Former Spammer Reveals Secrets in New Book
StonyandCher writes "A retired spammer is looking to make money from a tell-all book rather than fleecing people dependent on pharmaceuticals and people with gambling problems. In this Computerworld article 'Ed', a retired spammer, predicts the spam problem will only get worse, aided by consumers with dependencies and faster broadband speeds. From the article: 'He sent spam to recovering gambling addicts enticing them to gambling Web sites. He used e-mail addresses of people known to have bought antianxiety medication or antidepressants and targeted them with pharmaceutical spam. Response rates to spam tend to be a fraction of 1 percent. But Ed said he once got a 30 percent response rate for a campaign. The product? A niche type of adult entertainment: photos of fully clothed women popping balloons ... "Yes, I know I'm going to hell," said Ed."
It's a pop-up book? Sorry, couldn't resist.
From the article: 'He sent spam to recovering gambling addicts enticing them to gambling Web sites. He used e-mail addresses of people known to have bought antianxiety medication or antidepressants and targeted them with pharmaceutical spam. Response rates to spam tend to be a fraction of 1 percent.
.41/each) and having a 1% return rate... If only I could retire on the money I make ;)
I work with targeted communications and our success rates with similar lists are just as "successful". We were looking to contact Juniors and Seniors in HS to let them know of our offerings and had a list that supposedly contained names and addresses (no e-mail/phone) of people that would be in this demographic. Out of 9800 people we had a 0.93% response rate. Being that the cost of that list was as low as it was we will do it again...
I can only imagine what an advantage it is having such a low communication cost (it costs us
It's the only kind of adult entertainment fully endorsed by my church and my local clown guild.
Innovation makes enemies of all those who prospered under the old regime... -- Machiavelli
I've never gotten such spam.
I'm surprised it was only 30% -- that kind of thing is bound to pique the interest of a whole lotta people.
(Oh, come on, admit it, you're googling it right now, aren't you? Oh, maybe I'm going to hell too
Cheers
Lost at C:>. Found at C.
'He sent spam to recovering gambling addicts enticing them to gambling Web sites. He used e-mail addresses of people known to have bought antianxiety medication or antidepressants and targeted them with pharmaceutical spam. '
Some companies dealing with confidential information clearly have been passing on this information.
This guy should be forced to disclose where he got the information from, so that these companies can be punished for poor data security, or worse, actually selling such sensitive private information on.
I also believe that there are laws against the exploitation of vulnerable people, but they're probably next to useless, and poorly defined (or specifically defined, so won't apply to X because it only mentions Y).
As long as there is demand, and the business is profitable, you will have spam. Trying to get rid of spammers will only make it more profitable and worth the risks for those remaining. Wake up! It is no different than anything else. The customer drives this business, not the seller. They(the seller) are simply a response. Talk about passing the buck!
What?
...but part of me wants there to be a very special hell for spammers (and people who talk in the theater).
Hail Eris, full of mischief...
E pluribus sanguinem
Watching her inflate the balloon too much... you know it's gonna pop, you know she knows it... but she just keeps going... <<shiver>>
- a clean email list - cleaning an email list requires sending an email and not receiving a bounce. There is risk in testing the email because if you test too many bad ones you can get blocked, but once it's tested it's worth considerably more than an unclean email.
- list of active users - users who opened or clicked. An order of magnitude more valuable than a clean email.
- relationships - avoiding email blocks and getting unblocked
- distributed servers - avoid email blocks by sending from and rotating multiple IPs. The more you have, the more stable the delivery is.
- delivery - your email has to make it to the inbox. An order of magnitude more valuable than Bulk box delivery. Bulk delivery is still better than no delivery, which can be the case if you're blocked.
If you have all those factors in your favor, you can sustain the profits, which is what the major "legitimate" commercial emailers do. The true spammers are usually a bit more shitty, using trojans and disposable accounts, but achieve the same effect, usually at the cost of the ISP, however they're risking jail time if they're caught.Camping on quad since 1996.
My guess? Right before he wrote that, he created a website with women popping balloons and is now making tons of revenue off the huge volume of views the ads on the site are getting now that it's being /.'d.