! It's all about centralized data! No! It's all about distributed services!

    It's all just a little bit of what the web's been since 1998, only we're getting better at it, so people have to make it into something to puff out their vita, and make them "marketable," even though they were part of the reason we had the other buzzword, the "dot-com bubble."

    IT marketers do love their buzzwords.

    --
    Microsoft is to software what Budweiser is to beer.
    1. Re:Of course you don't get it by Anonymous Coward · · Score: 5, Funny

      It's not web 2.0 unless it meets ALL of the following requirements:
      - must incorporate the round progress bar
      - must incorporate a network of contacts
      - must allow you to tag things w/anonymous comments or keywords
      - must be FREE and pelt you with targeted ads
      - must be accessible via RSS feed
      - absolutely mustn't scale under significant load - ok now I'm trolling!

    2. Re:Of course you don't get it by Lehk228 · · Score: 2, Funny

      you forgot a minimum of 4 SQL injections and 4 XSS vulns each year.

      --
      Snowden and Manning are heroes.
  13. There are two ways to say you're too carless... by pstav · · Score: 2, Funny

    to be writing articles. This is the nice way. --paul

  14. Oh, come on! by FiloEleven · · Score: 3, Funny

    Go to far and you no longer have access to information. I've never been to Far, but surely they're not as backwards as all that!
  15. Some people still aren't on the web... by benhocking · · Score: 3, Informative

    Actually, I think the GP's point wasn't that Arby's was trying to lock out Bill's Deli, but rather that Bill (of Bill's Deli) doesn't understand why he should need a web presence, etc. I've often done web searches to try to find the hours of operation on some of my favorite eating places only to find that they don't have a web presence. I can usually find an article on them by the local paper, but those don't always have the hours of operation (or a menu).

    --
    Ben Hocking
    Need a professional organizer?
  16. VRGIS by Anonymous Coward · · Score: 2, Interesting
    VRGIS: I worked for them back in college when it was more or less a research project. The goal is to create a transparent layer to access a virtual world that sits on top of the real one, by pin pointing info to specific regions as defined by GPS.

    Think about a Zoo and walking around a virtual zoo, while walking in the zoo and clicking on a virtual sticker that read about an animal. Or a guide for tourist, that gave info on every inch of a city.

    Was an amazing job and I enjoyed it. That is where it's going I believe.

  17. but this is slashdot by Tablizer · · Score: 2, Funny

    location, location, location

    Which for us on /. is usually "basement, basement, basement". Is he talking about people who have a real life or something? Now, if a gizmo could help me locate the pizza I dropped yesterday...

  18. How too write. by E++99 · · Score: 4, Funny

    Go to far and you no longer have access to information.

    To bad you don't know how two proof-read.
  19. Overrated by Xeth · · Score: 4, Insightful

    I think the author of this piece overestimates how much time people spend touring. Sure, this could be handy in the few situations you're in a new place hunting for something new, but people don't spend a lot of time doing that. On the other hand, looking at the other two revolutions listed by the author, people need to find things on the internet all the time, and socializing is a daily thing. You could build a neat digital location tagging game, à la electronic geocaching, but I doubt it'd be long before it was polluted with idiots and spam. And how long can people play hide-and-seek? Sure, there are certainly niche applications, but I doubt it'll be the Next Big Thing.

    --
    If your theory is different from practice, then your theory is wrong.
  20. Re:My company has been in the space for about a ye by corbettw · · Score: 2, Interesting

    I wouldn't be advertising a website that horribly fails its validation, in a discussion about Web 2.0 greatness... YouTube: 192 errors
    Flickr: 18 errors
    Reddit: 28 errors
    MySpace: 210 errors (no surprise there)

    Seems like he's in good company, after all.

    (I also checked Digg, they had zero errors, so someone in that space is doing something right.)
    --
    God invented whiskey so the Irish would not rule the world.
  21. CityPoint? by benhocking · · Score: 2, Insightful

    A Google search was less than helpful. Can you provide more information about CityPoint? I have not seen any TeleAtlas cars in my city (Charlottesville, Virginia), and I suspect there might not be any near Bill's Deli, either. :)

    There's good hope that the solution you suggest will work great for Charlottesville (college town full of tech-savvy people), but I don't know how well it will work for Bill's Deli in more rural areas. Eventually, perhaps, but I don't see it happening soon.

    --
    Ben Hocking
    Need a professional organizer?
  22. Re:Timely. Dsl Article on AT&T trying to stop by cdrguru · · Score: 2, Interesting

    The government has a specific interest in not putting companies out of business.

    If a "open" network that allows VOIP existed, would any cellular carrier still exist? OK, assuming Verizon still has out-of-major-city towers, would any carrier that is mostly big-cities-only (Tmobile) still exist?

    Sure, the government doesn't guarantee that a business will exist forever, but if the government starts making a habit out of squashing businesses how long will it be before nobody decides to take the risk on a startup because the government might?

    Sort of like competing with Microsoft - they release a new free add-on to Windows that replaces whatever it is you decided to publish. Nobody does that anymore just because Microsoft "might". It happened maybe 8 times total, so it isn't as if Microsoft did it to 100 different players.

    So no wonder AT&T would fight it. It is their entire operation at stake. And it is a very difficult question to answer if the government should ever do something like that. Something I am sure the courts are going to have lots of fun with.

  23. National parks? by mypalmike · · Score: 3, Insightful

    FTA: Think of the last time you were at a national park. It's a very good possibility that the only information you had about the park fit on a tri-fold paper that you picked up at the visitor's station. In the information age, how is this acceptable?

    It's more than just acceptable. It's exactly what I want when I go to a national park: to get away from the hyper-connected world of technology. The only information I want I will get from the park ranger, who hopefully can't tell his DVD-ROM from his Firewire, but can answer my questions about lizards and rocks.

    --
    There are 0x40000000 types of people: those who understand 32-bit IEEE 754 floating point, and those who don't.
    1. Re:National parks? by ceoyoyo · · Score: 3, Funny

      Come on, it could be fun, all the city folk wandering around staring at screens, tripping on roots, stumbling into bears, falling off cliffs.

  24. You're certainly Qualified! by encoderer · · Score: 4, Funny

    Your post is late, under-delivered, and does nothing but copy those who've come before you.

    Yep, you're certainly qualified to write about Vista!

  25. Next Big Thing = Merging Amazon and Match.com by glockenspieler · · Score: 4, Funny

    "People who liked this book dated this person!"

    "People who dated this person also dated this person."

    I'm only sort of joking...

  26. Too much information by Jabbrwokk · · Score: 2, Interesting

    I know it's inevitable, but I don't particularly like or need the constant link to information that Internet-everywhere would provide. I don't need to feel connected everywhere I go. I'm perfectly happy to go into my office and use the computer to type an e-mail, or sit on my couch and read news headlines and check local weather on my Nintendo Wii.

    I think the urge to move everything to a constant, Internet-everywhere connection is driven by some kind of mental illness. I really don't want to have people constantly e-mailing me, phoning me, text messaging me, sending me stupid links, pictures and trying to get me to join Facebook. If they really want to talk to me, they can come over to my house, or meet me for a coffee, or invite me over. Or even use the telephone.

    I also think that most of the information we want so bad to have at our fingertips within seconds of it happening is useless garbage anyway. I don't need my life and my mind crowded with terabytes of crap.

    That's why I only browse Slashdot every couple days :D

  27. Re:Location. Duh. by Experiment+626 · · Score: 4, Funny

    From my home, I have only 56kdialup available. From the South Pole, I have more.

    You're in a land populated by penguins and surprised they have good Internet connections? Where do you think Linux comes from?

  28. you missed it by tacokill · · Score: 2, Interesting

    Ok, so maybe "touring" is not what I am thinking about, but lots and lots of people go to unfamiliar cities all the time. Business travel is loaded with people like this.

    I would use it and I go to places I am already familiar with. I would use it even more if I had never been to that city. Hell, I use it in my own city for that matter.

    Imagine, you are looking at your smartphone (whatever flavor)...."Let's see...where is my hotel in relation to the city? Now show me steakhouses within walking distance. Cool, just found a dinner place for tomorrow night. Actually, show me Italian also in case I am not in the mood for steak. Let's see - how about something to do tomorrow night. Is there a theater nearby? What movies are on? How about a ballpark or stadium nearby. Anybody playing?"....and on...and on.

    Don't underestimate the need to fill boredom and lack of familiarity in business travelers. This will be HUGE, with spam or without.

  29. Re:Timely. Dsl Article on AT&T trying to stop by Mattintosh · · Score: 4, Interesting

    The iPhone is lip service. A couple of days ago, that realization hit me.

    1) The iPhone is released as a "regular" cell phone. It has a crappy service provider, a sketchy network, and all the lockdowns necessary to satisfy said SP+Network. AT&T takes the bait.
    2) Speculation grew over a few days over how much in common parts/software the iPhone shares with iPod. iPod is an established product and brand with no ties to anyone else's product, service, or network. iPhone is "AT&T-locked crap" and even the "iPhone" trademark was disputed with at least 3 other companies. It's not long for the world because...
    3) The next iPod is supposedly an iPhone device without the cellular capabilities. This sounds limited, but it's not. It'll still be a phone. Regardless of whether Apple includes an actual "handset" shape to the device, there have been microphone+speaker add-ons for the iPod for years. There's also an iPod SDK. This means...
    4) Someone will develop a SIP client for iPod. Hell, Apple will probably make one themselves. It will use the iPod's soon-to-be-added WiFi feature. You will have a "cell phone" anywhere with a hot spot. That leaves you SOL if you're away from WiFi hotspots, though. Unless...
    5) Google bought assloads of dark fiber and is talking up the prospect of a nationwide WiFi network.

    Apple iPod-with-all-of-iPhone's-capabilities-except-actu al-cell-network-connectivity + Google's no-longer-dark-fiber-network-with-WiFi-access-poin ts-everywhere = no more need for a cell phone.

    AT&T just stepped on a land mine and no longer has any legs. It was a land mine shaped like a stylized apple with a bite out of it.

  30. Re:Timely. Dsl Article on AT&T trying to stop by merreborn · · Score: 3, Insightful

    5) Google bought assloads of dark fiber and is talking up the prospect of a nationwide WiFi network.

    Apple iPod-with-all-of-iPhone's-capabilities-except-actu al-cell-network-connectivity + Google's no-longer-dark-fiber-network-with-WiFi-access-poin ts-everywhere = no more need for a cell phone.


    I was with you up to that point. A nationwide 802.11x mesh is neither economically nor technically feasible. 802.11x is good for what it's currently used for, and not much more. In reality, something higher power and longer range is necessary -- like existing cell networks, and/or WiMAX.

    It took hundreds of APs for google to cover the town of Mountain View, CA (population: 70,000). Oh, and you're capped at 1 megbit/sec up/down

    Google's proposal to cover SF in a similar fasion is slated to provide only 300 k/sec speeds to free users, and 1 megabit/sec to those paying $22/month; At those prices, DSL is almost certainly a better option. Given the numbers on the page, google expects to use as many as 1500 APs to cover San Francisco, an incredibly compact city with an area of only 47 square miles (which it's probably safe to assume this project would only cover some of)

    Even generously assuming that 1,500 802.11g APs can cover all of San Francisco's 47 square miles, that's still 32 APs per square mile. At that rate, covering the city of Los Angeles would take roughly 20,000 APs, and covering Los Angeles County would take 150,000. And while you may deem that somewhat practical, applying the same treatment to the rural US (which, coincidentally, makes up *most* of the country, by area) is far less practical -- covering the state of Wyoming would require 6 APs for every resident!

    Covering the country's densest cities in 802.11g APs is just barely practical. Covering the entire nation is laughable.