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Hasbro Using DMCA on Facebook Game Apps

Boggle Addict writes "Rather than participating in the online gaming market, Hasbro is suppressing it with litigation. Scrabulous, a Scrabble imitation, is already fighting to prevent being shut down. Today, Hasbro sent out DMCA notices to other apps on Facebook, including Bogglific, a Boggle imitation. Copyright law has has always held very limited protections for games. This may be opening a can of worms for Hasbro.

42 of 210 comments (clear)

  1. Sounds like... by croddy · · Score: 4, Funny

    Sounds like Hasbro wants to have a Monopoly on word games.

    1. Re:Sounds like... by mcmonkey · · Score: 4, Funny

      Just wait until the Tic-Tac-Toe folks find out about Hollywood Squares.

    2. Re:Sounds like... by CSMatt · · Score: 5, Funny

      Nope. That's Parker Brothers.

    3. Re:Sounds like... by Kuukai · · Score: 5, Funny

      Sounds like Hasbro wants to have a Monopoly on word games. Yeah. If they aren't careful they might find their feet caught in a Mousetrap, with a proverbial Twister of counterlitigation headed in their direction. Boy, then they'll be Sorry. Their Battleship is pretty much sunk, man. They just don't have a Clue...
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    4. Re:Sounds like... by morgan_greywolf · · Score: 5, Funny

      Ooh, ooh! L-Lemme try.

      Yeah, the CEO might lose his Yahtzee!

      D-Did I do it right?

    5. Re:Sounds like... by Anonymous Coward · · Score: 3, Funny

      Good thing they have people on staff to act as Checkers, otherwise their string of hits might fall down like a bunch of Dominoes, or a house of Cards.

      What? You mean none of those are trademarked? Crap!

    6. Re:Sounds like... by Kuukai · · Score: 4, Funny

      Well, instead of "the CEO," I would have said "their numero Uno"...

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    7. Re:Sounds like... by Kuukai · · Score: 3, Funny

      What? You mean none of those are trademarked? Crap! Checkmate.
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    8. Re:Sounds like... by mdwh2 · · Score: 2, Funny

      Unfortunately for them, Parker Brothers have a Monopoly monopoly...

    9. Re:Sounds like... by The+Ultimate+Fartkno · · Score: 4, Funny

      Just had to get that off your chess, didn't you?

    10. Re:Sounds like... by Eggplant62 · · Score: 4, Insightful

      Nice pun, but other than greed, what motivates these companies to keep such a lock-in on their products? We're not talking about products that are brand spanking new and are threatened with extinction if people start using alternatives; these are products that have been around for ages and ages, since before I was born in '62, and will probably stay around for a long time yet to come. They've made their money from them and then some.

      Instead of wasting it on lawyers and legal fees, why not spend the money on innovating new games and or new forms of already present games, since obviously someone else is providing what they either have not been able to provide or cannot?

    11. Re:Sounds like... by NormalVisual · · Score: 2, Insightful

      ...these are products that have been around for ages and ages, since before I was born in '62, and will probably stay around for a long time yet to come. They've made their money from them and then some.

      Wait, you're not ACTUALLY suggesting that copyright be allowed to work the way it was originally intended, are you? Don't you know that it's not about encouraging new stuff, it's all about milking your old stuff for years and years, down through the generations, thus allowing you to sit on your ass and rake in money in perpetuity while ensuring that no one else can ever riff off of your old ideas!

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    12. Re:Sounds like... by deinol · · Score: 4, Informative

      Sounds like Hasbro wants to have a Monopoly on word games.

      Nope. That's Parker Brothers.

      Correct. Which is owned by Hasbro. Hasbro *has* a monopoly on board games. At least, on the board games that appear in general stores like Target or Walmart.

      List of companies Hasbro owns, stolen shamelessly from Wikipedia:

              * Avalon Hill (an imprint of Wizards of the Coast, see below)
              * Claster Television
              * Coleco
              * Galoob
              * Kenner
              * Maisto
              * Milton Bradley
              * Parker Brothers
              * Playskool
              * Selchow and Righter
              * Tiger Electronics
              * Tonka
              * Wizards of the Coast
              * Wrebbit

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    13. Re:Sounds like... by eh2o · · Score: 2, Informative

      It's not just a matter of confusion -- by means of sufficient similarity "Scrabulous" is leveraging the brand-recognition of the Scrabble trademark for the purpose of advertisement. At the same time it dilutes the identity of the mark as what one thinks of as Scrabble now becomes Scrab* or some such variant. So, it is both a type of IP theft and causes damage to the trademark by dilution.

      Second the issue of confusion applies to people who are not necessarily familiar with the game -- granted most people are, but that isn't a valid counter argument from a legal POV. For this hypothetical person who has never actually played Scrabble and doesn't know exactly how to spell it, the two names are sufficiently similar to cause confusion.

      I'm not defending Hasbro per say, just pointing out that this is expected behavior for a trademark holder. In fact, it is required, since if the mark is not defended with due diligence, that fact can be used as evidence in proceedings to have the trademark nullified. (This has been pointed out several times already in this comment stream by others)

    14. Re:Sounds like... by tepples · · Score: 2, Interesting

      Hasbro *has* a monopoly on board games. At least, on the board games that appear in general stores like Target or Walmart. I have seen both "Apples to Apples" and "Scene It?" games in the board game section of Wal-Mart stores in Fort Wayne, Indiana. "Apples to Apples" is Mattel/Out of the Box, not Hasbro. Likewise, "Scene It?" is Screenlife, not Hasbro.

      List of companies Hasbro owns, stolen shamelessly from Wikipedia:

      * Avalon Hill (an imprint of Wizards of the Coast, see below)
      * Claster Television
      * Coleco
      * Galoob Which means Hasbro bought the goodwill associated with Codemasters' Game Genie product, which Galoob Toys marketed in North America. So are we seeing an about-face from Galoob v. Nintendo ?
    15. Re:Sounds like... by Anonymous Coward · · Score: 3, Funny

      It does indeed Boggle the mind how much Trouble this Operation could cause them. This case will be no Trivial Pursuit -- the Risk could result in putting them in Jeopardy for being so Taboo. Hopefully, The Eye Of Judgement will see fit to squash these Hungry Hungry Hippos. Guess Who will be having less fun than a Barrel of Monkeys? The Game of Life is not lived in a Magic Kingdom - so buck up, Buckaroo.

      If anybody needs me, I'll be waiting in the library coiling some rope.

    16. Re:Sounds like... by jwilhelm121 · · Score: 2, Insightful

      I saw the "60 Minutes" segment on 'Facebook'. Facebook wants-needs money and is thinking of Ads in their 'groups'. Would this online-Facebook gaming not be good FOR Hasbro? Seems like Hasbro should fire the lawyers and send their Marketing people to talk to Facebook. Maybe, a "lite" multi-player version. Big companies need to evolve their OLD business models into the 21st Century. RU listening RIAA/MPAA ?

    17. Re:Sounds like... by mlynx · · Score: 2, Insightful
      Missing:

      * Oddzon
      * Cap Candy

      And while Wizards currently produces the Avalon Hill line, it was purchased by Hasbro before Wizards was a part of the company.

      For the pedantic, companies acquired by Wizards before the Hasbro buyout:

      * TSR
      * Five Rings Publishing
      * Last Unicorn Games

  2. Oblig. by Naughty+Bob · · Score: 5, Funny

    Don't tase us, Hasbro.

    --
    "Be light, stinging, insolent and melancholy"
  3. Okay, I get it, but... by Skyshadow · · Score: 4, Funny

    I mean, sure, Scrabulous is pretty obviously a Scrabble rip-off -- I think we all know that. But couldn't Hasbro at least have an official Scrabble game ready to replace it? If Scrabulous is forced offline, what the hell am I going to do all day when I'm at work?

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    1. Re:Okay, I get it, but... by xannash · · Score: 3, Funny

      You could do what most do...look at porn.

    2. Re:Okay, I get it, but... by Kamokazi · · Score: 2, Funny

      Buy the Scrabble board game, duh! I mean obviously you just wanted to play scrabble without paying for it, I mean the fact that the sheer convenience of playing it on a computer must have nothing to do with it, and presumably abysmal board game sales will rebound once all the DMCA notices go out...right? At least that's what the overpaid lawyers told the old and senile execs.

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    3. Re:Okay, I get it, but... by KiloByte · · Score: 4, Interesting

      Actually, they do threaten and sue people over the rules, board shape and so on as well.

      Ten years around or so, my roommate created an implementation over the name "Szkrable". Once Hasbro found out, they demanded it to be removed, together with all dissemination of any related software, including the dictionary which later replaced the Polish ispell one (GNU had 300kb of data, MaF had 22MB at the moment). A simple rename didn't work.

      After receiving legal advice and deciding there's no way for a poor student to fight Hasbro whether a copyright over the board shape is valid, my friend came up with totally changed rules and board, making a wordgame which resembled Scrabble in spirit and strategy, but nothing else.

      You can find the thing here.

      --
      The creatures outside looked from Alt-Right to Antifa; but already it was impossible to say which was which.
    4. Re:Okay, I get it, but... by dnoyeb · · Score: 4, Interesting

      Hasbro has had an abysmal online presence for over 10 years. My wife liked scrabble so we bought their offering of computer game. The online part was terrible. They had someone else do it a year later. That version was super sucky too. Then sites like MS gaming site or whatever it was called had their own scrabble and others did too. Hasbro made them ALL stop. I don't get why knock off people can build excellent scrabble online and offline versions, but Hasbro the owner in over 10 years can not make a single one...

    5. Re:Okay, I get it, but... by Toonol · · Score: 2, Insightful

      I don't get why knock off people can build excellent scrabble online and offline versions, but Hasbro the owner in over 10 years can not make a single one...

      All the imitators probably tried to make a decent product to compete. Hasbro doesn't need to; it can cease&desist all other versions off the internet. No need to invest in programmers, when you've got a lawyer on staff...

  4. Not Copyright, Not DMCA, Trademarks by crymeph0 · · Score: 4, Informative

    From the PC World Article linked to from the article linked to in the summary:

    "Mattel values its intellectual property and actively protects its brands and trademarks."

    If they don't defend their trademark everytime they see it being used outside of a licensing deal, they can lose it. You may not like it, but that's the way it is. You want it changed, change the law. I'd also like to point out that trademark law, at its best, actually protects consumers from shoddy ripoffs of the product they thought they were buying.

    --
    It should be illegal to say that freedom of speech should be limited.
    1. Re:Not Copyright, Not DMCA, Trademarks by Archangel+Michael · · Score: 2, Insightful

      Or, they could offer to license it and not be asshat about things. Not everything works best by running to lawyers first. In fact, most things don't work best that way (if at all). Lawyers are best suited as asshats that go after other asshats. If you're first response is to find a lawyer, you're an asshat.

      --
      Agent K: A *person* is smart. People are dumb, stupid, panicky animals, and you know it.
    2. Re:Not Copyright, Not DMCA, Trademarks by crymeph0 · · Score: 4, Insightful

      Yeah. You'd think that a community that cares as much about IP abuses as the tech crowd in these parts would at least know their enemy.

      Hey kids, take some friendly advice: Nobody will care about your arguments, no matter how sound they are on some basic level, if you don't even get the terminology right. At best, you'll just confuse your target audience, and you won't convince them of anything. At worst, they'll think anybody that complains about IP abuse is just another idiot.

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      It should be illegal to say that freedom of speech should be limited.
    3. Re:Not Copyright, Not DMCA, Trademarks by crymeph0 · · Score: 2, Insightful

      They probably reached for the lawyers first because they'd already signed a licensing deal for online Scrabble to EA. From the Fortune blog linked to in the summary:

      a recent licensing deal ... assigned online Scrabble rights to EA (ERTS).

      I don't know the specifics about that deal, but I'll bet exclusivity was part of it. And why shouldn't they have signed an exclusive deal with whoever was going to make them the most money? It is, after all, their trademark, and they get to decide how and who uses their trademark according to whatever logic they use. You may argue that they could have made more money with the "Free Advertising" model of "license it to everybody and more people will buy the hardcopy of the game", but they probably thought this was the better deal.

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      It should be illegal to say that freedom of speech should be limited.
  5. Wait.. huh? by webrunner · · Score: 3, Insightful

    I'm confused here.. DMCA is for copyright, that's what the C stands for.. but no part of what was taken was? It's possible it was patented (I believe game mechanics are patented) but there is no DMPA is there? TFA says that they have a "solid case" but I'm not seeing that this "solid case" is what is trying to be used here.. There is no copyright on scrabble. There's a copyright on the scrabble box design, and the scrabble instructions, and perhaps even on the actual design of the board, but not the overall layout of it. There's a trademark on "Scrabble" probably as well, on which "Scrabulous" might infringe.

    I can see a pretty solid case on Trademark or Patent grounds, but copyright is the one thing that WASN'T infringed.

    --
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  6. Re:Which game would be most challenging naked? by Freeside1 · · Score: 3, Funny

    Naked Twister has potential to be awkward...

  7. Good! by DarthVain · · Score: 4, Funny

    I hate Scrabulous! Everyone stop requesting games, I can't spell you insensitive clods!

    1. Re:Good! by morgan_greywolf · · Score: 2, Funny

      I hate Scrabulous! Everyone stop requesting games, I can't spell you insensitive clods! Okay, so like, which Slashdot editor are you now?

  8. Copyright vs Trademark by saterdaies · · Score: 5, Insightful

    I don't want to get into whether they have a copyright on those types of games, but I do want to talk about the trademark issue.

    Calling a Scrabble knockoff Scrabulous or a Boggle knockoff Bogglific is pretty clear gounds for trademark infringement. I mean, this site is Slashdot. If I created a Slashdot.us - and always referred to it as Slashdot.us - it's still too close to being Slashdot. Same with Slashdotic or something like that. People who are casual observers would get confused as to the owner. And in order to keep that trademark, they have to litigate. So, if someone were to create a Slashdot.us site, Slashdot would have to file against them. If they didn't, slashdot would become a generic term like aspirin that anyone could use.

    Now, I'm sure Hasbro doesn't just want them to change the name, but they have a really great case there. While Hasbro is being craptacular here, the Scrabulous people aren't completely innocent - they wanted to play off the Scrabble name to make money.

  9. Re:Which game would be most challenging naked? by ch-chuck · · Score: 5, Funny

    most people on here only play strip solitaire.

    --
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  10. Re:Which game would be most challenging naked? by geekoid · · Score: 3, Insightful

    depends...what flavor Jello are they using?

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  11. Every online venture should know... by drmofe · · Score: 3, Insightful

    ...to set some money aside for legal fees. Why? Because as Brad Blumenthal told me about 15 years ago "Some bastard is going to sue you". It doesn't matter if they are right, or if you are right, it's just going to happen. Waving the white flag that says "I can't afford to fight" just makes the bastard stronger.

    And let's face it, if you are pulling in $25K monthly on virtually no expense base, you can't turn around and bleat about not having the money to fight it.

  12. D2 M3 C3 A1 by IronMagnus · · Score: 3, Funny

    DMCA doesn't apply to Scrabble... you can't use abbreviations in scrabble http://en.wikipedia.org/wiki/Scrabble#Acceptable_words Unless DMCA falls under the 'regularized' provision... then they should have put a Z on the end to get the triple word score and have 57 points instead of 9

  13. This is semi-legitimate by b96miata · · Score: 5, Informative

    Scrabulous isn't an imitation so much as the exact same game save the name, and having the writing on the colored squares explaining which is which. (I always end up GIS'ing up a real scrabble board for reference) Same scoring, same play, same word lists used in scrabble tournaments.

    That said, how fucking old is scrabble? In a rational world any IP protection it had save for the trademark would have gone by the wayside long ago.

  14. Hey Hasbro by syphax · · Score: 4, Interesting


    We actually bought a Boggle game recently because of an online boggle-like game (which I won't link to, though if you search for 'web boggle' I suspect you mind find it rather easily...).

    Let me say that again: We started playing a Boggle-like game online. We loved it. But we recognized that it would also be fun to play the real game sometimes (b/c sitting around a table is more social than staring at a screen, etc.). So we bought your damn game.

    Hasbro, I've got four kids under six. I am your wet dream demographic: I have both money and kids, and I love toys. Don't piss me off.

    Try a different strategy.

    --
    Simple Unexpected Concrete Credible Emotional Stories
  15. Boardgame Copyrights by Digital+Vomit · · Score: 2, Informative

    The idea for a game is not protected by copyright. The same is true of the name or title given to the game and of the method or methods for playing it. Copyright protects only the particular manner of an author's expression in literary, artistic, or musical form. US copyright law for games
    The US law is similar to the Canadian law WRT boardgames:

    Copyright protects the expression of an idea and not the idea itself. For example, an idea for a board game would not be protected by copyright, but the expression of this idea in the form of written rules and playing instructions would be protected as a literary work. - Canadian Copyright Policy FAQ

    You can take any existing game, rewrite the rules in your own words (while avoiding the use trademarks, e.g. "Scrabble") and publish it. That is your right. There's no law to stop you from creating your own Scrabble game just so long as it does not infringe on any of Hasbro's trademarks. The rules, method of play, and alphabet are not copyrightable.

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  16. Too late to patent by PatentMagus · · Score: 2

    According to wikipedia, the game was invented in 1938 and has been marketed since at least the 1940s. That is a little longer than the one year to file (under 37 CFR 102) currently allowed. Even if it had been patented back when it could be, that patent would be long expired. On the other hand, a new patent with a new name might slip past the examiner. Some of them seem pretty young and might actually not know that scrabble ever existed.

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