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Nintendo's President Hopes To Avoid 'Return to Arrogance'

Today Newsweek's N'Gai Croal has up an interview originally held back at E3, speaking with current President of Nintendo Satoru Iwata. The piece is an interesting look inside one of the top minds at a company that has experienced unprecedented success in the last year. In the interview, Iwata states that one of his most important tasks right now is to avoid allowing the company to appear arrogant. Just because people now assume Nintendo will succeed, he needs to make sure that's not the company's view as well. "This time, we were very lucky and very fortunate that people were accepting and positive about the introduction of the Wii Balance Board and the Wii Zapper. Now, what we have to do, what's very important for us is to make sure that when those products are actually launched, we not only meet their expectations, but we surpass them so there's that gap--we thought it was going to be this, when actually it's here. We need to create that buzz. We need to create that word of mouth and that's our challenge."

2 of 108 comments (clear)

  1. Re:Still not listening... or to who? by WillAffleckUW · · Score: 5, Interesting

    Not listening to you, maybe.

    They're listening to me just fine: If I want online play, I'll play WoW. I have zero interest in online from my console, and I want them to spend that money instead on things I do want.


    Hmmm. I also play WoW online, but I think they are listening to me about how to do online.

    I like the idea of having to know someone's friend code to be able to talk with them online, and to visit their Animal Crossing II for the Wii village or their My Sims for the Wii village.

    One thing I really hate are spammers and shock-jocks and curse monkeys online. If it means that I only play with friends - or at least go to a test area and make sure they are ok before I exchange friend codes with them - I am all for that.

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    -- Tigger warning: This post may contain tiggers! --
  2. Re:Memo to all third-party developers: by gameboyhippo · · Score: 5, Insightful

    Yeah, if only Christian games were half as good as contemporary Christian music (P.O.D, Lifehouse, etc...)