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EU Approves Google-DoubleClick Merger
A number of readers sent word that EU regulators have cleared the Google-DoubleClick deal. "The commission said Google and DoubleClick 'were not exerting major competitive constraints on each other's activities and could, therefore, not be considered as competitors,' and even if DoubleClick could become an effective competitor in online intermediation services, 'it is likely that other competitors would continue to exert sufficient competitive pressure after the merger.'"
Nothing. Google's primary business is still being a search engine. Doubleclick is an advertising framework and analytics (hence google wanting to acquire it). Search engine != advertising framework. Therefore they don't compete. Funny how things work just like they're supposed to sometimes.
So the article is at ... uh, nowhere. The source reveals the link to be: <a>
Great.
Thankfully we have the Firehose submission, which contains the actual link.
So I guess the theory behind subscriptions is that subscribers are paying to catch mistakes like that? :P
You are in a maze of twisty little relative jumps, all alike.
Mmmm, your tears sustain me. Cry more, please, cry more. So sweet and salty. You also miss the fact that while google may make its revenue off of ads, it still is not considered an advertising framework and analytics package. Google analytics is nothing compared to doubleclick, which is their primary reason for the acquisition. As mentioned elsewhere in this story's discussion, the analytics are whats important here. Every website makes money off of advertising, google does it with searching. Doubleclick, however, makes their money off of the analytics it offers along with an advertising framework. They are two different things. If you want to say they're the same thing, you may want to ditch the sour grapes and get your head checked.
In capitalist Europe, Google-Doubleclick approves EU!
Or do you really think they coordinate advertising in England from California? If the EU Commission had said no, could they really stop the merger? European companies would be told, "Don't buy from Google-Click or else"? As if all internet servers for European companies are even hosted in Europe? If [company] went ahead with a non-EU regulator approved merger, I imagine the regulators would start fining [company] for whatever reason they turned down the merger.
[Fuck Beta]
o0t!
But the new Terms and Conditions, to which all publishers must agree to remain in the program, now requires:
That just plain sucks.(A web beacon is also known as a web page; it's a small, invisible graphic placed in the page for tracking purposes.)
However, I'm hoping that a silver lining might be that, if advertising is made more effective by tracking, us publishers might get paid more. But I'm not counting on it.
Request your free CD of my piano music.
Google is currently building a big Data Center here in Belgium($340 million).
for more info
http://www.datacenterknowledge.com/archives/2007/Apr/27/google_data_center_project_in_belgium.html
And it looks like it is just the beginning of their European investment.
Google already has a strong European presence, they have engineering offices in Dublin, London, Zürich, Trondheim, and loads more places. Data centres aren't interesting -- only a few good jobs come out of them.